HERTZ GLOBAL HOLDINGS, INC, DEF 14A filed on 4/16/2026
Proxy Statement (definitive)
v3.26.1
Cover
12 Months Ended
Dec. 31, 2025
Document Information [Line Items]  
Document Type DEF 14A
Amendment Flag false
Entity Information [Line Items]  
Entity Registrant Name HERTZ GLOBAL HOLDINGS, INC.
Entity Central Index Key 0001657853
v3.26.1
Pay vs Performance Disclosure - USD ($)
12 Months Ended
Dec. 31, 2025
Dec. 31, 2024
Dec. 31, 2023
Dec. 31, 2022
Dec. 31, 2021
Pay vs Performance Disclosure          
Pay vs Performance Disclosure, Table
Pay Versus Performance Disclosure
The table set forth below provides information regarding our performance and the “compensation actually paid” to our CEO (referred in the table below as the PEO, or principal executive officer) and our other NEOs for each year, as calculated in accordance with SEC disclosure rules. The Compensation Committee did not consider the pay versus performance disclosure below in making its pay decisions for any of the years shown. For discussion of how the Compensation Committee seeks to align pay and performance when making compensation decisions, please review our “Compensation Discussion and Analysis,” beginning on page 42.
Year
Summary
Compensation
Table Total for PEO
(1)
Compensation
Actually
Paid to PEO
(2)(3)
Average
Summary
Compensation
Table Total for
Non-PEO
Named
Executive
Officers
(1)
($)
Average
Compensation
Actually Paid
for Non-PEO
Named
Executive
Officers
(2)(3)
($)
Value of Initial $100
Investment Based
on:
(4)
Net
Income
(millions)

($)
Adjusted
Corporate

EBITDA(5)
(millions)
($)
PEO-1
($)
PEO-2
($)
PEO-1
($)
PEO-2
($)
Total
Shareholder
Return

($)
Peer Group
Total
Shareholder
Return
(4)
($)
2025
4,524,371
14,172,898
2,798,394
5,010,415
16
140
(747)
(339)
2024
35,180,882
547,306
14,380,668
(45,583,327)
5,783,473
2,229,659
11
121
(2,862)
(1,541)
2023
2,900,417
(41,754,186)
4,118,654
3,728,824
32
103
616
561
2022
182,136,137
886,581
132,128,569
(809,312)
3,609,798
1,477,433
47
79
2,059
2,305
2021
14,216,577
12,653,169
13,614,741
11,923,378
5,327,918
4,998,545
77
91
365
2,130
(1)
For 2025, PEO-1 is Mr. West, and there is no PEO-2; non-PEO NEOs are Mr. Haralson, Mr. Berg, Mr. Moore, Mr. Dube, and Ms. Martin. For 2024, PEO-1 is Mr. West, and PEO-2 is Stephen Scherr; non-PEO NEOs are Mr. Haralson, Mr. Dube, Ms. Martin, Eric Leef, Alexandra Brooks, and Justin Keppy. For 2023, PEO-1 is Mr. Scherr, and there is no PEO-2; non-PEO NEOs are Ms. Brooks, Colleen Batcheler, Mr. Keppy, Mr. Leef, Kenny Cheung, and Paul Stone. For 2022, PEO-1 is Mr. Scherr and PEO-2 is Mr. Fields; non-PEO NEOs are Mr. Cheung, Ms. Batcheler, Mr. Leef, Mr. Stone, Angela Brav, and M. David Galainena. For 2021, PEO-1 is Mr. Fields, and PEO-2 is Mr. Stone; non-PEO NEOs are Mr. Cheung, Darren Arrington, Ms. Brav, and Mr. Galainena.
(2)
The amounts shown for Compensation Actually Paid have been calculated in accordance with Item 402(v) of Regulation S-K and do not reflect compensation actually earned, realized, or received by the Company’s NEOs. These amounts reflect the Summary Compensation Table Total with certain adjustments, as described in footnote 3 below.
(3)
Compensation Actually Paid reflects the exclusions and inclusions of certain amounts for the PEO and the Non-PEO NEOs (including, for 2025, as set forth below). Amounts in the Deductions from Summary Compensation Table Total column are the total from the Stock Awards column set forth in the Summary Compensation Table. While similar adjustment information was provided in our 2023 proxy statement for years 2020, 2021, and 2022 and was provided in our 2024 proxy statement for 2023, under applicable SEC guidance, repeating such adjustment information is not required in this Proxy Statement because it is not material to our stockholders’ understanding of the information reported in the table above for 2025 or of the relationships disclosures provided below.
Fiscal Year
Summary
Compensation
Table Total

($)
Deductions from
Summary
Compensation
Table Total
(a)
($)
Additions to
Summary
Compensation
Table Total
(b)
($)
Compensation
Actually Paid

($)
PEO-1
 2025
4,524,371
0
9,648,527
14,172,898
PEO-2
 2025
Average Non-PEO NEOs
 2025
2,798,394
1,457,437
3,669,458
5,010,415
(a)
Represents the grant date fair value of equity awards reported in the “Stock Awards” columns in the Summary Compensation Table for 2025.
(b)
Reflects the value of equity calculated in accordance with the SEC methodology for determining compensation actually paid under Item 402(v) of Regulation S-K for each year shown. The amounts deducted or added in calculating the equity values included in Compensation Actually Paid are as follows:
Year
Covered Year
End Fair
Value of
Outstanding
Equity Awards
Granted in the
Covered Year

($)
Change in Fair
Value (Prior
Year End to
Covered Year
End) of
Outstanding
Unvested
Equity Awards
Granted Prior
to Covered
Year

($)
Fair Value as
of Vesting
Date
of Equity
Awards
Granted and
Vested in
the Covered
Year

($)
Change in Fair
Value (Prior
Year
End to Covered
Year End) of
Equity Awards
Granted in
Prior Years That
Vested in the
Covered Year

($)
Fair Value at
the
End of the
Prior
Year of Equity
Awards that
Failed to Meet
Vesting
Conditions in
the Covered
Year

($)
Equity Value
Included in
Compensation
Actually Paid

($)
(a)
(b)
(c)
(d)
(e)
(f) = (a) + (b) +
(c) +
(d) + (e)
PEO-1
2025
0
6,767,168
0
2,881,359
0
9,648,527
PEO-2
2025
Average Non-PEO NEOs
2025
858,703
1,468,450
0
1,496,000
(153,695)
3,669,458
(4)
The Peer Group TSR set forth in this table utilizes the Morningstar Rental & Leasing Services Industry Group (the “Peer Index”), which we also utilize in the stock performance graph required by Item 201(e) of Regulation S-K included in our 2025 Annual Report. The comparison assumes $100 was invested for the period starting November 9, 2021 (the first day of trading on the Nasdaq following our Emergence and re-listing on the Nasdaq), through the end of the listed year in the Company and Peer Index, respectively. Historical stock price performance is not necessarily indicative of future stock price performance.
(5)
We determined Adjusted Corporate EBITDA (a non-GAAP financial metric) to be the most important financial performance measure used to link Company performance to Compensation Actually Paid to our PEO and Non-PEO NEOs for 2025 because this is a key primary financial performance metric in our annual incentive program and long-term incentive program. We may determine a different financial performance measure to be the most important financial performance measure in future years. Adjusted Corporate EBITDA is defined in Annex A: Non-GAAP Measures to this Proxy Statement.
       
Company Selected Measure Name Adjusted Corporate EBITDA        
Named Executive Officers, Footnote
(1)
For 2025, PEO-1 is Mr. West, and there is no PEO-2; non-PEO NEOs are Mr. Haralson, Mr. Berg, Mr. Moore, Mr. Dube, and Ms. Martin. For 2024, PEO-1 is Mr. West, and PEO-2 is Stephen Scherr; non-PEO NEOs are Mr. Haralson, Mr. Dube, Ms. Martin, Eric Leef, Alexandra Brooks, and Justin Keppy. For 2023, PEO-1 is Mr. Scherr, and there is no PEO-2; non-PEO NEOs are Ms. Brooks, Colleen Batcheler, Mr. Keppy, Mr. Leef, Kenny Cheung, and Paul Stone. For 2022, PEO-1 is Mr. Scherr and PEO-2 is Mr. Fields; non-PEO NEOs are Mr. Cheung, Ms. Batcheler, Mr. Leef, Mr. Stone, Angela Brav, and M. David Galainena. For 2021, PEO-1 is Mr. Fields, and PEO-2 is Mr. Stone; non-PEO NEOs are Mr. Cheung, Darren Arrington, Ms. Brav, and Mr. Galainena.
       
Peer Group Issuers, Footnote
(4)
The Peer Group TSR set forth in this table utilizes the Morningstar Rental & Leasing Services Industry Group (the “Peer Index”), which we also utilize in the stock performance graph required by Item 201(e) of Regulation S-K included in our 2025 Annual Report. The comparison assumes $100 was invested for the period starting November 9, 2021 (the first day of trading on the Nasdaq following our Emergence and re-listing on the Nasdaq), through the end of the listed year in the Company and Peer Index, respectively. Historical stock price performance is not necessarily indicative of future stock price performance.
       
PEO Total Compensation Amount      
PEO Actually Paid Compensation Amount      
Adjustment To PEO Compensation, Footnote
(3)
Compensation Actually Paid reflects the exclusions and inclusions of certain amounts for the PEO and the Non-PEO NEOs (including, for 2025, as set forth below). Amounts in the Deductions from Summary Compensation Table Total column are the total from the Stock Awards column set forth in the Summary Compensation Table. While similar adjustment information was provided in our 2023 proxy statement for years 2020, 2021, and 2022 and was provided in our 2024 proxy statement for 2023, under applicable SEC guidance, repeating such adjustment information is not required in this Proxy Statement because it is not material to our stockholders’ understanding of the information reported in the table above for 2025 or of the relationships disclosures provided below.
Fiscal Year
Summary
Compensation
Table Total

($)
Deductions from
Summary
Compensation
Table Total
(a)
($)
Additions to
Summary
Compensation
Table Total
(b)
($)
Compensation
Actually Paid

($)
PEO-1
 2025
4,524,371
0
9,648,527
14,172,898
PEO-2
 2025
Average Non-PEO NEOs
 2025
2,798,394
1,457,437
3,669,458
5,010,415
(a)
Represents the grant date fair value of equity awards reported in the “Stock Awards” columns in the Summary Compensation Table for 2025.
(b)
Reflects the value of equity calculated in accordance with the SEC methodology for determining compensation actually paid under Item 402(v) of Regulation S-K for each year shown. The amounts deducted or added in calculating the equity values included in Compensation Actually Paid are as follows:
Year
Covered Year
End Fair
Value of
Outstanding
Equity Awards
Granted in the
Covered Year

($)
Change in Fair
Value (Prior
Year End to
Covered Year
End) of
Outstanding
Unvested
Equity Awards
Granted Prior
to Covered
Year

($)
Fair Value as
of Vesting
Date
of Equity
Awards
Granted and
Vested in
the Covered
Year

($)
Change in Fair
Value (Prior
Year
End to Covered
Year End) of
Equity Awards
Granted in
Prior Years That
Vested in the
Covered Year

($)
Fair Value at
the
End of the
Prior
Year of Equity
Awards that
Failed to Meet
Vesting
Conditions in
the Covered
Year

($)
Equity Value
Included in
Compensation
Actually Paid

($)
(a)
(b)
(c)
(d)
(e)
(f) = (a) + (b) +
(c) +
(d) + (e)
PEO-1
2025
0
6,767,168
0
2,881,359
0
9,648,527
PEO-2
2025
Average Non-PEO NEOs
2025
858,703
1,468,450
0
1,496,000
(153,695)
3,669,458
       
Non-PEO NEO Average Total Compensation Amount $ 2,798,394 $ 5,783,473 4,118,654 $ 3,609,798 $ 5,327,918
Non-PEO NEO Average Compensation Actually Paid Amount $ 5,010,415 2,229,659 3,728,824 1,477,433 4,998,545
Adjustment to Non-PEO NEO Compensation Footnote
(3)
Compensation Actually Paid reflects the exclusions and inclusions of certain amounts for the PEO and the Non-PEO NEOs (including, for 2025, as set forth below). Amounts in the Deductions from Summary Compensation Table Total column are the total from the Stock Awards column set forth in the Summary Compensation Table. While similar adjustment information was provided in our 2023 proxy statement for years 2020, 2021, and 2022 and was provided in our 2024 proxy statement for 2023, under applicable SEC guidance, repeating such adjustment information is not required in this Proxy Statement because it is not material to our stockholders’ understanding of the information reported in the table above for 2025 or of the relationships disclosures provided below.
Fiscal Year
Summary
Compensation
Table Total

($)
Deductions from
Summary
Compensation
Table Total
(a)
($)
Additions to
Summary
Compensation
Table Total
(b)
($)
Compensation
Actually Paid

($)
PEO-1
 2025
4,524,371
0
9,648,527
14,172,898
PEO-2
 2025
Average Non-PEO NEOs
 2025
2,798,394
1,457,437
3,669,458
5,010,415
(a)
Represents the grant date fair value of equity awards reported in the “Stock Awards” columns in the Summary Compensation Table for 2025.
(b)
Reflects the value of equity calculated in accordance with the SEC methodology for determining compensation actually paid under Item 402(v) of Regulation S-K for each year shown. The amounts deducted or added in calculating the equity values included in Compensation Actually Paid are as follows:
Year
Covered Year
End Fair
Value of
Outstanding
Equity Awards
Granted in the
Covered Year

($)
Change in Fair
Value (Prior
Year End to
Covered Year
End) of
Outstanding
Unvested
Equity Awards
Granted Prior
to Covered
Year

($)
Fair Value as
of Vesting
Date
of Equity
Awards
Granted and
Vested in
the Covered
Year

($)
Change in Fair
Value (Prior
Year
End to Covered
Year End) of
Equity Awards
Granted in
Prior Years That
Vested in the
Covered Year

($)
Fair Value at
the
End of the
Prior
Year of Equity
Awards that
Failed to Meet
Vesting
Conditions in
the Covered
Year

($)
Equity Value
Included in
Compensation
Actually Paid

($)
(a)
(b)
(c)
(d)
(e)
(f) = (a) + (b) +
(c) +
(d) + (e)
PEO-1
2025
0
6,767,168
0
2,881,359
0
9,648,527
PEO-2
2025
Average Non-PEO NEOs
2025
858,703
1,468,450
0
1,496,000
(153,695)
3,669,458
       
Compensation Actually Paid vs. Total Shareholder Return
Company and Peer Index TSR: The majority of our NEOs’ target compensation for the periods presented was delivered as equity compensation, and for our NEOs who participated in the 2025 LTIP, the PSUs in the program are capped at 100% of target if our TSR is negative during the performance period. As a result, compensation actually paid in connection with the PSUs will be directly related to our TSR. Peer Index TSR has not been a direct component of our compensation program, and therefore, Peer Index TSR has not had a direct relationship with compensation actually paid to our NEOs.
       
Compensation Actually Paid vs. Net Income
Net Income: We did not use Net Income as a performance measure in our compensation program in the periods presented nor was it directly considered when making compensation decisions for our PEO or other NEOs. As a result, there has not been a direct relationship between Net Income and compensation actually paid to these individuals for the periods presented. However, to the extent our Net Income is correlated with our Adjusted Corporate EBITDA, which is a key measure in our compensation program, there has been a directional relationship.
       
Compensation Actually Paid vs. Company Selected Measure
Adjusted Corporate EBITDA: We have used Adjusted Corporate EBITDA in our annual and long-term incentive programs during the periods presented, and, as a result, it has had a direct impact on the compensation actually paid to NEOs.
       
Total Shareholder Return Vs Peer Group
Company and Peer Index TSR: The majority of our NEOs’ target compensation for the periods presented was delivered as equity compensation, and for our NEOs who participated in the 2025 LTIP, the PSUs in the program are capped at 100% of target if our TSR is negative during the performance period. As a result, compensation actually paid in connection with the PSUs will be directly related to our TSR. Peer Index TSR has not been a direct component of our compensation program, and therefore, Peer Index TSR has not had a direct relationship with compensation actually paid to our NEOs.
       
Tabular List, Table
Below is a list of the financial performance measures that we believe are the most important financial performance measures used to link NEO Compensation Actually Paid for 2025 to Company performance. For more information, see “Compensation Discussion & Analysis.” Although we do not, in practice, use any performance measures to link Compensation “Actually Paid” ​(as calculated herein) to Company performance, we are providing this list in accordance with Item 402(v) of Regulation S-K to provide information on performance measures used by the Compensation Committee to determine NEO compensation.

Adjusted Corporate EBITDA (Company-selected measure)

DOE Per Transaction Day

NPS

Total Shareholder Return

Volume Weighted-Average Closing Price of Our Common Stock
       
Total Shareholder Return Amount $ 16 11 32 47 77
Peer Group Total Shareholder Return Amount 140 121 103 79 91
Net Income (Loss) $ (747,000,000) $ (2,862,000,000) $ 616,000,000 $ 2,059,000,000 $ 365,000,000
Company Selected Measure Amount (339,000,000) (1,541,000,000) 561,000,000 2,305,000,000 2,130,000,000
PEO Name Mr. West        
Equity Awards Adjustments, Footnote
Year
Covered Year
End Fair
Value of
Outstanding
Equity Awards
Granted in the
Covered Year

($)
Change in Fair
Value (Prior
Year End to
Covered Year
End) of
Outstanding
Unvested
Equity Awards
Granted Prior
to Covered
Year

($)
Fair Value as
of Vesting
Date
of Equity
Awards
Granted and
Vested in
the Covered
Year

($)
Change in Fair
Value (Prior
Year
End to Covered
Year End) of
Equity Awards
Granted in
Prior Years That
Vested in the
Covered Year

($)
Fair Value at
the
End of the
Prior
Year of Equity
Awards that
Failed to Meet
Vesting
Conditions in
the Covered
Year

($)
Equity Value
Included in
Compensation
Actually Paid

($)
(a)
(b)
(c)
(d)
(e)
(f) = (a) + (b) +
(c) +
(d) + (e)
PEO-1
2025
0
6,767,168
0
2,881,359
0
9,648,527
PEO-2
2025
Average Non-PEO NEOs
2025
858,703
1,468,450
0
1,496,000
(153,695)
3,669,458
       
Measure:: 1          
Pay vs Performance Disclosure          
Name Adjusted Corporate EBITDA        
Non-GAAP Measure Description
(5)
We determined Adjusted Corporate EBITDA (a non-GAAP financial metric) to be the most important financial performance measure used to link Company performance to Compensation Actually Paid to our PEO and Non-PEO NEOs for 2025 because this is a key primary financial performance metric in our annual incentive program and long-term incentive program. We may determine a different financial performance measure to be the most important financial performance measure in future years. Adjusted Corporate EBITDA is defined in Annex A: Non-GAAP Measures to this Proxy Statement.
       
Measure:: 2          
Pay vs Performance Disclosure          
Name DOE Per Transaction Day        
Measure:: 3          
Pay vs Performance Disclosure          
Name NPS        
Measure:: 4          
Pay vs Performance Disclosure          
Name Total Shareholder Return        
Measure:: 5          
Pay vs Performance Disclosure          
Name Volume Weighted-Average Closing Price of Our Common Stock        
Wayne Gil West [Member]          
Pay vs Performance Disclosure          
PEO Total Compensation Amount $ 4,524,371 $ 35,180,882      
PEO Actually Paid Compensation Amount 14,172,898 14,380,668      
Stephen Scherr [Member]          
Pay vs Performance Disclosure          
PEO Total Compensation Amount 547,306 $ 2,900,417 $ 182,136,137  
PEO Actually Paid Compensation Amount $ (45,583,327) $ (41,754,186) 132,128,569  
Mark Fields [Member]          
Pay vs Performance Disclosure          
PEO Total Compensation Amount       886,581 $ 14,216,577
PEO Actually Paid Compensation Amount       $ (809,312) 13,614,741
Paul Stone [Member]          
Pay vs Performance Disclosure          
PEO Total Compensation Amount         12,653,169
PEO Actually Paid Compensation Amount         $ 11,923,378
PEO | Wayne Gil West [Member] | Aggregate Grant Date Fair Value of Equity Award Amounts Reported in Summary Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
PEO | Wayne Gil West [Member] | Equity Awards Adjustments, Excluding Value Reported in Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 9,648,527        
PEO | Wayne Gil West [Member] | Year-end Fair Value of Equity Awards Granted in Covered Year that are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
PEO | Wayne Gil West [Member] | Year-over-Year Change in Fair Value of Equity Awards Granted in Prior Years That are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 6,767,168        
PEO | Wayne Gil West [Member] | Vesting Date Fair Value of Equity Awards Granted and Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
PEO | Wayne Gil West [Member] | Change in Fair Value as of Vesting Date of Prior Year Equity Awards Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 2,881,359        
PEO | Wayne Gil West [Member] | Prior Year End Fair Value of Equity Awards Granted in Any Prior Year that Fail to Meet Applicable Vesting Conditions During Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
PEO | Stephen Scherr [Member] | Aggregate Grant Date Fair Value of Equity Award Amounts Reported in Summary Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount        
PEO | Stephen Scherr [Member] | Equity Awards Adjustments, Excluding Value Reported in Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount        
PEO | Stephen Scherr [Member] | Year-end Fair Value of Equity Awards Granted in Covered Year that are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount        
PEO | Stephen Scherr [Member] | Year-over-Year Change in Fair Value of Equity Awards Granted in Prior Years That are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount        
PEO | Stephen Scherr [Member] | Vesting Date Fair Value of Equity Awards Granted and Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount        
PEO | Stephen Scherr [Member] | Change in Fair Value as of Vesting Date of Prior Year Equity Awards Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount        
PEO | Stephen Scherr [Member] | Prior Year End Fair Value of Equity Awards Granted in Any Prior Year that Fail to Meet Applicable Vesting Conditions During Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount        
Non-PEO NEO | Aggregate Grant Date Fair Value of Equity Award Amounts Reported in Summary Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount (1,457,437)        
Non-PEO NEO | Equity Awards Adjustments, Excluding Value Reported in Compensation Table          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 3,669,458        
Non-PEO NEO | Year-end Fair Value of Equity Awards Granted in Covered Year that are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 858,703        
Non-PEO NEO | Year-over-Year Change in Fair Value of Equity Awards Granted in Prior Years That are Outstanding and Unvested          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 1,468,450        
Non-PEO NEO | Vesting Date Fair Value of Equity Awards Granted and Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 0        
Non-PEO NEO | Change in Fair Value as of Vesting Date of Prior Year Equity Awards Vested in Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount 1,496,000        
Non-PEO NEO | Prior Year End Fair Value of Equity Awards Granted in Any Prior Year that Fail to Meet Applicable Vesting Conditions During Covered Year          
Pay vs Performance Disclosure          
Adjustment to Compensation, Amount $ (153,695)        
v3.26.1
Insider Trading Policies and Procedures
12 Months Ended
Dec. 31, 2025
Insider Trading Policies and Procedures [Line Items]  
Insider Trading Policies and Procedures Adopted true