Document and Entity Information - USD ($)	12 Months Ended
Document and Entity Information - USD ($)	Feb. 01, 2020	Apr. 27, 2020	Aug. 02, 2019
Document and Entity Information [Abstract]
Entity Registrant Name	iMedia Brands, Inc.
Entity Central Index Key	0000870826
Document Type	10-K
Document Period End Date	Feb. 01, 2020
Document Fiscal Year Focus	2019
Amendment Flag	false
Document Fiscal Period Focus	FY
Current Fiscal Year End Date	--02-01
Entity Well-known Seasoned Issuer	No
Entity Voluntary Filers	No
Entity Current Reporting Status	Yes
Entity Filer Category	Non-accelerated Filer
Entity Small Business	true
Entity Emerging Growth Company	false
Entity Shell Company	false
Entity Common Stock, Shares Outstanding		8,949,744
Entity Public Float			$ 26,916,000
Entity Interactive Data Current	Yes
Entity File Number	001-37495
Entity Incorporation, State or Country Code	MN

Consolidated Balance Sheets - USD ($) $ in Thousands	Feb. 01, 2020	Feb. 02, 2019
Current assets:
Cash	$ 10,287	$ 20,485
Restricted cash equivalents	0	450
Accounts receivable, net	63,594	81,763
Inventories	78,863	65,272
Prepaid expenses and other	8,196	9,053
Total current assets	160,940	177,023
Property and equipment, net	47,616	51,118
Other assets	4,187	1,846
TOTAL ASSETS	212,743	229,987
Current liabilities:
Accounts payable	83,659	56,157
Accrued liabilities	40,250	37,374
Current portion of long term credit facility	2,714	2,488
Current portion of operating lease liabilities	704	0
Deferred revenue	141	35
Total current liabilities	127,468	96,054
Other long term liabilities	335	50
Long term credit facility	66,246	68,932
Total liabilities	194,049	165,036
Commitments and contingencies
Shareholders' equity:
Preferred stock, $.01 per share par value, 400,000 shares authorized, zero shares issued and outstanding	0	0
Common stock, $.01 per share par value, 14,600,000 and 9,960,000 shares authorized; 8,208,227 and 6,791,934 shares issued and outstanding	82	68
Additional paid-in capital	452,833	442,808
Accumulated deficit	(434,221)	(377,925)
Total shareholders’ equity	18,694	64,951
TOTAL LIABILITIES AND SHAREHOLDERS' EQUITY	$ 212,743	$ 229,987

Consolidated Balance Sheets (Parentheticals) - $ / shares	Feb. 01, 2020	Feb. 02, 2019
Statement of Financial Position [Abstract]
Preferred stock, par value	$ 0.01	$ 0.01
Preferred stock, shares authorized	400,000	400,000
Preferred stock, shares issued	0	0
Preferred stock, shares outstanding	0	0
Common stock, par value	$ 0.01	$ 0.01
Common stock, shares authorized	14,600,000	9,960,000
Common stock, shares issued	8,208,227	6,791,934
Common stock, shares outstanding	8,208,227	6,791,934

Consolidated Statements of Operations - USD ($) $ in Thousands	12 Months Ended
	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Income Statement [Abstract]
Net sales	$ 501,822	$ 596,637	$ 648,220
Cost of sales	338,185	389,790	413,108
Gross profit	163,637	206,847	235,112
Operating expense:
Distribution and selling	170,587	191,917	199,484
General and administrative	25,611	25,883	24,442
Depreciation and amortization	8,057	6,243	6,370
Restructuring costs	9,166	0	0
Executive and management transition costs	2,741	2,093	2,145
Gain on sale of television station	0	(665)	(551)
Total operating expense			231,890
Operating income (loss)			3,222
Other income (expense):
Interest income	17	34	17
Interest expense	(3,777)	(3,502)	(5,084)
Loss on debt extinguishment	0	0	(1,457)
Total other expense, net		(3,468)	(6,524)
Loss before income taxes	(56,285)	(22,092)	(3,302)
Income tax benefit (provision)	(11)	(65)	3,445
Net income (loss)	$ (56,296)	$ (22,157)	$ 143
Net income (loss) per common share	$ (7.54)		$ 0.02
Net income (loss) per common share — assuming dilution			$ 0.02
Weighted average number of common shares outstanding:
Basic		6,607,321	6,387,005
Diluted			6,396,830

Consolidated Statement of Shareholders' Equity - USD ($) $ in Thousands	Total	Common Stock [Member]	Additional Paid-in Capital [Member]	Accumulated Deficit
Common Stock, Shares, Outstanding period beginning at Jan. 28, 2017		6,519,231
Total Shareholders' Equity period beginning at Jan. 28, 2017	$ 81,703	$ 65	$ 437,549	$ (355,911)
Net income (loss)	143	$ 0	0	143
Repurchases of common stock, Shares		(440,000)
Repurchases of common stock, Value	(5,055)	$ (4)	(5,051)	0
Common stock issuances pursuant to equity compensation awards, Shares		38,987
Common stock issuances pursuant to equity compensation awards, Value	34	$ 0	34	0
Share-based payment compensation	2,888	$ 0	2,888	0
Common stock and warrant issuance, Shares		410,827
Common stock and warrant issuance, Value	4,283	$ 4	4,279	0
Common Stock, Shares, Outstanding period end at Feb. 03, 2018		6,529,045
Total Shareholders' Equity period end at Feb. 03, 2018	83,996	$ 65	439,699	(355,768)
Net income (loss)	(22,157)	$ 0	0	(22,157)
Common stock issuances pursuant to equity compensation awards, Shares		262,889
Common stock issuances pursuant to equity compensation awards, Value	48	$ 3	45	0
Share-based payment compensation	$ 3,064	$ 0	3,064	0
Common Stock, Shares, Outstanding period end at Feb. 02, 2019	6,791,934	6,791,934.000
Total Shareholders' Equity period end at Feb. 02, 2019	$ 64,951	$ 68	442,808	(377,925)
Net income (loss)	(56,296)	$ 0	0	(56,296)
Common stock issuances pursuant to equity compensation awards, Shares		225,293
Common stock issuances pursuant to equity compensation awards, Value	(39)	$ 2	(41)	0
Share-based payment compensation	2,204	$ 0	2,204	0
Common stock issuances pursuant to business acquisitions, Shares		391,000
Common stock issuances pursuant to business acquisitions, Value	1,856	$ 4	1,852	0
Common stock and warrant issuance, Shares		800,000
Common stock and warrant issuance, Value	$ 6,018	$ 8	6,010	0
Common Stock, Shares, Outstanding period end at Feb. 01, 2020	8,208,227	8,208,227
Total Shareholders' Equity period end at Feb. 01, 2020	$ 18,694	$ 82	$ 452,833	$ (434,221)

Consolidated Statements of Cash Flows - USD ($) $ in Thousands	12 Months Ended
	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
OPERATING ACTIVITIES:
Net income (loss)	$ (56,296)	$ (22,157)	$ 143
Adjustments to reconcile net income (loss) to net cash (used for) provided by operating activities:
Depreciation and amortization	12,014	10,164	10,307
Share-based payment compensation	2,204	3,064	2,888
Inventory impairment write-down	6,050	0	0
Amortization of deferred finance costs	201	215	366
Gain on sale of television station	0	(665)	(551)
Loss on debt extinguishment	0	0	1,457
Deferred income taxes	0	0	(3,522)
Changes in operating assets and liabilities:
Accounts receivable, net	18,285	14,796	2,503
Inventories	(18,816)	3,539	1,381
Deferred revenue	58	(35)	(60)
Prepaid expenses and other	776	905	166
Accounts payable and accrued liabilities	29,367	(2,614)	(11,800)
Net cash (used for) provided by operating activities	(6,157)	7,212	3,278
INVESTING ACTIVITIES:
Property and equipment additions	(7,146)	(8,768)	(10,499)
Cash paid for business acquisitions	(638)	0	0
Proceeds from the sale of assets	0	665	12,738
Net cash (used for) provided by investing activities	(7,784)	(8,103)	2,239
FINANCING ACTIVITIES:
Proceeds from issuance of revolving loan	188,100	239,300	96,800
Proceeds from issuance of common stock and warrants	6,000	0	4,628
Proceeds of term loan	0	5,821	6,000
Proceeds from exercise of stock options	0	181	79
Payments on revolving loan	(188,100)	(245,300)	(96,800)
Payments on term loans	(2,488)	(2,325)	(18,780)
Payments for common stock issuance costs	(109)	0	(452)
Payments on finance leases	(71)	(12)	0
Payments for restricted stock issuance	(39)	(133)	(45)
Payments for deferred financing costs	0	(96)	(265)
Payments for repurchases of common stock	0	0	(5,055)
Payment for debt extinguishment costs	0	0	(334)
Net cash provided by (used for) financing activities	3,293	(2,564)	(14,224)
Net decrease in cash and restricted cash equivalents	(10,648)	(3,455)	(8,707)
BEGINNING CASH AND RESTRICTED CASH EQUIVALENTS	20,935	24,390	33,097
ENDING CASH AND RESTRICTED CASH EQUIVALENTS	$ 10,287	$ 20,935	$ 24,390

The Company

12 Months Ended

Feb. 01, 2020

General [Abstract]

The Company

iMedia Brands, Inc. (formerly EVINE Live Inc.) and its subsidiaries ("we," "our," "us," or the "Company") are a leading interactive media company managing a growing portfolio of niche television networks, niche national advertisers and media services. Our portfolio includes ShopHQ, our nationally distributed shopping entertainment network, Bulldog Shopping Network, J.W. Hulme and Media Services. ShopHQ offers a mix of proprietary, exclusive and name-brand merchandise in the categories of jewelry & watches, home & consumer electronics, beauty & wellness, and fashion & accessories directly to consumers 24 hours a day in an engaging and informative shopping experience via television, online and mobile devices. ShopHQ programming is distributed through cable and satellite distribution agreements, agreements with telecommunications companies and arrangements with over-the-air broadcast television stations. ShopHQ programming is also streamed live online at shophq.com, a comprehensive digital commerce platform that sells products which appear on its television shopping network as well as an extended assortment of online-only merchandise, and is available on mobile channels and over-the-top ("OTT") platforms. Our programming and products are also marketed via mobile devices, including smartphones and tablets, and through the leading social media channels. The Company's nascent, but growing Media Services offers creative and interactive advertising, OTT app services and third-party logistics. During the fourth quarter of fiscal 2019, the Company launched the Bulldog Shopping Network, a niche television shopping network geared towards male consumers and also acquired Float Left and J.W. Hulme.

On July 16, 2019, the Company changed its corporate name to iMedia Brands, Inc. from EVINE Live Inc. Effective July 17, 2019, the Company's Nasdaq trading symbol also changed from EVLV to IMBI. On August 21, 2019, the Company changed the name of its primary network, Evine, back to ShopHQ, which was the name of the network in 2014.

Amendment to Articles of Incorporation

On December 3, 2019, the Company held a special meeting of shareholders. At the special meeting, the Company’s shareholders approved an amendment to Section A of Article 3 of the Company’s Articles of Incorporation to provide that the Company is authorized to issue ten million (10,000,000) shares of capital stock and an additional five million (5,000,000) shares of common stock (as adjusted for reverse stock split). In addition, the Company’s shareholders approved amendments to the Company’s Articles of Incorporation to delete the following sections:


•	Section D of Article 3, which provided restrictions on the voting power of the Company's shares of common stock in excess of 20% by or for the account of aliens, a foreign government or any corporation organized under the laws of a foreign country;


•	Section E of Article 3, which provided restrictions on the ownership and transfer of the Company's shares of common stock in excess of 20% by aliens, a foreign government or any corporation organized under the laws of a foreign country, and a related redemption right on behalf of the Company; and


•	Article 7, which provided that no officer or director of the Company may be an alien or a representative of a foreign government.

Reverse Stock Split

On December 11, 2019, the Company effected a one-for-ten reverse stock split of its common stock. Upon the effectiveness of the reverse stock split, every ten shares of issued and outstanding common stock were combined into one issued and outstanding share of common stock, with no change in par value per share. Stockholders entitled to fractional shares as a result of the reverse stock split received a cash payment in lieu of receiving fractional shares. All common share and per share data in the consolidated financial statements and notes to the consolidated financial statements have been retrospectively revised to reflect the reverse stock split. Shares of common stock underlying outstanding stock options, warrants and other equity instruments were proportionately reduced and the respective exercise prices, if applicable, were proportionately increased. The reverse stock split was primarily intended to bring the company into compliance with the minimum bid price requirement for maintaining its listing on the Nasdaq Capital Market. The Company's common stock continues to trade under the symbol “IMBI” and began trading on a split-adjusted basis on December 12, 2019.

Summary of Significant Accounting Policies

12 Months Ended

Feb. 01, 2020

Organization, Consolidation and Presentation of Financial Statements [Abstract]

Summary of Significant Accounting Policies

Fiscal Year

The Company's fiscal year ends on the Saturday nearest to January 31 and results in either a 52-week or 53-week fiscal year. References to years in this report relate to fiscal years, rather than to calendar years. The Company’s most recently completed fiscal year, fiscal 2019, ended on February 1, 2020, and consisted of 52 weeks. Fiscal 2018 ended on February 2, 2019 and consisted of 52 weeks. Fiscal 2017 ended on February 3, 2018 and consisted of 53 weeks.

Principles of Consolidation

The accompanying consolidated financial statements include the accounts of the Company and its wholly owned subsidiaries. Intercompany accounts and transactions have been eliminated in consolidation.

Revenue Recognition

Revenue is recognized when control of the promised merchandise is transferred to customers in an amount that reflects the consideration the Company expects to receive in exchange for the merchandise, which is upon shipment. Revenue for services is recognized when the services are provided to the customer. Revenue is reported net of estimated sales returns, credits and incentives, and excludes sales taxes. Sales returns are estimated and provided for at the time of sale based on historical experience.

A performance obligation is a promise in a contract to transfer a distinct good or service to the customer and is the unit of account in Accounting Standards Codification ("ASC") 606. A contract’s transaction price is allocated to each distinct performance obligation and recognized as revenue when, or as, the performance obligation is satisfied. Substantially all of the Company's sales are single performance obligation arrangements for transferring control of merchandise to customers.

In accordance with ASC 606-10-50, the Company disaggregates revenue from contracts with customers by significant product groups and timing of when the performance obligations are satisfied. A reconciliation of disaggregated revenue by segment and significant product group is provided in Note 10 - "Business Segments and Sales by Product Group."

As of February 1, 2020, approximately $32,000 is expected to be recognized from remaining performance obligations within the next 12 months. The Company has applied the practical expedient to exclude the value of remaining performance obligations for contracts with an original expected term of one year or less. Revenue recognized over time was $35,000, $35,000 and $60,000 for fiscal 2019, fiscal 2018 and fiscal 2017.

Merchandise Returns

The Company records a merchandise return liability as a reduction of gross sales for anticipated merchandise returns at each reporting period and must make estimates of potential future merchandise returns related to current period product revenue. The Company estimates and evaluates the adequacy of its merchandise return liability by analyzing historical returns by merchandise category, looking at current economic trends and changes in customer demand and by analyzing the acceptance of new product lines. Assumptions and estimates are made and used in connection with establishing the merchandise return liability in any accounting period. As of February 1, 2020 and February 2, 2019, the Company recorded a merchandise return liability of $5,820,000 and $8,097,000, included in accrued liabilities, and a right of return asset of $3,171,000 and $4,410,000, included in other current assets.

Shipping and Handling

The Company has elected to account for shipping and handling as activities to fulfill the promise to transfer the merchandise. Shipping and handling fees charged to customers are recognized when the customer obtains control of the merchandise, which is upon shipment. The Company accrues costs for shipping and handling activities, which occur subsequent to transfer of control to the customer and are recorded as cost of sales in the accompanying statements of operations.

Sales Taxes

The Company has elected to exclude from revenue the sales taxes imposed on its sales and collected from customers.

Accounts Receivable

The Company utilizes an installment payment program called ValuePay that entitles customers to purchase merchandise and generally pay for the merchandise in two or more equal monthly credit card installments. The Company has elected the practical expedient to not adjust the promised amount of consideration for the effects of a significant financing component when the payment terms are less than one year. Accounts receivable consist primarily of amounts due from customers for merchandise sales and from credit card companies and are reflected net of reserves for estimated uncollectible amounts. As of February 1, 2020 and February 2, 2019, the Company had approximately $56,928,000 and $74,787,000 of net receivables due from customers under the ValuePay installment program and total reserves for estimated uncollectible amounts of $6,579,000 and $8,533,000.

Revenue Recognition Judgments

The Company's merchandise is generally sold with a right of return for up to a certain number of days after the merchandise is shipped and the Company may provide other credits or incentives, which are accounted for as variable consideration when estimating the amount of revenue to recognize. Merchandise returns and other credits are estimated at contract inception and updated at the end of each reporting period as additional information becomes available.

The Company evaluated whether it is the principal (i.e., report revenues on a gross basis) or agent (i.e., report revenues on a net basis) in certain vendor arrangements where the merchandise is shipped directly from the vendor to the Company's customer and the purchase and sale of inventory is virtually simultaneous. Generally, the Company is the principal and reports revenues from such vendor arrangements on a gross basis, as it controls the merchandise before it is transferred to the customer. The Company's control is evidenced by it being primarily responsible to the customers, establishing price and its inventory risk upon customer returns.

Cost of Sales and Other Operating Expenses

Cost of sales includes primarily the cost of merchandise sold and services provided, shipping and handling costs, inbound freight costs, excess and obsolete inventory charges, distribution facility depreciation and vendor share based payment compensation. Purchasing and receiving costs, including costs of inspection, are included as a component of distribution and selling expense and were approximately $8,730,000, $10,299,000 and $10,660,000 for fiscal 2019, fiscal 2018 and fiscal 2017. Distribution and selling expense consists primarily of cable and satellite access fees, credit card fees, bad debt expense and costs associated with purchasing and receiving, inspection, marketing and advertising, show production, website marketing and merchandising, telemarketing, customer service, warehousing, fulfillment and share based compensation. General and administrative expense consists primarily of costs associated with executive, legal, accounting and finance, information systems and human resources departments, software and system maintenance contracts, insurance, investor and public relations, share based compensation and director fees.

Cash

Cash consists of cash on deposit. The Company maintains its cash balances at financial institutions in demand deposit accounts that are federally insured. The Company has not experienced losses in such accounts and believes it is not exposed to any significant credit risk on its cash.

Restricted Cash Equivalents

The Company's restricted cash equivalents consisted of certificates of deposit with original maturities of three months or less and were generally restricted for a period ranging from 30 to 60 days. Interest income is recognized when earned. The following table provides a reconciliation of cash and restricted cash equivalents reported with the consolidated balance sheets to the total of the same amounts shown in the consolidated statements of cash flows:



	February 1, 2020		February 2, 2019
Cash	$	10,287,000	$	20,485,000
Restricted cash equivalents	—		450,000
Total cash and restricted cash equivalents	$	10,287,000	$	20,935,000

Inventories

Inventories, which consists of consumer merchandise held for resale, are stated at the lower of average cost or net realizable value, giving consideration to obsolescence provision write downs of $8,798,000, $5,149,000 and $3,757,000 for fiscal 2019, fiscal 2018 and fiscal 2017. Additional disclosure of the fiscal 2019 obsolescence provision write down is provided in Note 16 - "Inventory Impairment Write-down." During fiscal 2019, 2018 and 2017, products purchased from one vendor accounted for approximately 19%, 14% and 15% of our consolidated net sales.

Marketing and Advertising Costs

Marketing and advertising costs are expensed as incurred and consist primarily of contractual marketing fees paid to certain cable operators for cross channel promotions and online advertising, including amounts paid to online search engine operators and customer mailings. Total marketing and advertising costs and online search marketing fees totaled $4,673,000, $4,561,000 and $4,530,000 for fiscal 2019, fiscal 2018 and fiscal 2017. The Company includes advertising costs as a component of distribution and selling expense in the Company’s consolidated statement of operations.

Property and Equipment

Property and equipment are stated at cost, net of accumulated depreciation. Improvements and renewals that extend the life of an asset are capitalized and depreciated. Repairs and maintenance are charged to expense as incurred. The cost and accumulated depreciation of property and equipment retired or otherwise disposed of are removed from the related accounts, and any residual values are charged or credited to operations. Depreciation and amortization for financial reporting purposes are provided on a straight-line method based upon estimated useful lives. Costs incurred to develop software for internal use and for the Company’s websites are capitalized and amortized over the estimated useful life of the software. Costs related to maintenance of internal-use software and for the Company’s website are expensed as incurred. Property and equipment are reviewed for impairment whenever events or changes in circumstances indicate that the carrying amount may not be recoverable. An impairment would be recognized when the carrying amount of an asset or asset group exceeds the future estimated undiscounted cash flows expected to be generated by the asset or asset group. If the carrying amount of the asset or asset group exceeds its estimated future cash flows, an impairment charge is recognized in the amount that the carrying amount of the asset exceeds the fair value of the asset.

Intangible Assets

Identifiable intangibles with finite lives are amortized over their estimated useful lives and those identifiable intangibles with indefinite lives are not amortized. Identifiable intangible assets that are subject to amortization are evaluated for impairment whenever events or changes in circumstances indicate that the carrying amount may not be recoverable. Identifiable intangible assets not subject to amortization are tested for impairment annually or more frequently if events warrant. The impairment test consists of a comparison of the fair value of the intangible asset with its carrying amount.

Stock-Based Compensation

Compensation is recognized for all stock-based compensation arrangements by the Company, including employee and non-employee stock option and restricted stock unit grants. The estimated grant date fair value of each stock-based award is recognized as compensation over the requisite service period, which is generally the vesting period. Stock-based compensation expense is recognized net of forfeitures, which the Company estimates based on historical data. The estimated fair value of each option is calculated using the Black-Scholes option-pricing model for time-based vesting awards and a Monte Carlo valuation model for market-based vesting awards. The estimated fair value of restricted stock grants is based on the grant date closing price of the Company's stock for time-based vesting awards and a Monte Carlo valuation model for market-based vesting awards.

Income Taxes

The Company accounts for income taxes under the liability method of accounting whereby deferred tax assets and liabilities are recognized for the expected future tax consequences of temporary differences between financial statement and tax basis of assets and liabilities. Deferred tax assets and liabilities are adjusted for the effects of changes in tax laws and rates on the date of the enactment of such laws. The Company assesses the recoverability of its deferred tax assets and records a valuation allowance when it is more likely than not some portion of the deferred tax asset will not be realized.

The Company recognizes interest and penalties related to uncertain tax positions within income tax expense.

Net Income (Loss) Per Common Share

During fiscal 2018, the Company issued a restricted stock award that meets the criteria of a participating security. Accordingly, basic income (loss) per share is computed using the two-class method under which earnings are allocated to both common shares and participating securities. Undistributed net losses are allocated entirely to common shareholders since the participating security has no contractual obligation to share in the losses. All shares of restricted stock are deducted from weighted-average number of common shares outstanding – basic. Diluted net income (loss) per share reflects the potential dilution that could occur if securities or other contracts to issue common stock were exercised or converted into common stock of the Company during reported periods and is calculated using the treasury method.

A reconciliation of net income (loss) per share calculations and the number of shares used in the calculation of basic net income (loss) per share and diluted net income (loss) per share is as follows:



	For the Years Ended
	February 1, 2020			February 2, 2019			February 3, 2018
Numerator:
Net income (loss)	$	(56,296,000	)	$	(22,157,000	)	$	143,000
Earnings allocated to participating share awards (a)	—			—			—
Net income (loss) attributable to common shares — Basic and diluted	$	(56,296,000	)	$	(22,157,000	)	$	143,000
Denominator:
Weighted average number of common shares outstanding — Basic	7,462,380			6,607,321			6,387,005
Dilutive effect of stock options, non-vested shares and warrants (b)	—			—			9,825
Weighted average number of common shares outstanding — Diluted	7,462,380			6,607,321			6,396,830
Net income (loss) per common share	$	(7.54	)	$	(3.35	)	$	0.02
Net income (loss) per common share — assuming dilution	$	(7.54	)	$	(3.35	)	$	0.02

(a) During fiscal 2018, the Company issued a restricted stock award that is a participating security. For fiscal 2019 and fiscal 2018, the entire undistributed loss is allocated to common shareholders.

(b) For fiscal 2019 and fiscal 2018, there were 46,000 and 34,000 incremental in-the-money potentially dilutive common shares outstanding. The incremental in-the-money potentially dilutive common stock shares are excluded from the computation of diluted earnings per share, as the effect of their inclusion would be anti-dilutive.

Fair Value of Financial Instruments

GAAP requires disclosures of fair value information about financial instruments for which it is practicable to estimate that value. In cases where quoted market prices are not available, fair values are based on estimates using present value or other valuation techniques. Those techniques are significantly affected by the assumptions used, including discount rate and estimates of future cash flows. In that regard, the derived fair value estimates cannot be substantiated by comparison to independent markets and, in many cases, could not be realized in immediate settlement of the instrument. GAAP excludes certain financial instruments and all non-financial instruments from its disclosure requirements.

The Company used the following methods and assumptions in estimating its fair values for financial instruments. The carrying amounts reported in the accompanying consolidated balance sheets approximate the fair value for cash, short-term investments, accounts receivable, trade payables and accrued liabilities, due to the short maturities of those instruments. The fair value of the Company’s variable rate PNC Credit Facility, approximates, and is based on, its carrying value due to the variable rate nature of the financial instrument. The additional disclosures regarding the Company’s fair value measurements are included in Note 7 - "Fair Value Measurements."

Fair Value Measurements on a Nonrecurring Basis

Assets and liabilities that are measured at fair value on a nonrecurring basis relate primarily to the Company's tangible fixed assets and finite-lived intangible assets. These assets and liabilities are recorded at fair value only if an impairment is recognized in the current period. If the Company determines that impairment has occurred, the carrying value of the asset is reduced to fair value and the difference is recorded as a loss within operating income in the consolidated statement of operations. The Company had no remeasurements of such assets or liabilities to fair value during fiscal 2019, fiscal 2018 or fiscal 2017.

Use of Estimates

The preparation of financial statements in conformity with GAAP in the United States of America requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities, the disclosure of contingent assets and liabilities as of the date of the financial statements and the reported amounts of revenues and expenses during reporting periods. These estimates relate primarily to the carrying amounts of accounts receivable and inventories, the realizability of certain long-term assets and the recorded balances of certain accrued liabilities and reserves. Ultimate results could differ from these estimates.

Recently Adopted Accounting Standards

In February 2016, the Financial Accounting Standards Board ("FASB") issued Leases, Topic 842 (ASU 2016-02). ASU 2016-02 establishes a right-of-use model that requires a lessee to record a right-of-use asset and a lease liability on the balance sheet for all leases with terms longer than 12 months. Leases are classified as either finance or operating, with classification affecting the pattern of expense recognition in the income statement. The Company adopted this standard in the first quarter of fiscal 2019 using the "Comparatives Under 840 Option" transition approach. Under this transition approach, comparative prior periods, including disclosures, were not restated. See Note 11 - "Leases" for information on the impact of adopting ASU 2016-02 on the Company's consolidated financial statements.

Recently Issued Accounting Pronouncements

In August 2018, the FASB issued Intangibles—Goodwill and Other—Internal-Use Software, Subtopic 350-40 (ASU 2018-15), which aligns the requirements for capitalizing implementation costs incurred in a hosting arrangement that is a service contract with the requirements for capitalizing implementation costs incurred to develop or obtain internal-use software. The new standard is effective for the Company for fiscal years and interim periods beginning after December 15, 2019, with early adoption permitted. The new standard can be applied retrospectively or prospectively to all implementation costs incurred after the date of adoption. The Company is currently assessing the impact that adopting the new accounting standard will have on its consolidated financial statements.

Property and Equipment

12 Months Ended

Feb. 01, 2020

Property, Plant and Equipment [Abstract]

Property, Plant and Equipment Disclosure [Text Block]

Property and Equipment

Property and equipment in the accompanying consolidated balance sheets consisted of the following:



	Estimated Useful Life (In Years)	February 1, 2020			February 2, 2019
Land and improvements	—	$	3,236,000		$	3,236,000
Buildings and leasehold improvements	3-40	42,239,000			42,079,000
Transmission and production equipment	5-10	7,919,000			7,312,000
Office and warehouse equipment	3-15	19,353,000			19,227,000
Computer hardware, software and telephone equipment	3-10	87,348,000			89,421,000
		160,095,000			161,275,000
Less — Accumulated depreciation		(112,479,000		)	(110,157,000		)
		$	47,616,000		$	51,118,000

Depreciation expense in fiscal 2019, fiscal 2018 and fiscal 2017 was $10,661,000, $9,999,000 and $10,141,000.

Intangible Assets

12 Months Ended

Feb. 01, 2020

Intangible Assets [Abstract]

Intangible Assets

Intangible assets in the accompanying consolidated balance sheets consisted of the following:



	Estimated Useful Life (In Years)	February 1, 2020					February 2, 2019
	Estimated Useful Life (In Years)	Gross Carrying Amount		Accumulated Amortization			Gross Carrying Amount		Accumulated Amortization
Trade Names	3-15	$	1,568,000	$	(19,000	)	$	1,439,000	$	(354,000	)
Customer Lists	3-5	$	339,000	$	(14,000	)	$	347,000	$	(148,000	)
Technology	4	$	772,000	$	(35,000	)	$	—	$	—
Vendor Exclusivity	5	$	192,000	$	(29,000	)	$	—	$	—
Total finite-lived intangible assets		$	2,871,000	$	(97,000	)	$	1,786,000	$	(502,000	)

Finite-lived Intangible Assets

The finite-lived intangible assets are included in other assets in the accompanying balance sheets and consist of the J.W. Hulme trade name and customer list; the Float Left developed technology, customer relationships and trade name; and a vendor exclusivity agreement. Amortization expense related to the finite-lived intangible assets was $1,353,000, $165,000 and $165,000 for fiscal 2019, fiscal 2018 and fiscal 2017. Estimated amortization expense is $415,000 for fiscal 2020 and fiscal 2021, $410,000 for fiscal 2022, $352,000 for fiscal 2023 and $156,000 for fiscal 2024.

In November 2019, the Company completed the acquisition of J.W. Hulme Company ("J.W. Hulme"). The intangible assets acquired through the business combination include the J.W. Hulme trade name and J.W. Hulme customer list valued at $1,480,000 and $86,000 and are being amortized over their estimated useful lives of 15 and three years. See Note 12 - "Business Acquisitions" for additional information.

In November 2019, the Company completed the acquisition of Float Left Interactive, Inc. ("Float Left"). The intangible assets acquired through the business combination include the Float Left developed technology, the Float Left customer relationships and the Float Left trade name valued at $772,000, $253,000 and $88,000, respectively, and are being amortized over their estimated useful lives of four, five and 15 years, respectively.

On May 29, 2019, the Company announced the decision to change the name of the Evine network back to ShopHQ, which was the name of the network in 2014. The remaining carrying amount of the Evine trademark was amortized prospectively over the revised remaining useful life through August 21, 2019, the date of the network name change.

On May 2, 2019, we entered into a five-year vendor exclusivity agreement with Sterling Time, LLC ("Sterling Time") and Invicta Watch Company of America, Inc. ("IWCA") in connection with the closing under the private placement securities purchase agreement described in Note 9 below. The vendor exclusivity agreement grants the Company the exclusive right in television shopping to market, promote and sell the products from IWCA. The Company issued five-year warrants to purchase 350,000 shares of our common stock in connection with and as consideration for primarily entering into a vendor exclusivity agreement with the Company, which represented an aggregate value of $193,000. The vendor exclusivity agreement is being amortized as cost of sales over the five-year agreement term. See Note 9 - "Shareholders' Equity" for additional information.

Sale of Boston Television Station, WWDP and FCC Broadcast License

On August 28, 2017, the Company entered into two agreements with unrelated parties to sell its Boston television station, WWDP, including the Company's FCC broadcast license, for an aggregate of $13,500,000. During the fiscal 2017 fourth quarter, the Company closed on the asset purchase agreement to sell substantially all the assets primarily related to its television broadcast station, WWDP(TV), Norwell, Massachusetts (the “Station”), which included an intangible FCC broadcasting license asset. The Company recorded a pre-tax operating gain on the television station sale of $551,000 during the fourth quarter of fiscal 2017 upon the closing of the transaction. During the fiscal 2018 fourth quarter, the Company received the remainder of the sales price, which resulted from the satisfaction of the Station being carried by certain designated carriers, and recorded a pre-tax operating gain of $665,000 upon the resolution of this gain contingency.

Accrued Liabilities

12 Months Ended

Feb. 01, 2020

Accrued Liabilities, Current [Abstract]

Accrued Liabilities, Current [Abstract]

Accrued Liabilities

Accrued liabilities in the accompanying consolidated balance sheets consisted of the following:



	February 1, 2020		February 2, 2019
Accrued cable access fees	$	18,243,000	$	18,241,000
Accrued salaries, severance and related	5,937,000		2,493,000
Allowance for sales returns	5,820,000		8,097,000
Other	10,250,000		8,543,000
	$	40,250,000	$	37,374,000

ShopHQ Private Label Consumer Credit Card Program	12 Months Ended
ShopHQ Private Label Consumer Credit Card Program	Feb. 01, 2020
Private Label Consumer Credit Card Program [Abstract]
ShopHQ Private Label Consumer Credit Card Program	ShopHQ Private Label Consumer Credit Card Program The Company has a private label consumer credit card program (the "Program"). The Program is made available to all qualified consumers to finance ShopHQ purchases and provides benefits including instant purchase credits, free or reduced shipping promotions throughout the year and promotional low-interest financing on qualifying purchases. Use of the ShopHQ credit card enhances customer loyalty, reduces total credit card expense and reduces the Company’s overall bad debt exposure since the credit card issuing bank bears the risk of loss on ShopHQ credit card transactions except those in the Company's ValuePay installment payment program. In July 2017, the Company extended the Program through December 2020 by entering into a Private Label Consumer Credit Card Program Agreement Amendment with Synchrony Financial, the issuing bank for the Program.

Fair Value Measurements	12 Months Ended
Fair Value Measurements	Feb. 01, 2020
Fair Value Disclosures [Abstract]
Fair Value Measurements	Fair Value Measurements GAAP utilizes a fair value hierarchy that prioritizes the inputs to valuation techniques used to measure fair value into three broad levels. The fair value hierarchy gives the highest priority to observable quoted prices (unadjusted) in active markets for identical assets and liabilities (Level 1 measurement), then priority to quoted prices for similar instruments in active markets, quoted prices for identical or similar instruments in markets that are not active and model-based valuation techniques for which all significant assumptions are observable in the market (Level 2 measurement) and the lowest priority to unobservable inputs (Level 3 measurement). As of February 1, 2020 and February 2, 2019 the Company had $0 and $450,000 in Level 2 investments in the form of bank certificates of deposit, which are included in restricted cash equivalents in the consolidated balance sheets. The Company's investments in certificates of deposits were measured using inputs based upon quoted prices for similar instruments in active markets and, therefore, were classified as Level 2 investments. As of February 1, 2020 and February 2, 2019 the Company also had a long-term variable rate PNC Credit Facility (as defined below), classified as Level 2, with carrying values of $68,960,000 and $71,420,000. As of February 1, 2020 and February 2, 2019, $2,714,000 and $2,488,000 of the long-term variable rate PNC Credit Facility was classified as current. The fair value of the PNC Credit Facility approximates, and is based on its carrying value due to the variable rate nature of the financial instrument. The Company has no Level 3 investments that use significant unobservable inputs.

- Definition

The entire disclosure for the fair value of financial instruments (as defined), including financial assets and financial liabilities (collectively, as defined), and the measurements of those instruments as well as disclosures related to the fair value of non-financial assets and liabilities. Such disclosures about the financial instruments, assets, and liabilities would include: (1) the fair value of the required items together with their carrying amounts (as appropriate); (2) for items for which it is not practicable to estimate fair value, disclosure would include: (a) information pertinent to estimating fair value (including, carrying amount, effective interest rate, and maturity, and (b) the reasons why it is not practicable to estimate fair value; (3) significant concentrations of credit risk including: (a) information about the activity, region, or economic characteristics identifying a concentration, (b) the maximum amount of loss the entity is exposed to based on the gross fair value of the related item, (c) policy for requiring collateral or other security and information as to accessing such collateral or security, and (d) the nature and brief description of such collateral or security; (4) quantitative information about market risks and how such risks are managed; (5) for items measured on both a recurring and nonrecurring basis information regarding the inputs used to develop the fair value measurement; and (6) for items presented in the financial statement for which fair value measurement is elected: (a) information necessary to understand the reasons for the election, (b) discussion of the effect of fair value changes on earnings, (c) a description of [similar groups] items for which the election is made and the relation thereof to the balance sheet, the aggregate carrying value of items included in the balance sheet that are not eligible for the election; (7) all other required (as defined) and desired information.

+ References + Details

Credit Agreements

12 Months Ended

Feb. 01, 2020

Debt Disclosure [Abstract]

Credit Agreements [Text Block]

Credit Agreements

The Company's long-term credit facility consists of:



	February 1, 2020			February 2, 2019
PNC revolving loan due July 27, 2023, principal amount	$	53,900,000		$	53,900,000
PNC term loan due July 27, 2023, principal amount	15,155,000			17,643,000
Less unamortized debt issuance costs	(95,000		)	(123,000		)
PNC term loan due July 27, 2023, carrying amount	15,060,000			17,520,000
Total long-term credit facility	68,960,000			71,420,000
Less current portion of long-term credit facility	(2,714,000		)	(2,488,000		)
Long-term credit facility, excluding current portion	$	66,246,000		$	68,932,000

PNC Credit Facility

On February 9, 2012, the Company entered into a credit and security agreement (as amended through November 25, 2019, the "PNC Credit Facility") with PNC Bank, N.A. ("PNC"), a member of The PNC Financial Services Group, Inc., as lender and agent. The PNC Credit Facility, which includes CIBC Bank USA (formerly known as The Private Bank) as part of the facility, provides a revolving line of credit of $90.0 million and provides for a term loan on which the Company had originally drawn to fund improvements at the Company's distribution facility in Bowling Green, Kentucky and subsequently to pay down the Company's previously outstanding GACP Term Loan (as defined below). The PNC Credit Facility also provides an accordion feature that would allow the Company to expand the size of the revolving line of credit by another $25.0 million at the discretion of the lenders and upon certain conditions being met. Maximum borrowings and available capacity under the revolving line of credit under the PNC Credit Facility are equal to the lesser of $90.0 million or a calculated borrowing base comprised of eligible accounts receivable and eligible inventory. On November 25, 2019, the Company entered into the Eleventh Amendment to the PNC Credit Facility, which among other things, increased the interest rate margin by 2% on the term loan and between 1% and 1.5% on the revolving line of credit.

All borrowings under the PNC Credit Facility mature and are payable on July 27, 2023. Subject to certain conditions, the PNC Credit Facility also provides for the issuance of letters of credit in an aggregate amount up to $6.0 million which, upon issuance, would be deemed advances under the PNC Credit Facility. The PNC Credit Facility is secured by a first security interest in substantially all of the Company’s personal property, as well as the Company’s real properties located in Eden Prairie, Minnesota and Bowling Green, Kentucky. Under certain circumstances, the borrowing base may be adjusted if there were to be a significant deterioration in value of the Company’s accounts receivable and inventory.

The revolving line of credit under the PNC Credit Facility bears interest at either a Base Rate or LIBOR plus a margin consisting of between 2% and 3.5% on Base Rate advances and 3% and 4.5% on LIBOR advances based on the Company's trailing twelve-month reported leverage ratio (as defined in the PNC Credit Facility) measured semi-annually as demonstrated in its financial statements. The term loan bears interest at either a Base Rate or LIBOR plus a margin consisting of between 4% and 5% on Base Rate term loans and 5% to 6% on LIBOR Rate term loans based on the Company’s leverage ratio measured annually as demonstrated in its audited financial statements.

As of February 1, 2020, the Company had borrowings of $53.9 million under its revolving credit facility. Remaining available capacity under the revolving credit facility as of February 1, 2020 was approximately $5.6 million, which provided liquidity for working capital and general corporate purposes. The PNC Credit Facility also provides for a term loan on which the Company had originally drawn to fund an expansion and improvements at the Company's distribution facility in Bowling Green, Kentucky and subsequently to partially pay down the Company's GACP Term Loan and reduce its revolving credit facility borrowings. As of February 1, 2020, there was approximately $15.2 million outstanding under the PNC Credit Facility term loan of which $2.7 million was classified as current in the accompanying balance sheet.

Principal borrowings under the term loan are payable in monthly installments over an 84-month amortization period commencing on September 1, 2018 and are also subject to mandatory prepayment in certain circumstances, including, but not limited to, upon receipt of certain proceeds from dispositions of collateral. Borrowings under the term loan are also subject to mandatory prepayment in an amount equal to fifty percent (50%) of excess cash flow for such fiscal year, with any such payment not to exceed $2.0 million in any such fiscal year. The PNC Credit Facility is also subject to other mandatory prepayment in certain circumstances. In addition, if the total PNC Credit Facility is terminated prior to maturity, the Company would be required to pay an early termination fee of 1.0% if terminated on or before July 27, 2020, 0.5% if terminated on or before July 27, 2021, and no fee if terminated after July 27, 2021. As of February 1, 2020, the imputed effective interest rate on the PNC term loan was 8.0%.

Interest expense recorded under the PNC Credit Facility was $3,758,000, $3,499,000 and $4,128,000 for fiscal 2019, fiscal 2018 and fiscal 2017.

The PNC Credit Facility contains customary covenants and conditions, including, among other things, maintaining a minimum of unrestricted cash plus unused line availability of $10.0 million at all times and limiting annual capital expenditures. Certain financial covenants, including minimum EBITDA levels (as defined in the PNC Credit Facility) and a minimum fixed charge coverage ratio of 1.1 to 1.0, become applicable only if unrestricted cash plus unused line availability falls below $10.8 million. As of February 1, 2020, the Company's unrestricted cash plus unused line availability was $15.9 million and the Company was in compliance with applicable financial covenants of the PNC Credit Facility and expects to be in compliance with applicable financial covenants over the next twelve months. In addition, the PNC Credit Facility places restrictions on the Company’s ability to incur additional indebtedness or prepay existing indebtedness, to create liens or other encumbrances, to sell or otherwise dispose of assets, to merge or consolidate with other entities, and to make certain restricted payments, including payments of dividends to common shareholders.

Deferred financing costs, net of amortization, relating to the revolving line of credit was $406,000 and $561,000 as of February 1, 2020 and February 2, 2019 and are included within other assets within the accompanying balance sheet. These costs are being expensed as additional interest over the five-year term of the PNC Credit Facility.

Prepayment on Great American Capital Partners Term Loan

During fiscal 2017, the Company retired its term loan (the "GACP Term Loan") under a credit and security agreement with GACP Finance Co., LLC ("GACP"), with voluntary principal prepayments of $9.5 million, $2.5 million and $3.5 million on March 21, 2017, October 18, 2017 and December 6, 2017. The Company recorded a loss on debt extinguishment of $1.5 million during fiscal 2017. The fiscal 2017 loss on debt extinguishment includes early termination and lender fees of $334,000 and a write-off of unamortized debt issuance costs of $1.1 million, which represents the proportionate amount of unamortized debt issuance costs attributable to the settled debt. Interest expense recorded under the GACP Credit Agreement was $940,000 for fiscal 2017.

Maturities

The aggregate maturities of the Company's long-term credit facility as of February 1, 2020 are as follows:



	PNC Credit Facility
Fiscal year	Term loan		Revolving loan		Total
2020	$	2,714,000	$	—	$	2,714,000
2021	2,714,000		—		2,714,000
2022	2,714,000		—		2,714,000
2023	7,013,000		53,900,000		60,913,000
	$	15,155,000	$	53,900,000	$	69,055,000

Cash Requirements

Currently, the Company's principal cash requirements are to fund business operations, which consist primarily of purchasing inventory for resale, funding ValuePay installment receivables, funding the Company's basic operating expenses, particularly the Company's contractual commitments for cable and satellite programming distribution, and the funding of necessary capital expenditures. The Company closely manages its cash resources and working capital. The Company attempts to manage its inventory receipts and reorders in order to ensure its inventory investment levels remain commensurate with the Company's current sales trends. The Company also monitors the collection of its credit card and ValuePay installment receivables and manages vendor payment terms in order to more effectively manage the Company's working capital which includes matching cash receipts from the Company's customers, to the extent possible, with related cash payments to our vendors. ValuePay remains a cost-effective promotional tool for the Company. The Company continues to make strategic use of its ValuePay program in an effort to increase sales and to respond to similar competitive programs.

The Company has experienced a decline in net sales and a decline in its active customer file during fiscal 2019, 2018 and 2017 and a corresponding decrease in the Company's profitability. The Company has taken or is taking the following steps to enhance its operations and liquidity position: entered into a private placement securities purchase agreement in which the Company received gross proceeds of $6.0 million during the first quarter of fiscal 2019; entered into a common stock and warrant purchase agreement with gross proceeds of $4.0 million to close in the first half of fiscal 2020; implemented a reduction in overhead costs during fiscal 2019 with $22 million in expected annualized savings, primarily driven by a reduction in the Company's work force; implemented additional reductions in overhead costs during the first quarter of fiscal 2020 with $16 million in expected annualized savings; renegotiating with the Company's major cable and satellite distributors to reduce service costs and improve payment terms; planned a reduction in capital expenditures compared to prior years; managing the Company's inventory receipts in fiscal 2020 to reduce inventory on hand; and negotiated improved payment terms with the Company's inventory vendors.

The Company's ability to fund operations and capital expenditures in the future will be dependent on its ability to generate cash flow from operations, maintain or improve margins, decrease the rate of decline in its sales and to use available funds from its PNC Credit Facility. The Company's ability to borrow funds is dependent on its ability to maintain an adequate borrowing base and its ability to meet its credit facility's covenants, which requires, among other things, maintaining a minimum of $10 million of unrestricted cash adjusted by credit facility availability at all times. Accordingly, if the Company does not generate sufficient cash flow from operations to fund our working capital needs and planned capital expenditures, and its cash reserves are depleted, the Company may need to take further actions in the Company's control, such as further reductions or delays in capital investments, additional reductions to the Company's workforce, reducing or delaying strategic investments or other actions. Additionally, the COVID-19 outbreak continues to grow both in the U.S. and globally and is adversely affecting the economy and financial markets and may affect demand for our merchandise and impact our stock price. As a result, it is difficult to predict the overall impact of COVID-19 on the Company's business and financial results. The Company believes that it is probable our existing cash balances, together with the cost cutting measures described above and our availability under the PNC Credit Facility, will be sufficient to fund our normal business operations over the next twelve months from the issuance of this report.

Shareholders' Equity

12 Months Ended

Feb. 01, 2020

Equity [Abstract]

Shareholders' Equity

Reverse Stock Split

On December 11, 2019, the Company effected a one-for-ten reverse stock split of its common stock. Accordingly, all share and per-share amounts in the consolidated financial statements and notes to the consolidated financial statements for the current period and prior periods have been retrospectively revised. See Note 1 - "The Company" for additional information.

Common Stock

On December 3, 2019, the Company's shareholders approved an amendment to the Company's Articles of Incorporation authorizing the Company to issue 10,000,000 shares of capital stock and an additional 5,000,000 shares of common stock. The Company currently has authorized 9,600,000 shares of undesignated capital stock and an additional 5,000,000 shares of common stock, of which 8,208,227 common shares were issued and outstanding as common stock as of February 1, 2020. The board of directors may establish new classes and series of capital stock by resolution without shareholder approval; however, in certain circumstances the Company is required to obtain approval under our PNC Credit Facility.

Preferred Stock

The Company authorized 400,000 Series A Junior Participating Cumulative Preferred Stock, $0.01 par value, during fiscal 2015 as part of the Shareholder Rights Plan. As of February 1, 2020, there were zero shares issued and outstanding. See Note 13 - "Income Taxes" for additional information.

Dividends

The Company has never declared or paid any dividends with respect to its capital stock. The Company is restricted from paying dividends on its stock by its PNC Credit Facility.

Private Placement Securities Purchase Agreement

On May 2, 2019, the Company entered into a private placement securities purchase agreement ("Purchase Agreement") with certain accredited investors pursuant to which the Company: (a) sold, in the aggregate, 800,000 shares of the Company's common stock at a price of $7.50 per share and (b) issued five-year warrants ("5-year Warrants") to purchase 350,000 shares of the Company's common stock at an exercise price of $15.00 per share. The 5-year Warrants are exercisable in whole or in part from time to time through the expiration date of May 2, 2024. The purchasers included Invicta Media Investments, LLC, Michael and Leah Friedman, Timothy Peterman and certain other private investors. Invicta Media Investments, LLC is owned by IWCA, which is the designer and manufacturer of Invicta-branded watches and watch accessories, one of the Company’s largest and longest tenured brands. Michael and Leah Friedman are owners and officers of Sterling Time, which is the exclusive distributor of IWCA’s watches and watch accessories for television home shopping and our long-time vendor. A description of the relationship between the Company, IWCA and Sterling Time is contained in Note 18 - “Related Party Transactions.” Under the Purchase Agreement, the purchasers agreed to customary standstill provisions related to the Company for a period of two years, as well as to vote their shares in favor of matters recommended by the Company’s board of directors for approval by our shareholders. In addition, the Company agreed in the Purchase Agreement to appoint Eyal Lalo, an owner of IWCA, as vice chair of the Company’s board of directors, Michael Friedman to the Company’s board of directors and Timothy Peterman as the Company’s chief executive officer.

In connection with the closing under the Purchase Agreement, the Company entered into certain other agreements with IWCA, Sterling Time and the purchasers, including a five-year vendor exclusivity agreement with Sterling Time and IWCA. The vendor exclusivity agreement grants the Company the exclusive right in television shopping to market, promote and sell the products from IWCA.

The Company received gross proceeds of $6.0 million and incurred approximately $175,000 of issuance costs. The Company allocated the proceeds of the stock offering to the shares of common stock issued. The par value of the shares issued was recorded within common stock, with the remainder of the proceeds, less issuance costs, recorded as additional paid in capital in the Company's balance sheet. The Company has used the proceeds for general working capital purposes. The 5-year Warrants were issued primarily as consideration for a five-year vendor exclusivity agreement with IWCA and Sterling Time. The aggregate market value of the 5-year Warrants on the grant date was $193,000, which was recorded as an intangible asset and is being amortized as cost of sales over the agreement term. The 5-year Warrants are indexed to the Company's publicly traded stock and were classified as equity. As a result, the fair value of the 5-year Warrants was recorded as an increase to additional paid-in capital.

Registered Direct Offering

On May 23, 2017, the Company entered into Common Stock Purchase Agreements with certain accredited investors to which the Company sold, in the aggregate, 400,827 shares of common stock in a registered direct offering pursuant to a shelf registration statement on Form S-3 (File No. 333-203209), filed with the SEC on May 13, 2015. The shares were sold at a price of $11.20 per share, except for shares purchased by investors who are directors or executive officers of the Company, which were sold at a price of $11.50 per share. The closing of this sale occurred on May 30, 2017 and the Company received gross proceeds of approximately $4.5 million and incurred approximately $323,000 of issuance costs. The Company has used the proceeds for general working capital purposes.

Warrants

As of February 1, 2020, the Company had outstanding warrants to purchase 734,930 shares of the Company’s common stock, of which 734,930 are fully exercisable. The warrants expire five years from the date of grant. The following table summarizes information regarding warrants outstanding at February 1, 2020:



Grant Date	Warrants Outstanding	Warrants Exercisable	Exercise Price (Per Share)	Expiration Date
September 19, 2016	297,616	297,616	$29.00	September 19, 2021
November 10, 2016	33,386	33,386	$30.00	November 10, 2021
January 23, 2017	48,930	48,930	$17.60	January 23, 2022
March 16, 2017	5,000	5,000	$19.20	March 16, 2022
May 2, 2019	349,998	349,998	$15.00	May 2, 2024

On November 27, 2018, the Company issued warrants to Fonda, Inc. for 150,000 shares of our common stock in connection with and as consideration for entering into a services and trademark licensing agreement between the companies. The aggregate market value on the date of the award was $441,000 and was being amortized as cost of sales over the three-year services and trademark licensing agreement term. On July 29, 2019, the Company and Fonda, Inc. agreed to terminate the services and trademark licensing agreement and the warrants for 150,000 shares were forfeited.

Commercial Agreement with Shaquille O'Neal

On November 18, 2019, the Company entered into a commercial agreement (“Shaq Agreement”) and restricted stock unit award agreement (“RSU Agreement”) with ABG-Shaq, LLC (“Shaq”) pursuant to which certain products would be sold bearing certain intellectual property rights of Shaquille O’Neal on the terms and conditions set forth in the Shaq Agreement. In exchange for such services and pursuant to the RSU Agreement, the Company issued 400,000 restricted stock units to Shaq that vest in three separate tranches. The first tranche of 133,333 restricted stock units vested on November 18, 2019, which was the date of grant. The second tranche of 133,333 restricted stock units will vest February 1, 2021 and the final tranche of 133,334 restricted stock units will vest February 1, 2022. Additionally, in connection with the Shaq Agreement, the Company entered into a registration rights agreement with respect to the restricted stock units pursuant to which the Company agreed to register the common stock issuable upon settlement of the restricted stock units in accordance with the terms and conditions therein. The restricted stock units each settle for one share of the Company's common stock. The aggregate market value on the date of the award was $2,595,000 and is based on the grant date closing price of the Company's stock. Amortization of the award will commence on February 1, 2020, which is the beginning of the three-year commercial term.

Restricted Stock Award

On November 23, 2018, the Company entered into a restricted stock award agreement with Flageoli Classic Limited, LLC (“FCL”) granting FCL 150,000 restricted shares of the Company's common stock in connection with and as consideration for entering into a vendor exclusivity agreement with the Company. The vendor exclusivity agreement grants us the exclusive right in television shopping to market, promote and sell products under the trademark of Serious Skincare, a skin-care brand that launched on the Company's television network on January 3, 2019. Additionally, the agreement identifies Jennifer Flavin-Stallone as the primary spokesperson for the brand on the Company's television network. The restricted shares will vest in three tranches. Of the restricted shares granted, 50,000 vested on January 4, 2019, which was the first business day following the initial appearance of the Serious Skincare brand on the Company's television network, and 50,000 vested on January 4, 2020. The remaining 50,000 restricted shares will vest on January 4, 2021. The aggregate market value on the date of the award was $1,408,000 and is being amortized as cost of sales over the three-year vendor exclusivity agreement term. The estimated fair value of the restricted stock is based on the grant date closing price of the Company's stock for time-based vesting awards.

Compensation expense relating to the restricted stock award grant was $469,000 and $89,000 for fiscal 2019 and fiscal 2018. As of February 1, 2020, there was $850,000 of total unrecognized compensation cost related to non-vested restricted stock unit grants. That cost is expected to be recognized over a weighted average period of 1.8 years. The total fair value of restricted stock vested during fiscal 2019 was $188,000.

A summary of the status of the Company’s non-vested restricted stock award activity as of February 1, 2020 and changes during the twelve-month period then ended is as follows:



	Restricted Stock
	Shares		Weighted Average Grant Date Fair Value
Non-vested outstanding, February 2, 2019	100,000		$	9.39
Granted	—		$	—
Vested	(50,000	)	$	9.39
Non-vested outstanding, February 1, 2020	50,000		$	9.39

Stock-Based Compensation - Stock Options

Compensation is recognized for all stock-based compensation arrangements by the Company. Stock-based compensation expense for fiscal 2019, fiscal 2018 and fiscal 2017 related to stock option awards was $681,000, $1,157,000 and $915,000. The Company has not recorded any income tax benefit from the exercise of stock options due to the uncertainty of realizing income tax benefits in the future.

As of February 1, 2020, the Company had one omnibus stock plan for which stock awards can be currently granted: the 2011 Omnibus Incentive Plan that provides for the issuance of up to 1,300,000 shares of the Company's stock. The 2004 Omnibus Stock Plan expired on June 22, 2014. No further awards may be made under the 2004 Omnibus Plan, but any award granted under the 2004 Omnibus Plan and outstanding on June 22, 2014 will remain outstanding in accordance with its terms. The 2011 plan is administered by the human resources and compensation committee of the board of directors and provides for awards for employees, directors and consultants. All employees and directors of the Company and its affiliates are eligible to receive awards under the plan. The types of awards that may be granted under this plan include restricted and unrestricted stock, restricted stock units, incentive and nonstatutory stock options, stock appreciation rights, performance units, and other stock-based awards. Incentive stock options may be granted to employees at such exercise prices as the human resources and compensation committee may determine but not less than 100% of the fair market value of the underlying stock as of the date of grant. No incentive stock option may be granted more than 10 years after the effective date of the respective plan's inception or be exercisable more than 10 years after the date of grant. Options granted to outside directors are nonstatutory stock options with an exercise price equal to 100% of the fair market value of the underlying stock as of the date of grant. Except for market-based options, options granted generally vest over three years in the case of employee stock options and vest immediately on the date of grant in the case of director options, and have contractual terms of 10 years from the date of grant.

The fair value of each time-based vesting option award is estimated on the date of grant using the Black-Scholes option pricing model that uses assumptions noted in the following table. Expected volatilities are based on the historical volatility of the Company's stock. Expected term is calculated using the simplified method taking into consideration the option's contractual life and vesting terms. The Company uses the simplified method in estimating its expected option term because it believes that historical exercise data cannot be accurately relied upon at this time to provide a reasonable basis for estimating an expected term due to the extreme volatility of its stock price and the resulting unpredictability of its stock option exercises. The risk-free interest rate for periods within the contractual life of the option is based on the U.S. Treasury yield curve in effect at the time of grant. Expected dividend yields were not used in the fair value computations as the Company has never declared or paid dividends on its common stock and currently intends to retain earnings for use in operations.



	Fiscal 2019			Fiscal 2018			Fiscal 2017
Expected volatility	75%	-	82%	72%	-	78%	81%
Expected term (in years)	6 years			6 years			6 years
Risk-free interest rate	1.4%	-	2.6%	2.8%	-	3.0%	2.0%	-	2.2%

A summary of the status of the Company’s stock option activity as of February 1, 2020 and changes during the year then ended is as follows:



	2011 Incentive Stock Option Plan		Weighted Average Exercise Price		2004 Incentive Stock Option Plan		Weighted Average Exercise Price
Balance outstanding, February 2, 2019	476,000		$	13.60	11,000		$	48.71
Granted	34,000		$	4.62	—		$	—
Exercised	—		$	—	—		$	—
Forfeited or canceled	(263,000	)	$	13.54	(5,000	)	$	44.87
Balance outstanding, February 1, 2020	247,000		$	12.44	6,000		$	51.52
Options exercisable at February 1, 2020	140,000		$	14.64	6,000		$	51.52

The following table summarizes information regarding stock options outstanding at February 1, 2020:



	Options Outstanding						Options Vested or Expected to Vest
Option Type	Number of Shares	Weighted Average Exercise Price		Weighted Average Remaining Contractual Life (Years)	Aggregate Intrinsic Value		Number of Shares	Weighted Average Exercise Price		Weighted Average Remaining Contractual Life (Years)	Aggregate Intrinsic Value
2011 Incentive:	247,000	$	12.44	7.4	$	—	230,000	$	12.62	7.4	$	—
2004 Incentive:	6,000	$	51.52	4.2	$	—	6,000	$	51.52	4.2	$	—

The weighted average grant-date fair value of options granted in fiscal 2019, fiscal 2018 and fiscal 2017 was $3.12, $7.35 and $9.14. The total intrinsic value of options exercised during fiscal 2019, fiscal 2018 and fiscal 2017 was $0, $26,000 and $15,000. As of February 1, 2020, total unrecognized compensation cost related to stock options was $270,000 and is expected to be recognized over a weighted average period of approximately 1.3 years.

Stock Option Tax Benefit

The exercise of certain stock options granted under the Company’s stock option plans give rise to compensation, which is included in the taxable income of the applicable employees and deductible by the Company for federal and state income tax purposes. Such compensation results from increases in the fair market value of the Company’s common stock subsequent to the date of grant of the applicable exercised stock options and these increases are not recognized as an expense for financial accounting purposes, as the options were originally granted at the fair market value of the Company’s common stock on the date of grant. The related tax benefits will be recorded if and when realized, and totaled $0, $7,000 and $6,000 in fiscal 2019, fiscal 2018 and fiscal 2017. The Company has not recorded any income tax benefit from the exercise of stock options in these fiscal years, due to the uncertainty of realizing income tax benefits in the future.

Stock-Based Compensation - Restricted Stock Units

Compensation expense relating to restricted stock unit grants was $1,031,000, $1,792,000 and $1,973,000 for fiscal 2019, fiscal 2018 and fiscal 2017. As of February 1, 2020, there was $759,000 of total unrecognized compensation cost related to non-vested restricted stock unit grants. That cost is expected to be recognized over a weighted average period of 1.7 years. The total fair value of restricted stock units vested during fiscal 2019, fiscal 2018 and fiscal 2017 was $434,000, $1,216,000 and $409,000. The estimated fair value of restricted stock units is based on the grant date closing price of the Company's stock for time-based vesting awards and a Monte Carlo valuation model for market-based vesting awards.

The Company has granted time-based restricted stock units to certain key employees as part of the Company's long-term incentive program. The restricted stock generally vests in three equal annual installments beginning one year from the grant date and is being amortized as compensation expense over the three-year vesting period. The Company has also granted restricted stock units to non-employee directors as part of the Company's annual director compensation program. Each restricted stock grant vests or vested on the day immediately preceding the next annual meeting of shareholders following the date of grant. The grants are amortized as director compensation expense over the twelve-month vesting period.

The Company granted 94,000, 75,000 and 56,000 market-based restricted stock performance units to executives as part of the Company's long-term incentive program during fiscal 2019, fiscal 2018 and fiscal 2017. The number of restricted stock units earned is based on the Company's total shareholder return ("TSR") relative to a group of industry peers over a three-year performance measurement period. Grant date fair values were determined using a Monte Carlo valuation model based on assumptions as follows:



	Fiscal 2019			Fiscal 2018			Fiscal 2017
Total grant date fair value	$482,000			$859,000			$860,000
Total grant date fair value per share	$5.14			$10.70	-	$13.00	$15.30
Expected volatility	74%	-	82%	73%	-	76%	75%
Weighted average expected life (in years)	3 years			3 years			3 years
Risk-free interest rate	1.7%	-	2.3%	2.4%	-	2.7%	1.5%

The percent of the target market-based performance vested restricted stock unit award that will be earned based on the Company's TSR relative to the peer group is as follows:



Percentile Rank		Percentage of Units Vested
< 33%		0%
33%		50%
50%		100%
100%		150%

On May 2, 2019, Timothy A. Peterman was appointed as Chief Executive Officer and entered into an executive employment agreement. In conjunction with the employment agreement, the Company granted 68,000 restricted stock units to Mr. Peterman. The restricted stock units vest in three tranches, each tranche consisting of one-third of the units subject to the award. Tranche 1 will vest upon the one-year anniversary of the grant date. Tranche 2 will vest on the date the Company's average closing stock price for 20 consecutive trading days equals or exceeds $20.00 per share and the executive has been continuously employed at least one year. Tranche 3 will vest on the date the Company's average closing stock price for 20 consecutive trading days equals or exceeds $40.00 per share and the executive has been continuously employed at least two years. The vesting of the second and third tranches can occur any time on or before May 1, 2029. The total grant date fair value was estimated to be $220,000 and is being amortized over the derived service periods for each tranche.

Grant date fair values and derived service periods for each tranche were determined using a Monte Carlo valuation model based on assumptions, which included a weighted average risk-free interest rate of 2.5%, a weighted average expected life of 2.9 years and an implied volatility of 80% and were as follows for each tranche:



	Fair Value (Per Share)	Derived Service Period
Tranche 1 (one year)	$3.66	1.00 Year
Tranche 2 ($20.00/share)	$3.19	3.27 Years
Tranche 3 ($40.00/share)	$2.85	4.53 Years

A summary of the status of the Company’s non-vested restricted stock unit activity as of February 1, 2020 and changes during the twelve-month period then ended is as follows:



	Restricted Stock Units
	Market-Based Units				Time-Based Units				Total
	Shares		Weighted Average Grant Date Fair Value		Shares		Weighted Average Grant Date Fair Value		Shares		Weighted Average Grant Date Fair Value
Non-vested outstanding, February 2, 2019	163,000		$	13.47	181,000		$	10.35	344,000		$	11.83
Granted	139,000		$	4.44	640,000		$	5.71	779,000		$	5.48
Vested	—		$	—	(233,000	)	$	7.90	(233,000	)	$	7.90
Forfeited	(173,000	)	$	11.41	(153,000	)	$	7.12	(326,000	)	$	9.40
Non-vested outstanding, February 1, 2020	129,000		$	6.49	435,000		$	5.96	564,000		$	6.08

Business Segments and Sales by Product Group

12 Months Ended

Feb. 01, 2020

Segment Reporting [Abstract]

Business Segments and Sales by Product Group

During the fourth quarter of fiscal 2019, the Company changed its reportable segments into two reporting segments: “ShopHQ” and “Emerging.” In light of recent strategic shifts in the Company's emerging businesses, the Company's Chief Executive Officer, the chief operating decision maker, began reviewing operating results of the Emerging segment separately from our core business, ShopHQ. The chief operating decision maker is our Chief Executive Officer and Interim Chief Financial Officer. These segments reflect the way the Company's chief operating decision maker evaluates the Company's business performance and manages its operations. All of Company's sales are made to customers residing in the United States.

The Company does not allocate assets between the segments for our internal management purposes, and as such, they are not presented here. There was no significant inter-segment sales or transfers during fiscal 2019, fiscal 2018 and fiscal 2017. The Company allocates corporate support costs (such as finance, human resources, warehouse management and legal) to our operating segments based on their estimated usage and based on how the Company manages the business. The Company has recast its segment results for all periods presented to conform to the new segment structure.

ShopHQ

The ShopHQ segment encompasses the Company's nationally distributed shopping entertainment network. ShopHQ sells and distributes its products to consumers through its video commerce television, online website and mobile platforms.

Emerging

The Emerging segment consists of the Company's developing business models. This segment includes the Company's Media Services, which includes creative and interactive services and third-party logistics services. The Emerging segment also encompasses the Bulldog Shopping Network, and recently acquired businesses, J.W. Hulme and Float Left. Bulldog shopping network is a niche television shopping network geared towards male consumers. J.W. Hulme is a business specializing in artisan-crafted leather products, including handbags and luggage. J.W. Hulme products are distributed primarily through jwhulme.com, retails stores, and programming on ShopHQ. Float Left is a business comprised of connected TVs, video-based content, application development and distribution, including technical consulting services, software development and maintenance related to video distribution.

Net Sales by Segment and Significant Product Groups



	For the Years Ended
	February 1, 2020		February 2, 2019		February 3, 2018
	(in thousands)
ShopHQ
Net merchandise sales by category:
Jewelry & Watches	$	200,893	$	206,021	$	222,999
Home & Consumer Electronics	106,025		135,184		147,769
Beauty & Wellness	80,945		102,099		100,829
Fashion & Accessories	65,616		94,295		108,409
All other (primarily shipping & handling revenue)	42,628		52,630		60,830
Total ShopHQ	496,107		590,229		640,836
Emerging	5,715		6,408		7,384
Consolidated net sales	$	501,822	$	596,637	$	648,220

Performance Measures by Segment



	For the Years Ended
	February 1, 2020			February 2, 2019			February 3, 2018
	(in thousands)
Gross profit
ShopHQ	$	162,809		$	205,036		$	232,905
Emerging	$	828		$	1,811		$	2,207
Consolidated gross profit	$	163,637		$	206,847		$	235,112

Operating income (loss)
ShopHQ	$	(46,956	)	$	(17,173	)	$	3,960
Emerging	(5,569		)	(1,451		)	(738		)
Consolidated operating income (loss)	$	(52,525	)	$	(18,624	)	$	3,222

Depreciation and amortization
ShopHQ	$	11,395		$	10,065		$	10,207
Emerging	619			99			100
Consolidated depreciation and amortization	$	12,014		$	10,164		$	10,307

Leases (Notes)

12 Months Ended

Feb. 01, 2020

Leases [Abstract]

Leases

Adoption of Leases, Topic 842

On February 3, 2019, the Company adopted ASU No. 2016-02, "Leases," and all related amendments using the "Comparatives Under 840 Option" transition approach. Under this transition approach, comparative prior periods, including disclosures, were not restated. The Company elected the transition package of practical expedients which, among other things, allowed the Company to carry forward historical lease classification. The Company chose not to elect the hindsight practical expedient. The adoption of the standard did not have an impact on the Company's consolidated statements of operations and there was no adjustment to its retained earnings opening balance sheet. The Company does not expect the adoption of the new standard to have a material impact on the Company's operating results on an ongoing basis.

The most significant impact of the new leases standard was the recognition of right-of-use assets and lease liabilities for operating leases, while the Company's accounting for finance leases remained substantially unchanged. On February 3, 2019, the adoption of the new standard resulted in the recognition of a right-of-use asset of $1,474,000 and a lease liability of $1,407,000, and a reduction to prepaid expenses and other of $67,000.

The Company leases certain property and equipment, such as transmission and production equipment, satellite transponder and office equipment. The Company determines if an arrangement is a lease at inception. Leases with an initial term of 12 months or less are not recorded on the balance sheet.

Right-of-use assets represent the Company's right to use an underlying asset for the lease term and lease liabilities represent the Company's obligation to make lease payments arising from the lease. Operating lease liabilities and right-of-use assets are recognized at commencement date based on the present value of future payments over the lease term. As the Company's leases do not provide an implicit rate, the Company uses its incremental borrowing rate based on the information available at commencement date in determining the present value of lease payments. Some of the Company's leases include options to extend the term, which is only included in the lease liability and right-of-use assets calculation when it is reasonably certain the Company will exercise that option. As of February 1, 2020, the lease liability and right-of-use assets did not include any lease extension options.

The Company has lease agreements with lease and non-lease components, and has elected to account for these as a single lease component. Lease expense for lease payments is recognized on a straight-line basis over the lease term.

The components of lease expense were as follows:



	For the Year Ended
	February 1, 2020
Operating lease cost	$	1,007,000
Short-term lease cost	153,000
Variable lease cost (a)	96,000

(a) Includes variable costs of finance leases.

For the year ended February 1, 2020, finance lease costs included amortization of right-of-use assets of $73,000 and interest on lease liabilities of $8,000.

The Company obtained $188,000 and $318,000 right-of-use assets in exchange for finance and operating leases, respectively, during the year ended February 1, 2020. Supplemental cash flow information related to leases were as follows:



	For the Fiscal Year Ended
	February 1, 2020
Cash paid for amounts included in the measurement of lease liabilities:
Operating cash flows used for operating leases	$	950,000
Operating cash flows used for finance leases	8,000
Financing cash flows used for finance leases	71,000

The weighted average remaining lease term and weighted average discount rates related to leases were as follows:



		February 1, 2020
Weighted average remaining lease term:
Operating leases		1.4 years
Finance leases		1.9 years
Weighted average discount rate:
Operating leases		5.6%
Finance leases		5.3%

Supplemental balance sheet information related to leases is as follows:



Leases	Classification	February 1, 2020
Assets
Operating lease right-of-use assets	Other assets	$	832,000
Finance lease right-of-use assets	Property and equipment, net	143,000
Total lease right-of-use assets		$	975,000
Operating lease liabilities
Current portion of operating lease liabilities	Current portion of operating lease liabilities	$	704,000
Operating lease liabilities, excluding current portion	Other long term liabilities	129,000
Total operating lease liabilities		833,000
Finance lease liabilities
Current portion of finance lease liabilities	Current liabilities: Accrued liabilities	80,000
Finance lease liabilities, excluding current portion	Other long term liabilities	66,000
Total finance lease liabilities		146,000
Total lease liabilities		$	979,000

Future maturities of lease liabilities as of February 1, 2020 are as follows:



Fiscal year	Operating Leases			Finance Leases			Total
2020	$	725,000		$	85,000		$	810,000
2021	46,000			60,000			106,000
2022	47,000			8,000			55,000
2023	40,000			—			40,000
2024	10,000			—			10,000
Thereafter	—			—			—
Total lease payments	868,000			153,000			1,021,000
Less imputed interest	(35,000		)	(7,000		)	(42,000		)
Total lease liabilities	$	833,000		$	146,000		$	979,000

As of February 1, 2020, the Company had no operating and finance leases that had not yet commenced.

Disclosures Related to Periods Prior to Adoption of Leases, Topic 842

Future minimum lease payments for assets under capital and operating leases at February 2, 2019 are as follows:



Future Minimum Lease Payments:	Capital Leases			Operating Leases

2019	$	13,000		$	1,005,000
2020	8,000			604,000
2021	8,000			—
2022	2,000			—
2023 and thereafter	—			—
Total minimum lease payments	31,000			$	1,609,000
Less: Amounts representing interest	(2,000		)
	29,000
Less: Current portion	(12,000		)
Long-term capital lease obligation	$	17,000

Business Acquisitions

12 Months Ended

Feb. 01, 2020

Business Combinations [Abstract]

Business Acquisitions

Float Left Interactive, Inc.

In November 2019, the Company entered into an asset purchase agreement and acquired substantially all the assets of Float Left, a business comprised of connected TVs, video-based content, application development and distribution, including technical consulting services, software development and maintenance related to video distribution. The Company plans to utilize Float Left’s team and technology platform to further grow its content delivery capabilities in OTT platforms while providing new revenue opportunities.

The acquisition has been accounted for under the purchase method of accounting, and accordingly, the purchase price has been allocated to the identifiable assets and liabilities assumed pursuant to the asset purchase agreement based on fair values at the acquisition date. The operating results of Float Left, which were not material, have been included in the consolidated financial statements of the Company since the date of acquisition. The supplementary proforma information, assuming this acquisition occurred as of the beginning of the prior periods, and the operations of Float Left for the period from the November 26, 2019 acquisition date through the end of fiscal 2019 were immaterial. The Company incurred $78,000 of acquisition-related costs and are included in general and administrative expense in the accompanying fiscal 2019 consolidated statement of operations. The acquisition date fair value of consideration transferred for Float Left was approximately $1,102,000, which consisted of $353,000 of cash, net of cash acquired, $459,000 of common stock and $290,000 of contingent consideration.

The estimated fair value of the common stock issued as purchase consideration, 100,000 shares, is based on the issue date closing price of the Company's stock. The purchase includes contingent consideration of up to 50,000 additional shares of our common stock in the event certain performance metrics are satisfied relating to the Float Left business following closing. The estimated fair value of contingent consideration is primarily based on the Float Left's projected performance for each of the next two fiscal years following the closing date and the closing price of the Company's stock.

The following table summarizes our allocation of the Float Left purchase consideration:



	Fair Value
Current assets	$	139,000
Identifiable intangible assets acquired:
Developed technology	772,000
Customer relationships	253,000
Trade names	88,000
Other assets	18,000
Accounts payable and accrued liabilities	(168,000		)
	$	1,102,000

The fair value of identifiable intangible assets were determined using an income-based approach, which includes market participant expectations of cash flows that an asset will generate over the remaining useful life discounted to present value using an appropriate rate of return.

J.W. Hulme Company

In November 2019, the Company entered into an asset purchase agreement and acquired substantially all the assets of J.W. Hulme, a business specializing in artisan-crafted leather products, including handbags and luggage. The Company plans to accelerate J.W. Hulme's revenue growth by creating its own programming on ShopHQ. Additionally, the Company plans to utilize J.W. Hulme to craft private-label accessories for the Company's existing owned and operated fashion brands.

The acquisition has been accounted for under the purchase method of accounting, and accordingly, the purchase price has been allocated to the identifiable assets and liabilities assumed pursuant to the asset purchase agreement based on fair values at the acquisition date. The operating results of J.W. Hulme, which were not material, have been included in the consolidated financial statements of the Company since the date of acquisition. The supplementary proforma information, assuming this acquisition occurred as of the beginning of the prior periods, and the operations of J.W. Hulme for the period from the November 26, 2019 acquisition date through the end of fiscal 2019 were immaterial. The Company incurred $80,000 of acquisition-related costs and are included in general and administrative expense in the accompanying fiscal 2019 consolidated statement of operations. The acquisition date fair value of consideration transferred for J.W. Hulme was approximately $1,906,000, which consisted of $285,000 of cash, net of cash acquired, a working capital holdback of $225,000 and $1,396,000 of common stock issued. The estimated fair value of the common stock issued as purchase consideration, 291,000 shares, is based on the issue date closing price of the Company's stock.

The following table summarizes our allocation of the J.W. Hulme purchase consideration:



	Fair Value
Current assets	$	904,000
Identifiable intangible assets acquired:
Trade names	1,480,000
Existing customer list	86,000
Other assets	184,000
Accounts payable and accrued liabilities	(580,000		)
Other long term liabilities	(168,000		)
	$	1,906,000

The fair value of identifiable intangible assets were determined using an income-based approach, which includes market participant expectations of cash flows that an asset will generate over the remaining useful life discounted to present value using an appropriate rate of return.

Income Taxes

12 Months Ended

Feb. 01, 2020

Income Tax Disclosure [Abstract]

Income Taxes

The Company records deferred taxes for differences between the financial reporting and income tax bases of assets and liabilities, computed in accordance with tax laws in effect at that time. The deferred taxes related to such differences as of February 1, 2020 and February 2, 2019 were as follows (in thousands):



	February 1, 2020			February 2, 2019
Accruals and reserves not currently deductible for tax purposes	$	4,039		$	5,281
Inventory capitalization	1,181			1,339
Differences in depreciation lives and methods	(1,076		)	(1,382		)
Differences in basis of intangible assets	153			43
Differences in investments and other items	2,140			1,432
Net operating loss carryforwards	96,894			85,138
Valuation allowance	(103,331		)	(91,851		)
Net deferred tax liability	$	—		$	—

The income tax benefit (provision) consisted of the following (in thousands):



	For the Years Ended
	February 1, 2020			February 2, 2019			February 3, 2018
Current	$	(11	)	$	(65	)	$	(60	)
Deferred	—			—			3,505
	$	(11	)	$	(65	)	$	3,445

A reconciliation of the statutory tax rates to the Company’s effective tax rate is as follows:



	For the Years Ended
	February 1, 2020		February 2, 2019		February 3, 2018
Taxes at federal statutory rates	21.0	%	21.0	%	33.8	%
State income taxes, net of federal tax benefit	4.1		5.9		40.4
Provision to return true-up	(4.0	)	(2.5	)	(41.6	)
Non-cash stock option vesting expense	(0.6	)	(1.2	)	(12.2	)
FCC license deferred tax liability impact on valuation allowance	—		—		100.4
Impact of Tax Act on deferred tax valuation	—		—		(1,382.3	)
Valuation allowance and NOL carryforward benefits	(20.4	)	(23.6	)	1,365.3
Other	(0.1	)	0.1		0.5
Effective tax rate	—	%	(0.3	)%	104.3	%

Based on the Company’s recent history of losses, the Company has recorded a full valuation allowance for its net deferred tax assets as of February 1, 2020 and February 2, 2019 in accordance with GAAP, which places primary importance on the Company’s most recent operating results when assessing the need for a valuation allowance. The ultimate realization of these deferred tax assets depends on the ability of the Company to generate sufficient taxable income in the future, as well as the timing of such income. The Company intends to maintain a full valuation allowance for its net deferred tax assets until sufficient positive evidence exists to support reversal of the allowance. As of February 1, 2020, the Company has federal net operating loss carryforwards ("NOLs") of approximately $393 million which are available to offset future taxable income. The Company's federal NOLs generated prior to 2018 expire in varying amounts each year from 2023 through 2037 in accordance with applicable federal tax regulations and the timing of when the NOLs were incurred. The Company's federal NOLs generated in 2018 and after can be carried forward indefinitely.

In the first quarter of fiscal 2011, the Company had a change in ownership (as defined in Section 382 of the Internal Revenue Code) as a result of the issuance of common stock coupled with the redemption of all the Series B preferred stock held by GE Equity. Sections 382 and 383 limit the annual utilization of certain tax attributes, including NOL carryforwards, incurred prior to a change in ownership. Currently, the limitations imposed by Sections 382 and 383 are not expected to impair the Company's ability to fully realize its NOLs; however, the annual usage of NOLs incurred prior to the change in ownership are limited. In addition, if the Company were to experience another ownership change, as defined by Sections 382 and 383, its ability to utilize its NOLs could be further substantially limited and depending on the severity of the annual NOL limitation, the Company could permanently lose its ability to use a significant amount of its accumulated NOLs.

For the year ended February 3, 2018 the income tax benefit included a non-cash tax charge of approximately $643,000 relating to changes in the Company's long-term deferred tax liability related to the tax amortization of the Company's indefinite-lived intangible FCC license asset that is not available to offset existing deferred tax assets in determining changes to the Company's income tax valuation allowance. The income tax benefit also included a net, non-cash benefit of approximately $4,147,000 generated by the reversal of the Company’s long-term deferred tax liability relating to the Company's FCC license asset. This deferred tax reversal was the result of the payments received during fiscal 2017 in connection with the sale of the Company's television broadcast station, WWDP(TV), discussed further in Note 4 - "Intangible Assets." The Company recognized a tax gain in conjunction with this transaction which was largely offset with the Company’s available NOLs.

As of February 1, 2020 and February 2, 2019, there were no unrecognized tax benefits for uncertain tax positions. Accordingly, a tabular reconciliation from beginning to ending periods is not provided. Further, to date, there have been no interest or penalties charged or accrued in relation to unrecognized tax benefits. The Company will classify any future interest and penalties as a component of income tax expense if incurred. The Company does not anticipate that the amount of unrecognized tax benefits will change significantly in the next twelve months.

The Company is subject to U.S. federal income taxation and the taxing authorities of various states. The Company’s tax years for 2018, 2017, 2016 are currently subject to examination by taxing authorities. With limited exceptions, the Company is no longer subject to U.S. federal, state, or local examinations by tax authorities for years before 2016.

On December 22, 2017, the Tax Cuts and Jobs Act (the "Tax Act") was enacted. The Tax Act significantly revised U.S. corporate tax law by, among other things, (i) reducing the corporate tax rate to 21% from 35%, (ii) a repeal of the corporate alternative minimum tax (AMT), (iii) changes to tax depreciation for first-year property, (iv) a partial limitation on the deductibility of business interest expense and (v) for losses incurred in tax years beginning after December 31, 2017 the NOL deduction is limited to 80% of taxable income with an indefinite carry forward.

The phase-in of the lower corporate tax rate has resulted in a blended rate of 33.8% for fiscal 2017, as compared to the previous 35%. The income tax effects of the Tax Act required the remeasurement of our deferred tax assets and liabilities in accordance with ASC Topic 740. The Securities and Exchange Commission ("SEC") staff issued Staff Accounting Bulletin No. 118 ("SAB 118") that allows companies to record provisional estimates of the impacts of the Tax Act during a measurement period of up to one year from the enactment which is similar to the measurement period used when accounting for business combinations. The Company has estimated the effects of the Tax Act, which have been reflected in our fiscal 2017 financial statements. The Tax Act did not have an impact on the Company's tax benefit for fiscal 2017 due to the full valuation allowance against the Company's deferred tax assets.

Shareholder Rights Plan

During fiscal 2015, the Company adopted a Shareholder Rights Plan to preserve the value of certain deferred tax benefits, including those generated by net operating losses. On July 10, 2015, the Company declared a dividend distribution of one purchase right (a “Right”) for each outstanding share of the Company’s common stock to shareholders of record as of the close of business on July 23, 2015 and issuable as of that date. On July 13, 2015, the Company entered into a Shareholder Rights Plan (the “Rights Plan”) with Wells Fargo Bank, N.A., a national banking association, with respect to the Rights. Except in certain circumstances set forth in the Rights Plan, each Right entitles the holder to purchase from the Company one one-thousandth of a share of Series A Junior Participating Cumulative Preferred Stock, $0.01 par value, of the Company (“Preferred Stock” and each one one-thousandth of a share of Preferred Stock, a “Unit”) at a price of $90.00 per Unit.

The Rights initially trade together with the common stock and are not exercisable. Subject to certain exceptions specified in the Rights Plan, the Rights will separate from the common stock and become exercisable following (i) the tenth calendar day after a public announcement or filing that a person or group has become an “Acquiring Person,” which is defined as a person who has acquired, or obtained the right to acquire, beneficial ownership of 4.99% or more of the common stock then outstanding, subject to certain exceptions, or (ii) the tenth calendar day (or such later date as may be determined by the board of directors) after any person or group commences a tender or exchange offer, the consummation of which would result in a person or group becoming an Acquiring Person. If a person or group becomes an Acquiring Person, each Right will entitle its holders (other than such Acquiring Person) to purchase one Unit at a price of $90.00 per Unit. A Unit is intended to give the shareholder approximately the same dividend, voting and liquidation rights as would one share of Common Stock, and should approximate the value of one share of Common Stock. At any time after a person becomes an Acquiring Person, the board of directors may exchange all or part of the outstanding Rights (other than those held by an Acquiring Person) for shares of common stock at an exchange rate of one share of common stock (and, in certain circumstances, a Unit) for each Right. The Company will promptly give public notice of any exchange (although failure to give notice will not affect the validity of the exchange).

On July 12, 2019, the Company's shareholders re-approved the Rights Plan at the 2019 annual meeting of shareholders. The Rights Plan will expire on the close of business on the date of the 2022 annual meeting of shareholders, unless the Rights Plan is re-approved by shareholders prior to expiration. However, in no event will the Rights Plan expire later than the close of business on July 13, 2025.

Until the close of business on the tenth calendar day after the day a public announcement or a filing is made indicating that a person or group has become an Acquiring Person, the Company may in its sole and absolute discretion amend the Rights or the Rights Plan agreement without the approval of any holders of the Rights or shares of common stock in any manner, including without limitation, amendments that increase or decrease the purchase price or redemption price or accelerate or extend the final expiration date or the period in which the Rights may be redeemed. The Company may also amend the Rights Plan after the close of business on the tenth calendar day after the day such public announcement or filing is made to cure ambiguities, to correct defective or inconsistent provisions, to shorten or lengthen time periods under the Rights Plan or in any other manner that does not adversely affect the interests of holders of the Rights. No amendment of the Rights Plan may extend its expiration date.

Supplemental Cash Flow Information

12 Months Ended

Feb. 01, 2020

Supplemental Cash Flow Elements [Abstract]

Supplemental Cash Flow Information [Text Block]

Supplemental Cash Flow Information

Supplemental cash flow information and noncash investing and financing activities were as follows:



	For the Years Ended
	February 1, 2020		February 2, 2019		February 3, 2018
Supplemental Cash Flow Information:
Interest paid	$	3,151,000	$	3,098,000	$	4,818,000
Income taxes paid	$	31,000	$	16,000	$	36,000
Supplemental non-cash investing and financing activities:
Fair value of common stock issued as consideration for business acquisitions	$	1,855,000	$	—	$	—
Property and equipment purchases included in accounts payable	$	209,000	$	473,000	$	213,000
Issuance of warrants	$	193,000	$	—	$	—
Equipment acquired through finance lease obligations	$	188,000	$	41,000	$	—

Commitments and Contingencies

12 Months Ended

Feb. 01, 2020

Commitments and Contingencies Disclosure [Abstract]

Commitments and Contingencies [Text Block]

Commitments and Contingencies

Cable and Satellite Distribution Agreements

The Company has entered into distribution agreements with cable operators, direct-to-home satellite providers, telecommunications companies and broadcast television stations to distribute our television network over their systems. The terms of the distribution agreements typically range from one to five years. During any fiscal year, certain agreements with cable, satellite or other distributors may or have expired. The Company is currently negotiating a number of agreements to lower our costs, including a significant agreement which expired in fiscal 2019 and is currently month-to-month. Under certain circumstances, the television operators or the Company may cancel the agreements prior to their expiration. Additionally, the Company may elect not to renew distribution agreements whose terms result in sub-standard or negative contribution margins. The distribution agreements generally provide that the Company will pay each operator a monthly access fee and in some cases a marketing support payment based on the number of homes receiving the Company's programming. For fiscal 2019, fiscal 2018 and fiscal 2017 the Company expensed approximately $82,330,000, $89,066,000 and $91,270,000 under these distribution agreements.

Over the past years, the Company has maintained its distribution footprint with the Company's material cable and satellite distribution carriers. Failure to maintain the cable agreements covering a material portion of the Company’s existing cable households on acceptable financial and other terms could adversely affect future growth, revenues and earnings unless the Company is able to arrange for alternative means of broadly distributing its television programming. Cable operators serving a large majority of cable households offer cable programming on a digital basis. The use of digital compression technology provides cable companies with greater channel capacity. While greater channel capacity increases the opportunity for distribution and, in some cases, reduces access fees paid by us, it also may adversely impact the Company's ability to compete for television viewers to the extent it results in less desirable channel positioning for us, placement of the Company's programming in separate programming tiers, the broadcast of additional competitive channels or viewer fragmentation due to a greater number of programming alternatives.

The Company has entered into, and will continue to enter into, distribution agreements with other television operators providing for full- or part-time carriage of the Company’s television shopping programming.

Future cable and satellite distribution cash commitments at February 1, 2020 are as follows:




Fiscal Year	Amount

2020	$	54,451,000
2021	1,907,000
2022	286,000
2023	—
2024 and thereafter	—

Employment Agreements

The Company has entered into employment agreements with some of its on-air hosts with original terms of 12 months with automatic annual one-year renewals and with the chief executive officer of the Company with an original term of 24 months followed by automatic one-year renewals. These agreements specify, among other things, the term and duties of employment, compensation and benefits, termination of employment (including for cause, which would reduce the Company’s total obligation under these agreements), severance payments and non-disclosure and non-compete restrictions. The aggregate commitment for future base compensation related to these agreements at February 1, 2020 was approximately $1,915,000.

On May 2, 2019, the Company entered into an executive employment agreement with Mr. Peterman, the Company's Chief Executive Officer. Among other things, the employment agreement provides for a two-year initial term, followed by automatic one-year renewals, an initial base salary of $650,000, annual bonus stipulations, a temporary living expense allowance and participation in the Company's executive relocation program. In conjunction with the employment agreement, the Company granted Mr. Peterman an award of 68,000 restricted stock units with an aggregate fair value of $220,000. The chief executive officer’s employment agreement also provides for severance in the event of employment termination in accordance with the Company's established guidelines regarding severance as described below.

The Company has established guidelines regarding severance for its senior executive officers, whereby if a senior executive officer's employment terminates for reasons other than change of control, up to 15 months of the executive's highest annual rate of base salary for those serving as Chief Executive Officer or Executive Vice President and up to 12 months of the executive's highest annual rate of base salary for those serving as Senior Vice President may become payable. If a Chief Executive Officer or Executive Vice President's employment terminates within a one-year period commencing on the date of a change in control or within six months preceding the date of a change in control, up to 18 months of the executive's highest annual rate of base salary, plus 1.5 times the target annual incentive bonus determined from such base salary, may become payable. If a Senior Vice President's employment terminates within a one-year period commencing on the date of a change in control or within six months preceding the date of a change in control, up to 15 months of the executive's highest annual rate of base salary, plus 1.25 times the target annual incentive bonus determined from such base salary, may become payable.

Retirement Savings Plan

The Company maintains a qualified 401(k) retirement savings plan covering substantially all employees. The plan allows the Company’s employees to make voluntary contributions to the plan. Matching contributions were contributed to the plan on a per pay period basis. The Company provided a contribution match of $0.50 for every $1.00 contributed by eligible participants up to a maximum of 6% of eligible compensation. Company plan contributions expense totaled $1,135,000, $1,476,000 and $1,268,000 for fiscal 2019, fiscal 2018 and fiscal 2017, of which $0 was accrued and outstanding at February 1, 2020, February 2, 2019 and February 3, 2018.

Inventory Impairment Write-down (Notes)	12 Months Ended
Inventory Impairment Write-down (Notes)	Feb. 01, 2020
Inventory Disclosure [Abstract]
Inventory Impairment Write-down	Inventory Impairment Write-down On May 2, 2019, Timothy A. Peterman was appointed Chief Executive Officer of the Company (See Note 20 - “Executive and Management Transition Costs”) and implemented a new merchandise strategy to shift airtime and merchandise by increasing higher contribution margin categories, such as jewelry & watches and beauty & wellness, and decreasing home and fashion & accessories. This change of strategy resulted in the need to liquidate excess inventory in the fashion & accessories and home product categories as a result of the reduced airtime being allocated to those categories. As a result, the Company recorded a non-cash inventory write-down of $6,050,000 within cost of sales during the first quarter of fiscal 2019.

Litigation	12 Months Ended
Litigation	Feb. 01, 2020
Litigation [Abstract]
Litigation	Litigation The Company is involved from time to time in various claims and lawsuits in the ordinary course of business, including claims related to products, product warranties, contracts, employment, intellectual property, consumer protection and regulatory matters. In the opinion of management, none of the claims and suits, either individually or in the aggregate, will have a material adverse effect on the Company's operations or consolidated financial statements.

Related Party Transactions	12 Months Ended
Related Party Transactions	Feb. 01, 2020
Related Party Transactions [Abstract]
Related Party Transactions	Related Party Transactions Relationship with Sterling Time, Invicta Watch Company of America, and Retailing Enterprises On May 2, 2019, in accordance with the Purchase Agreement described in Note 9 - "Shareholders' Equity," the Company's Board of directors elected Michael Friedman and Eyal Lalo to the board for a term expiring at the Company's 2019 annual meeting of shareholders, and appointed Mr. Lalo as the vice chair of the board. Mr. Lalo reestablished Invicta, the flagship brand of the Invicta Watch Group and one of the Company's largest brands, in 1994, and has served as its chief executive officer since its inception. Mr. Friedman has served as chief executive officer of Sterling Time, which is the exclusive distributor of IWCA’s watches and watch accessories for television home shopping and our long-time vendor, since 2005. Sterling Time has served as a vendor to the Company for over 20 years. Under the Purchase Agreement, the Company agreed to recommend that the Company's shareholders vote to re-elect each of Eyal Lalo and Michael Friedman as a director of the Company at the 2019 annual meeting of shareholders for a term of office expiring at the 2020 annual meeting of shareholders, and to reflect such recommendation in the proxy statement for the 2019 annual meeting and solicit proxies in favor thereof. Messrs. Lalo and Friedman were re-elected by the Company's shareholders at the 2019 annual meeting. For their service as non-employee members of the board of directors, Messrs. Friedman and Lalo receive compensation under the Company's non-employee director compensation policy. Each director receives $65,000 in a cash retainer annually for service on our board. In addition, the Company's non-employee directors receive a restricted stock unit award that vests on the day immediately prior to the next annual meeting of shareholders. On May 2, 2019, Messrs. Friedman and Lalo each received a prorated grant for the partial year, which resulted in an award of 2,044 restricted stock units, valued at $7,500, that vested on July 11, 2019. On July 12, 2019, Messrs. Friedman and Lalo were each granted an award of 7,558 restricted stock units, valued at $32,500, that will vest on the day immediately prior to the Company's next annual meeting of shareholders. Mr. Lalo is the owner of IWCA, which is the sole owner of Invicta Media Investments, LLC. Mr. Friedman is an owner of Sterling Time. Pursuant to the Purchase Agreement the following companies invested as a group, including: Invicta Media Investments, LLC purchased 400,000 shares of the Company's common stock and a warrant to purchase 252,656 shares of the Company's common stock for an aggregate purchase price of $3,000,000, Michael and Leah Friedman purchased 180,000 shares of the Company's common stock and a warrant to purchase 84,218 shares of the Company's common stock for an aggregate purchase price of $1,350,000, and Retailing Enterprises, LLC purchased 160,000 shares of the Company's common stock for an aggregate purchase price of $1,200,000, among others. Transactions with Sterling Time The Company purchased products from Sterling Time, an affiliate of Mr. Friedman, in the aggregate amount of $58.7 million, $54.8 million and $54.4 million during fiscal 2019, fiscal 2018 and fiscal 2017. The goods were purchased on standard commercial terms and are net of customary markdowns and promotional funding of $1.5 million, $400,000 and $1.5 million for fiscal 2019, fiscal 2018 and fiscal 2017. In addition, during fiscal 2019, the Company subsidized the cost of a promotional cruise for Invicta branded and other vendors’ products. As of February 1, 2020 and February 2, 2019, the Company had a net trade payable balance owed to Sterling Time of $1.6 million and $3.2 million. Transactions with Retailing Enterprises During fiscal 2019, the Company entered into an agreement and subsequently amended agreement to liquidate obsolete inventory to Retailing Enterprises, LLC for a total purchase price of $1.4 million. The inventory is currently stored at the Company's fulfillment center under a bill and hold arrangement. The terms of the agreement provide for 12 monthly payments and revenue will be recognized as cash is received over the life of the contract. The Company recognized revenue of $154,000 from the bill and hold arrangement during fiscal 2019. As of February 1, 2020 and February 2, 2019, the Company had a net trade receivable balance owed from Retailing Enterprises of $1.2 million and $0. Transactions with Famjams Trading The Company purchased products from Famjams Trading LLC ("Famjams Trading"), an affiliate of Mr. Friedman, in the aggregate amount of $2.2 million during fiscal 2019. In addition, the Company provided third party logistic services and warehousing to Famjams Trading, totaling $42,000 in fiscal 2019. As of February 1, 2020 and February 2, 2019, the Company had a net trade payable balance owed to Famjams Trading of $488,000 and $0. Transactions with TWI Watches The Company purchased products from TWI Watches LLC ("TWI Watches"), an affiliate of Mr. Friedman, in the aggregate amount of $782,000, $918,000 and $961,000 during fiscal 2019, fiscal 2018 and fiscal 2017. As of February 1, 2020 and February 2, 2019, the Company had a net trade payable balance owed to TWI Watches of $277,000 and $182,000. Transactions with a Financial Advisor In November 2018, the Company entered into an engagement letter with Guggenheim Securities, LLC pursuant to which Guggenheim was engaged to provide certain advisory services to the Company. A relative of Neal Grabell, who was a director of the Company at that time, was a managing director of Guggenheim Securities. During the fourth quarter of fiscal 2019, the Company accrued $1.0 million in connection with an amendment to the engagement letter. As of February 1, 2020, no amounts have been paid. Transactions with Newgistics The Company entered into a service agreement with Newgistics, Inc. ("Newgistics") in fiscal 2004. Newgistics provides offsite customer returns consolidation and delivery services to the Company. The Company's Chief Executive Officer, Robert Rosenblatt, was a member of Newgistics Board of Directors until October 2017, when Newgistics was acquired by a third party. The Company made payments to Newgistics totaling approximately $4.5 million during fiscal 2017. Transactions with On-air Food Supplier One of the Company's former directors, Thomas Beers, has a minority interest in one of the Company's on-air food suppliers. The Company made inventory payments to this supplier totaling approximately $0, $0 and $1.2 million during fiscal 2019, fiscal 2018 and fiscal 2017.

Restructuring Costs (Notes)

12 Months Ended

Feb. 01, 2020

Restructuring Costs [Abstract]

Restructuring Costs

During fiscal 2019, the Company implemented cost optimization initiatives to streamline our organizational structure and realign our cost base with sales declines. During the second quarter of 2019, the Company implemented and completed a cost optimization initiative, which reduced and flattened the Company's organizational structure, closed the New York office, closed the Los Angeles office and related product development initiatives, and reduced corporate overhead costs. The second quarter 2019 initiative included the elimination of 11 senior executive roles and a 20% reduction to the Company's non-variable workforce. During the third and fourth quarter of fiscal 2019, the Company completed additional reductions in the Company's organizational structure to manage the Company's costs. As a result of the fiscal 2019 cost optimization initiatives, the Company recorded restructuring charges of $9,166,000 for the year ended February 1, 2020, which relate primarily to severance and other incremental costs associated with the consolidation and elimination of positions across the Company. Both of the Company's operating segments were affected by these actions including $8,228,000 related to the ShopHQ segment and $938,000 related to the Emerging Businesses segment. These initiatives were substantially completed as of the end of fiscal 2019, with related cash payments expected to continue through the third quarter of fiscal 2020.

The following table summarizes the significant components and activity under the restructuring program for the year ended February 1, 2020:



	Balance at February 2, 2019		Charges		Cash Payments			Balance at February 1, 2020
Severance	$	—	$	8,006,000	$	(4,873,000	)	$	3,133,000
Other incremental costs	—		1,160,000		(1,033,000		)	127,000
	$	—	$	9,166,000	$	(5,906,000	)	$	3,260,000

The liability for restructuring accruals is included in current accrued liabilities within the accompanying consolidated balance sheet.

Executive and Management Transition Costs	12 Months Ended
Executive and Management Transition Costs	Feb. 01, 2020
Executive Transition Costs [Abstract]
Executive and Management Transition Costs	Executive and Management Transition Costs On May 2, 2019, Robert J. Rosenblatt, the Company's Chief Executive Officer, was terminated from his position as an officer and employee of the Company and was entitled to receive the payments set forth in his employment agreement. The Company recorded charges to income totaling $1,922,000 as a result. Mr. Rosenblatt remained a member of the Company's board of directors until October 1, 2019. On May 2, 2019, in accordance with the Purchase Agreement, the Company's board of directors appointed Timothy A. Peterman to serve as Chief Executive Officer, effective immediately, and entered into an employment agreement with Mr. Peterman. In conjunction with these executive changes as well as other executive and management terminations made during fiscal 2019, the Company recorded charges to income totaling $2,741,000, which relate primarily to severance payments to be made as a result of the executive officer and other management terminations and other direct costs associated with the Company's 2019 executive and management transition. As of February 1, 2020, $986,000 million was accrued, with the related cash payments expected to continue through the second quarter of fiscal 2021. On January 1, 2019, the Company entered into a separation and release agreement with its President in connection with her resignation, effective January 1, 2019. On April 11, 2018, the Company entered into a transition and separation agreement with its Executive Vice President, Chief Operating Officer/Chief Financial Officer, under which his position terminated on April 16, 2018 and he served as a non-officer employee until June 1, 2018. On April 11, 2018, the Company announced the appointment of a new Chief Financial Officer, effective as of April 16, 2018. In conjunction with these executive changes as well as other executive and management terminations made during fiscal 2018, the Company recorded charges to income totaling $2,093,000, which relate primarily to severance payments to be made as a result of the executive officer and other management terminations and other direct costs associated with the Company's 2018 executive and management transitions. On March 23, 2017, the Company announced the elimination of the position of Senior Vice President of Sales & Product Planning. In conjunction with this executive change as well as other executive and management terminations made during fiscal 2017, the Company recorded charges to income totaling $2,145,000, which relate primarily to severance payments made as a result of the executive officer and other management terminations and other direct costs associated with the Company's 2017 executive and management transitions.

Subsequent Events (Notes)	12 Months Ended
Subsequent Events (Notes)	Feb. 01, 2020
Subsequent Events [Abstract]
Subsequent Events	Subsequent Events Impact of COVID-19 on the Company's Business The COVID-19 pandemic may have a significant impact on the Company's business, including operations and customer demand. There is significant uncertainty concerning the magnitude of the impact and duration of the COVID-19 pandemic. The following events related to the COVID-19 pandemic may result in lost revenue to the Company: limitations on the ability of manufacturers to manufacture the products the Company sells; limitations on the ability of the Company's suppliers to obtain the products it sells or to meet delivery requirements and commitments; limitations on the ability of the Company's employees to perform their work due to illness caused by the pandemic or local, state or federal orders requiring associates to remain at home; limitations on the ability of grounds and air transport to deliver the Company's packages to customers; limitations on the ability of the Company's customers to purchase the Company's products and services; disruptions to the Company's customers’ supply chains or purchasing patterns; and limitations on the ability of our customers to pay us on a timely basis. The Company is experiencing disruptions in its business as it implements modifications to employee and on-air experts travel, employee work locations and cancellation of remote broadcasts, among other modifications. Certain states have issued executive orders requiring all workers to remain at home, unless their work is critical, essential or life-sustaining. Based on the various standards published to date, the work the Company's employees perform may not qualify as critical, essential or life-sustaining and could be adversely impacted by such orders. During the first quarter of fiscal 2020, the Company eliminated approximately 300 positions as a result of and to prepare for the potential financial impacts of the COVID-19 pandemic. In addition, the Company may need to further reduce its employee base as a result of COVID-19. Looking ahead, the Company has developed contingency plans to reduce costs further if the situation continues to deteriorate. The Company will continue to actively monitor the situation and may take further actions that alter the Company's business operations as may be required by federal, state or local authorities or that the Company determines are in the best interests of its associates, customers, suppliers and shareholders. As a result, at the time of this filing, the Company is unable to determine or predict the overall impact the COVID-19 pandemic will have on our business, results of operations, liquidity or capital resources. Private Placement Securities Purchase Agreement On April 14, 2020, the Company entered into a common stock and warrant purchase agreement with certain individuals and entities, pursuant to which the Company will issue and sell an aggregate of 1,958,384 shares of the Company's common stock and warrants to purchase an aggregate of 979,190 shares of our common stock in a private placement, for an aggregate cash purchase price of $4,000,000. The initial closing occurred on April 16, 2020 and the Company issued an aggregate of 734,394 shares and warrants to purchase an aggregate of 367,197 shares of the Company's common stock for an aggregate cash purchase price of $1,500,000. Pursuant to the purchase agreement, subsequent closings each with an aggregate cash purchase price of $500,000, are expected to occur on each of May 23, 2020, June 1, 2020, and June 13, 2020, in which an aggregate of 244,798 shares and warrants to purchase an aggregate of 122,399 shares of the Company's common stock will be issued and sold at each closing, and a closing with an aggregate cash purchase price of $1,000,000 is scheduled to occur on July 11, 2020, in which an aggregate of 489,596 shares and warrants to purchase an aggregate of 244,798 shares of the Company's common stock will be issued and sold at this closing. The warrants will have an exercise price per share of $2.66 and are exercisable at any time and from time to time from six months following their issuance date until April 14, 2025. The Company has included a blocker provision in the purchase agreement whereby no purchaser may be issued shares of our common stock if the purchaser would own over 19.999% of our outstanding common stock and, to the extent a purchaser in this offering would own over 19.999% of the Company's outstanding common stock, that purchaser will receive fully-paid warrants (in contrast to the coverage warrants that will be issued in this transaction, as described above) in lieu of the shares that would place such holder’s ownership over 19.999%. Further, the Company included a similar blocker in the warrants (and amended the warrants purchased by the purchasers on May 2, 2019, if any) whereby no purchaser of the warrants may exercise a warrant if the holder would own over 19.999% of our outstanding common stock. In addition, Sterling Time, an affiliate of Mr. Friedman, agreed that the Company is not required to pay any amounts otherwise payable to Sterling Time for providing vendor goods and services to the Company so long as the Company’s accounts payable balance to Sterling Time does not exceed (a) $3,000,000 through the last day of the Company’s third fiscal quarter of fiscal year 2020 and (b) $4,000,000 during the Company’s fourth fiscal quarter of fiscal year 2020. The purchasers consist of the following: Invicta Media Investments, LLC, Michael and Leah Friedman and Hacienda Jackson LLC. Invicta Media Investments, LLC is owned by Invicta Watch Company of America, Inc., which is the designer and manufacturer of Invicta-branded watches and watch accessories, one of our largest and longest tenured brands. Michael and Leah Friedman are owners and officers of Sterling Time, LLC , which is the exclusive distributor of Invicta Watch Company of America’s watches and watch accessories for television home shopping and our long-time vendor. Invicta Watch Company of America is owned by our Vice Chair and director, Eyal Lalo, and Michael Friedman also serves as a director of our company. Further, Invicta Media Investments, LLC and Michael and Leah Friedman comprise a “group” of investors within the meaning of Section 13(d)(3) of the Securities and Exchange Act of 1934, as amended, that is our largest stockholder. Under the purchase agreement, the purchasers agreed to customary standstill provisions related to our company for a period of two years through May 2, 2022, as well as to vote their shares in favor of matters recommended by our board of directors for approval by our shareholders for the same time period. Additionally, on April 14, 2020, we entered into a registration rights agreement with the purchasers, pursuant to which we agreed to register the shares of common stock and the shares issuable upon exercise of warrants held by the purchasers in accordance with the terms and conditions therein.

Summary of Significant Accounting Policies (Policies)

12 Months Ended

Feb. 01, 2020

Organization, Consolidation and Presentation of Financial Statements [Abstract]

Fiscal Year

The Company's fiscal year ends on the Saturday nearest to January 31 and results in either a 52-week or 53-week fiscal year. References to years in this report relate to fiscal years, rather than to calendar years. The Company’s most recently completed fiscal year, fiscal 2019, ended on February 1, 2020, and consisted of 52 weeks. Fiscal 2018 ended on February 2, 2019 and consisted of 52 weeks. Fiscal 2017 ended on February 3, 2018 and consisted of 53 weeks.

Principles of Consolidation

The accompanying consolidated financial statements include the accounts of the Company and its wholly owned subsidiaries. Intercompany accounts and transactions have been eliminated in consolidation.

Revenue Recognition

Revenue is recognized when control of the promised merchandise is transferred to customers in an amount that reflects the consideration the Company expects to receive in exchange for the merchandise, which is upon shipment. Revenue for services is recognized when the services are provided to the customer. Revenue is reported net of estimated sales returns, credits and incentives, and excludes sales taxes. Sales returns are estimated and provided for at the time of sale based on historical experience.

A performance obligation is a promise in a contract to transfer a distinct good or service to the customer and is the unit of account in Accounting Standards Codification ("ASC") 606. A contract’s transaction price is allocated to each distinct performance obligation and recognized as revenue when, or as, the performance obligation is satisfied. Substantially all of the Company's sales are single performance obligation arrangements for transferring control of merchandise to customers.

In accordance with ASC 606-10-50, the Company disaggregates revenue from contracts with customers by significant product groups and timing of when the performance obligations are satisfied. A reconciliation of disaggregated revenue by segment and significant product group is provided in Note 10 - "Business Segments and Sales by Product Group."

As of February 1, 2020, approximately $32,000 is expected to be recognized from remaining performance obligations within the next 12 months. The Company has applied the practical expedient to exclude the value of remaining performance obligations for contracts with an original expected term of one year or less. Revenue recognized over time was $35,000, $35,000 and $60,000 for fiscal 2019, fiscal 2018 and fiscal 2017.

Merchandise Returns

The Company records a merchandise return liability as a reduction of gross sales for anticipated merchandise returns at each reporting period and must make estimates of potential future merchandise returns related to current period product revenue. The Company estimates and evaluates the adequacy of its merchandise return liability by analyzing historical returns by merchandise category, looking at current economic trends and changes in customer demand and by analyzing the acceptance of new product lines. Assumptions and estimates are made and used in connection with establishing the merchandise return liability in any accounting period. As of February 1, 2020 and February 2, 2019, the Company recorded a merchandise return liability of $5,820,000 and $8,097,000, included in accrued liabilities, and a right of return asset of $3,171,000 and $4,410,000, included in other current assets.

Shipping and Handling

The Company has elected to account for shipping and handling as activities to fulfill the promise to transfer the merchandise. Shipping and handling fees charged to customers are recognized when the customer obtains control of the merchandise, which is upon shipment. The Company accrues costs for shipping and handling activities, which occur subsequent to transfer of control to the customer and are recorded as cost of sales in the accompanying statements of operations.

Sales Taxes

The Company has elected to exclude from revenue the sales taxes imposed on its sales and collected from customers.

Accounts Receivable

The Company utilizes an installment payment program called ValuePay that entitles customers to purchase merchandise and generally pay for the merchandise in two or more equal monthly credit card installments. The Company has elected the practical expedient to not adjust the promised amount of consideration for the effects of a significant financing component when the payment terms are less than one year. Accounts receivable consist primarily of amounts due from customers for merchandise sales and from credit card companies and are reflected net of reserves for estimated uncollectible amounts. As of February 1, 2020 and February 2, 2019, the Company had approximately $56,928,000 and $74,787,000 of net receivables due from customers under the ValuePay installment program and total reserves for estimated uncollectible amounts of $6,579,000 and $8,533,000.

Revenue Recognition Judgments

The Company's merchandise is generally sold with a right of return for up to a certain number of days after the merchandise is shipped and the Company may provide other credits or incentives, which are accounted for as variable consideration when estimating the amount of revenue to recognize. Merchandise returns and other credits are estimated at contract inception and updated at the end of each reporting period as additional information becomes available.

The Company evaluated whether it is the principal (i.e., report revenues on a gross basis) or agent (i.e., report revenues on a net basis) in certain vendor arrangements where the merchandise is shipped directly from the vendor to the Company's customer and the purchase and sale of inventory is virtually simultaneous. Generally, the Company is the principal and reports revenues from such vendor arrangements on a gross basis, as it controls the merchandise before it is transferred to the customer. The Company's control is evidenced by it being primarily responsible to the customers, establishing price and its inventory risk upon customer returns.

Sales Taxes

The Company has elected to exclude from revenue the sales taxes imposed on its sales and collected from customers.

Accounts Receivable

The Company utilizes an installment payment program called ValuePay that entitles customers to purchase merchandise and generally pay for the merchandise in two or more equal monthly credit card installments. The Company has elected the practical expedient to not adjust the promised amount of consideration for the effects of a significant financing component when the payment terms are less than one year. Accounts receivable consist primarily of amounts due from customers for merchandise sales and from credit card companies and are reflected net of reserves for estimated uncollectible amounts. As of February 1, 2020 and February 2, 2019, the Company had approximately $56,928,000 and $74,787,000 of net receivables due from customers under the ValuePay installment program and total reserves for estimated uncollectible amounts of $6,579,000 and $8,533,000.

Cost of Sales

Cost of Sales and Other Operating Expenses

Cost of sales includes primarily the cost of merchandise sold and services provided, shipping and handling costs, inbound freight costs, excess and obsolete inventory charges, distribution facility depreciation and vendor share based payment compensation.

Selling, General and Administrative Expenses

Purchasing and receiving costs, including costs of inspection, are included as a component of distribution and selling expense and were approximately $8,730,000, $10,299,000 and $10,660,000 for fiscal 2019, fiscal 2018 and fiscal 2017. Distribution and selling expense consists primarily of cable and satellite access fees, credit card fees, bad debt expense and costs associated with purchasing and receiving, inspection, marketing and advertising, show production, website marketing and merchandising, telemarketing, customer service, warehousing, fulfillment and share based compensation. General and administrative expense consists primarily of costs associated with executive, legal, accounting and finance, information systems and human resources departments, software and system maintenance contracts, insurance, investor and public relations, share based compensation and director fees.

Cash

Cash consists of cash on deposit. The Company maintains its cash balances at financial institutions in demand deposit accounts that are federally insured. The Company has not experienced losses in such accounts and believes it is not exposed to any significant credit risk on its cash.

Restricted Cash and Investments

Restricted Cash Equivalents

The Company's restricted cash equivalents consisted of certificates of deposit with original maturities of three months or less and were generally restricted for a period ranging from 30 to 60 days. Interest income is recognized when earned. The following table provides a reconciliation of cash and restricted cash equivalents reported with the consolidated balance sheets to the total of the same amounts shown in the consolidated statements of cash flows:



	February 1, 2020		February 2, 2019
Cash	$	10,287,000	$	20,485,000
Restricted cash equivalents	—		450,000
Total cash and restricted cash equivalents	$	10,287,000	$	20,935,000

Inventories

Inventories, which consists of consumer merchandise held for resale, are stated at the lower of average cost or net realizable value, giving consideration to obsolescence provision write downs of $8,798,000, $5,149,000 and $3,757,000 for fiscal 2019, fiscal 2018 and fiscal 2017. Additional disclosure of the fiscal 2019 obsolescence provision write down is provided in Note 16 - "Inventory Impairment Write-down." During fiscal 2019, 2018 and 2017, products purchased from one vendor accounted for approximately 19%, 14% and 15% of our consolidated net sales.

Marketing and Advertising Costs

Marketing and advertising costs are expensed as incurred and consist primarily of contractual marketing fees paid to certain cable operators for cross channel promotions and online advertising, including amounts paid to online search engine operators and customer mailings. Total marketing and advertising costs and online search marketing fees totaled $4,673,000, $4,561,000 and $4,530,000 for fiscal 2019, fiscal 2018 and fiscal 2017. The Company includes advertising costs as a component of distribution and selling expense in the Company’s consolidated statement of operations.

Property and Equipment

Property and equipment are stated at cost, net of accumulated depreciation. Improvements and renewals that extend the life of an asset are capitalized and depreciated. Repairs and maintenance are charged to expense as incurred. The cost and accumulated depreciation of property and equipment retired or otherwise disposed of are removed from the related accounts, and any residual values are charged or credited to operations. Depreciation and amortization for financial reporting purposes are provided on a straight-line method based upon estimated useful lives. Costs incurred to develop software for internal use and for the Company’s websites are capitalized and amortized over the estimated useful life of the software. Costs related to maintenance of internal-use software and for the Company’s website are expensed as incurred. Property and equipment are reviewed for impairment whenever events or changes in circumstances indicate that the carrying amount may not be recoverable. An impairment would be recognized when the carrying amount of an asset or asset group exceeds the future estimated undiscounted cash flows expected to be generated by the asset or asset group. If the carrying amount of the asset or asset group exceeds its estimated future cash flows, an impairment charge is recognized in the amount that the carrying amount of the asset exceeds the fair value of the asset.

Intangible Assets

Identifiable intangibles with finite lives are amortized over their estimated useful lives and those identifiable intangibles with indefinite lives are not amortized. Identifiable intangible assets that are subject to amortization are evaluated for impairment whenever events or changes in circumstances indicate that the carrying amount may not be recoverable. Identifiable intangible assets not subject to amortization are tested for impairment annually or more frequently if events warrant. The impairment test consists of a comparison of the fair value of the intangible asset with its carrying amount.

Share-Based Compensation

Stock-Based Compensation

Compensation is recognized for all stock-based compensation arrangements by the Company, including employee and non-employee stock option and restricted stock unit grants. The estimated grant date fair value of each stock-based award is recognized as compensation over the requisite service period, which is generally the vesting period. Stock-based compensation expense is recognized net of forfeitures, which the Company estimates based on historical data. The estimated fair value of each option is calculated using the Black-Scholes option-pricing model for time-based vesting awards and a Monte Carlo valuation model for market-based vesting awards. The estimated fair value of restricted stock grants is based on the grant date closing price of the Company's stock for time-based vesting awards and a Monte Carlo valuation model for market-based vesting awards.

Income Taxes

The Company accounts for income taxes under the liability method of accounting whereby deferred tax assets and liabilities are recognized for the expected future tax consequences of temporary differences between financial statement and tax basis of assets and liabilities. Deferred tax assets and liabilities are adjusted for the effects of changes in tax laws and rates on the date of the enactment of such laws. The Company assesses the recoverability of its deferred tax assets and records a valuation allowance when it is more likely than not some portion of the deferred tax asset will not be realized.

The Company recognizes interest and penalties related to uncertain tax positions within income tax expense.

Net Income (Loss) Per Common Share

During fiscal 2018, the Company issued a restricted stock award that meets the criteria of a participating security. Accordingly, basic income (loss) per share is computed using the two-class method under which earnings are allocated to both common shares and participating securities. Undistributed net losses are allocated entirely to common shareholders since the participating security has no contractual obligation to share in the losses. All shares of restricted stock are deducted from weighted-average number of common shares outstanding – basic. Diluted net income (loss) per share reflects the potential dilution that could occur if securities or other contracts to issue common stock were exercised or converted into common stock of the Company during reported periods and is calculated using the treasury method.

A reconciliation of net income (loss) per share calculations and the number of shares used in the calculation of basic net income (loss) per share and diluted net income (loss) per share is as follows:



	For the Years Ended
	February 1, 2020			February 2, 2019			February 3, 2018
Numerator:
Net income (loss)	$	(56,296,000	)	$	(22,157,000	)	$	143,000
Earnings allocated to participating share awards (a)	—			—			—
Net income (loss) attributable to common shares — Basic and diluted	$	(56,296,000	)	$	(22,157,000	)	$	143,000
Denominator:
Weighted average number of common shares outstanding — Basic	7,462,380			6,607,321			6,387,005
Dilutive effect of stock options, non-vested shares and warrants (b)	—			—			9,825
Weighted average number of common shares outstanding — Diluted	7,462,380			6,607,321			6,396,830
Net income (loss) per common share	$	(7.54	)	$	(3.35	)	$	0.02
Net income (loss) per common share — assuming dilution	$	(7.54	)	$	(3.35	)	$	0.02

(a) During fiscal 2018, the Company issued a restricted stock award that is a participating security. For fiscal 2019 and fiscal 2018, the entire undistributed loss is allocated to common shareholders.

(b) For fiscal 2019 and fiscal 2018, there were 46,000 and 34,000 incremental in-the-money potentially dilutive common shares outstanding. The incremental in-the-money potentially dilutive common stock shares are excluded from the computation of diluted earnings per share, as the effect of their inclusion would be anti-dilutive.

Fair Value of Financial Instruments

GAAP requires disclosures of fair value information about financial instruments for which it is practicable to estimate that value. In cases where quoted market prices are not available, fair values are based on estimates using present value or other valuation techniques. Those techniques are significantly affected by the assumptions used, including discount rate and estimates of future cash flows. In that regard, the derived fair value estimates cannot be substantiated by comparison to independent markets and, in many cases, could not be realized in immediate settlement of the instrument. GAAP excludes certain financial instruments and all non-financial instruments from its disclosure requirements.

The Company used the following methods and assumptions in estimating its fair values for financial instruments. The carrying amounts reported in the accompanying consolidated balance sheets approximate the fair value for cash, short-term investments, accounts receivable, trade payables and accrued liabilities, due to the short maturities of those instruments. The fair value of the Company’s variable rate PNC Credit Facility, approximates, and is based on, its carrying value due to the variable rate nature of the financial instrument. The additional disclosures regarding the Company’s fair value measurements are included in Note 7 - "Fair Value Measurements."

Fair Value Measurements on a Nonrecurring Basis

Assets and liabilities that are measured at fair value on a nonrecurring basis relate primarily to the Company's tangible fixed assets and finite-lived intangible assets. These assets and liabilities are recorded at fair value only if an impairment is recognized in the current period. If the Company determines that impairment has occurred, the carrying value of the asset is reduced to fair value and the difference is recorded as a loss within operating income in the consolidated statement of operations. The Company had no remeasurements of such assets or liabilities to fair value during fiscal 2019, fiscal 2018 or fiscal 2017.

Use of Estimates

The preparation of financial statements in conformity with GAAP in the United States of America requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities, the disclosure of contingent assets and liabilities as of the date of the financial statements and the reported amounts of revenues and expenses during reporting periods. These estimates relate primarily to the carrying amounts of accounts receivable and inventories, the realizability of certain long-term assets and the recorded balances of certain accrued liabilities and reserves. Ultimate results could differ from these estimates.

New Accounting Pronouncements

Recently Adopted Accounting Standards

In February 2016, the Financial Accounting Standards Board ("FASB") issued Leases, Topic 842 (ASU 2016-02). ASU 2016-02 establishes a right-of-use model that requires a lessee to record a right-of-use asset and a lease liability on the balance sheet for all leases with terms longer than 12 months. Leases are classified as either finance or operating, with classification affecting the pattern of expense recognition in the income statement. The Company adopted this standard in the first quarter of fiscal 2019 using the "Comparatives Under 840 Option" transition approach. Under this transition approach, comparative prior periods, including disclosures, were not restated. See Note 11 - "Leases" for information on the impact of adopting ASU 2016-02 on the Company's consolidated financial statements.

Recently Issued Accounting Pronouncements

In August 2018, the FASB issued Intangibles—Goodwill and Other—Internal-Use Software, Subtopic 350-40 (ASU 2018-15), which aligns the requirements for capitalizing implementation costs incurred in a hosting arrangement that is a service contract with the requirements for capitalizing implementation costs incurred to develop or obtain internal-use software. The new standard is effective for the Company for fiscal years and interim periods beginning after December 15, 2019, with early adoption permitted. The new standard can be applied retrospectively or prospectively to all implementation costs incurred after the date of adoption. The Company is currently assessing the impact that adopting the new accounting standard will have on its consolidated financial statements.

Summary of Significant Accounting Policies (Tables)

12 Months Ended

Feb. 01, 2020

Organization, Consolidation and Presentation of Financial Statements [Abstract]

Reconciliation of cash and restricted cash equivalents [Table Text Block]

The following table provides a reconciliation of cash and restricted cash equivalents reported with the consolidated balance sheets to the total of the same amounts shown in the consolidated statements of cash flows:



	February 1, 2020		February 2, 2019
Cash	$	10,287,000	$	20,485,000
Restricted cash equivalents	—		450,000
Total cash and restricted cash equivalents	$	10,287,000	$	20,935,000

Schedule of Earnings Per Share, Basic and Diluted [Table Text Block]

A reconciliation of net income (loss) per share calculations and the number of shares used in the calculation of basic net income (loss) per share and diluted net income (loss) per share is as follows:



	For the Years Ended
	February 1, 2020			February 2, 2019			February 3, 2018
Numerator:
Net income (loss)	$	(56,296,000	)	$	(22,157,000	)	$	143,000
Earnings allocated to participating share awards (a)	—			—			—
Net income (loss) attributable to common shares — Basic and diluted	$	(56,296,000	)	$	(22,157,000	)	$	143,000
Denominator:
Weighted average number of common shares outstanding — Basic	7,462,380			6,607,321			6,387,005
Dilutive effect of stock options, non-vested shares and warrants (b)	—			—			9,825
Weighted average number of common shares outstanding — Diluted	7,462,380			6,607,321			6,396,830
Net income (loss) per common share	$	(7.54	)	$	(3.35	)	$	0.02
Net income (loss) per common share — assuming dilution	$	(7.54	)	$	(3.35	)	$	0.02

(a) During fiscal 2018, the Company issued a restricted stock award that is a participating security. For fiscal 2019 and fiscal 2018, the entire undistributed loss is allocated to common shareholders.

(b) For fiscal 2019 and fiscal 2018, there were 46,000 and 34,000 incremental in-the-money potentially dilutive common shares outstanding. The incremental in-the-money potentially dilutive common stock shares are excluded from the computation of diluted earnings per share, as the effect of their inclusion would be anti-dilutive.

Property and Equipment (Tables)

12 Months Ended

Feb. 01, 2020

Property, Plant and Equipment [Abstract]

Property, Plant and Equipment [Table Text Block]

Property and equipment in the accompanying consolidated balance sheets consisted of the following:



	Estimated Useful Life (In Years)	February 1, 2020			February 2, 2019
Land and improvements	—	$	3,236,000		$	3,236,000
Buildings and leasehold improvements	3-40	42,239,000			42,079,000
Transmission and production equipment	5-10	7,919,000			7,312,000
Office and warehouse equipment	3-15	19,353,000			19,227,000
Computer hardware, software and telephone equipment	3-10	87,348,000			89,421,000
		160,095,000			161,275,000
Less — Accumulated depreciation		(112,479,000		)	(110,157,000		)
		$	47,616,000		$	51,118,000

Depreciation expense in fiscal 2019, fiscal 2018 and fiscal 2017 was $10,661,000, $9,999,000 and $10,141,000.

Intangible Assets (Tables)

12 Months Ended

Feb. 01, 2020

Intangible Assets [Abstract]

Schedule of Finite-lived and Infinite-lived Intangible Assets [Table Text Block]

Intangible assets in the accompanying consolidated balance sheets consisted of the following:



	Estimated Useful Life (In Years)	February 1, 2020					February 2, 2019
	Estimated Useful Life (In Years)	Gross Carrying Amount		Accumulated Amortization			Gross Carrying Amount		Accumulated Amortization
Trade Names	3-15	$	1,568,000	$	(19,000	)	$	1,439,000	$	(354,000	)
Customer Lists	3-5	$	339,000	$	(14,000	)	$	347,000	$	(148,000	)
Technology	4	$	772,000	$	(35,000	)	$	—	$	—
Vendor Exclusivity	5	$	192,000	$	(29,000	)	$	—	$	—
Total finite-lived intangible assets		$	2,871,000	$	(97,000	)	$	1,786,000	$	(502,000	)

Accrued Liabilities (Tables)

12 Months Ended

Feb. 01, 2020

Accrued Liabilities, Current [Abstract]

Schedule of Accrued Liabilities [Table Text Block]

Accrued liabilities in the accompanying consolidated balance sheets consisted of the following:



	February 1, 2020		February 2, 2019
Accrued cable access fees	$	18,243,000	$	18,241,000
Accrued salaries, severance and related	5,937,000		2,493,000
Allowance for sales returns	5,820,000		8,097,000
Other	10,250,000		8,543,000
	$	40,250,000	$	37,374,000

Credit Agreements (Tables)

12 Months Ended

Feb. 01, 2020

Debt Disclosure [Abstract]

Schedule of Long-term Credit Facility [Table Text Block]

The Company's long-term credit facility consists of:



	February 1, 2020			February 2, 2019
PNC revolving loan due July 27, 2023, principal amount	$	53,900,000		$	53,900,000
PNC term loan due July 27, 2023, principal amount	15,155,000			17,643,000
Less unamortized debt issuance costs	(95,000		)	(123,000		)
PNC term loan due July 27, 2023, carrying amount	15,060,000			17,520,000
Total long-term credit facility	68,960,000			71,420,000
Less current portion of long-term credit facility	(2,714,000		)	(2,488,000		)
Long-term credit facility, excluding current portion	$	66,246,000		$	68,932,000

Schedule of Maturities of Long-term Debt [Table Text Block]

The aggregate maturities of the Company's long-term credit facility as of February 1, 2020 are as follows:



	PNC Credit Facility
Fiscal year	Term loan		Revolving loan		Total
2020	$	2,714,000	$	—	$	2,714,000
2021	2,714,000		—		2,714,000
2022	2,714,000		—		2,714,000
2023	7,013,000		53,900,000		60,913,000
	$	15,155,000	$	53,900,000	$	69,055,000

- Definition

Tabular disclosure of long-debt instruments or arrangements, including identification, terms, features, collateral requirements and other information necessary to a fair presentation. These are debt arrangements that originally required repayment more than twelve months after issuance or greater than the normal operating cycle of the entity, if longer.

+ References

Reference 1: http://fasb.org/us-gaap/role/ref/legacyRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 210
-SubTopic 10
-Section S99
-Paragraph 1
-Subparagraph (SX 210.5-02.22)
-URI http://asc.fasb.org/extlink&oid=6877327&loc=d3e13212-122682

Reference 2: http://fasb.org/us-gaap/role/ref/legacyRef
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-Name Accounting Standards Codification
-Topic 835
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-Section 45
-Paragraph 1A
-URI http://asc.fasb.org/extlink&oid=114775744&loc=d3e28541-108399

Reference 3: http://fasb.org/us-gaap/role/ref/legacyRef
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-Name Accounting Standards Codification
-Topic 505
-SubTopic 10
-Section 50
-Paragraph 6
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Reference 4: http://fasb.org/us-gaap/role/ref/legacyRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 235
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-Section S99
-Paragraph 1
-Subparagraph (SX 210.4-08.(e),(f))
-URI http://asc.fasb.org/extlink&oid=26873400&loc=d3e23780-122690

Reference 5: http://fasb.org/us-gaap/role/ref/legacyRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 835
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-Section 45
-Paragraph 2
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Reference 6: http://fasb.org/us-gaap/role/ref/legacyRef
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Reference 7: http://fasb.org/us-gaap/role/ref/legacyRef
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Reference 8: http://fasb.org/us-gaap/role/ref/legacyRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 942
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-Section 50
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-URI http://asc.fasb.org/extlink&oid=75038535&loc=d3e64711-112823

Reference 9: http://fasb.org/us-gaap/role/ref/legacyRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 835
-SubTopic 30
-Section 55
-Paragraph 8
-URI http://asc.fasb.org/extlink&oid=114775985&loc=d3e28878-108400

Reference 10: http://fasb.org/us-gaap/role/ref/legacyRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 505
-SubTopic 10
-Section 50
-Paragraph 3
-URI http://asc.fasb.org/extlink&oid=109259400&loc=d3e21475-112644

+ Details

Shareholders' Equity (Tables)

12 Months Ended

Feb. 01, 2020

Share-based Payment Arrangement, Noncash Expense [Abstract]

Schedule of warrants outstanding [Table Text Block]

The following table summarizes information regarding warrants outstanding at February 1, 2020:



Grant Date	Warrants Outstanding	Warrants Exercisable	Exercise Price (Per Share)	Expiration Date
September 19, 2016	297,616	297,616	$29.00	September 19, 2021
November 10, 2016	33,386	33,386	$30.00	November 10, 2021
January 23, 2017	48,930	48,930	$17.60	January 23, 2022
March 16, 2017	5,000	5,000	$19.20	March 16, 2022
May 2, 2019	349,998	349,998	$15.00	May 2, 2024

Schedule of non-vested restricted stock award activity [Table Text Block]

A summary of the status of the Company’s non-vested restricted stock award activity as of February 1, 2020 and changes during the twelve-month period then ended is as follows:



	Restricted Stock
	Shares		Weighted Average Grant Date Fair Value
Non-vested outstanding, February 2, 2019	100,000		$	9.39
Granted	—		$	—
Vested	(50,000	)	$	9.39
Non-vested outstanding, February 1, 2020	50,000		$	9.39

Schedule of stock option valuation assumptions [Table Text Block]

The fair value of each time-based vesting option award is estimated on the date of grant using the Black-Scholes option pricing model that uses assumptions noted in the following table. Expected volatilities are based on the historical volatility of the Company's stock. Expected term is calculated using the simplified method taking into consideration the option's contractual life and vesting terms. The Company uses the simplified method in estimating its expected option term because it believes that historical exercise data cannot be accurately relied upon at this time to provide a reasonable basis for estimating an expected term due to the extreme volatility of its stock price and the resulting unpredictability of its stock option exercises. The risk-free interest rate for periods within the contractual life of the option is based on the U.S. Treasury yield curve in effect at the time of grant. Expected dividend yields were not used in the fair value computations as the Company has never declared or paid dividends on its common stock and currently intends to retain earnings for use in operations.



	Fiscal 2019			Fiscal 2018			Fiscal 2017
Expected volatility	75%	-	82%	72%	-	78%	81%
Expected term (in years)	6 years			6 years			6 years
Risk-free interest rate	1.4%	-	2.6%	2.8%	-	3.0%	2.0%	-	2.2%

Summary of stock option activity [Table Text Block]

A summary of the status of the Company’s stock option activity as of February 1, 2020 and changes during the year then ended is as follows:



	2011 Incentive Stock Option Plan		Weighted Average Exercise Price		2004 Incentive Stock Option Plan		Weighted Average Exercise Price
Balance outstanding, February 2, 2019	476,000		$	13.60	11,000		$	48.71
Granted	34,000		$	4.62	—		$	—
Exercised	—		$	—	—		$	—
Forfeited or canceled	(263,000	)	$	13.54	(5,000	)	$	44.87
Balance outstanding, February 1, 2020	247,000		$	12.44	6,000		$	51.52
Options exercisable at February 1, 2020	140,000		$	14.64	6,000		$	51.52

Schedule of stock options, vested and expected to vest, outstanding [Table Text Block]

The following table summarizes information regarding stock options outstanding at February 1, 2020:



	Options Outstanding						Options Vested or Expected to Vest
Option Type	Number of Shares	Weighted Average Exercise Price		Weighted Average Remaining Contractual Life (Years)	Aggregate Intrinsic Value		Number of Shares	Weighted Average Exercise Price		Weighted Average Remaining Contractual Life (Years)	Aggregate Intrinsic Value
2011 Incentive:	247,000	$	12.44	7.4	$	—	230,000	$	12.62	7.4	$	—
2004 Incentive:	6,000	$	51.52	4.2	$	—	6,000	$	51.52	4.2	$	—

Schedule of grant date fair value assumptions, market-based restricted stock performance units [Table Text Block]

Grant date fair values were determined using a Monte Carlo valuation model based on assumptions as follows:



	Fiscal 2019			Fiscal 2018			Fiscal 2017
Total grant date fair value	$482,000			$859,000			$860,000
Total grant date fair value per share	$5.14			$10.70	-	$13.00	$15.30
Expected volatility	74%	-	82%	73%	-	76%	75%
Weighted average expected life (in years)	3 years			3 years			3 years
Risk-free interest rate	1.7%	-	2.3%	2.4%	-	2.7%	1.5%

Restricted stock vesting criteria for market-based performance units issued [Table Text Block]

The percent of the target market-based performance vested restricted stock unit award that will be earned based on the Company's TSR relative to the peer group is as follows:



Percentile Rank		Percentage of Units Vested
< 33%		0%
33%		50%
50%		100%
100%		150%

Valuation assumptions of May 2, 2019 market-based restricted stock unit [Table Text Block]

Grant date fair values and derived service periods for each tranche were determined using a Monte Carlo valuation model based on assumptions, which included a weighted average risk-free interest rate of 2.5%, a weighted average expected life of 2.9 years and an implied volatility of 80% and were as follows for each tranche:



	Fair Value (Per Share)	Derived Service Period
Tranche 1 (one year)	$3.66	1.00 Year
Tranche 2 ($20.00/share)	$3.19	3.27 Years
Tranche 3 ($40.00/share)	$2.85	4.53 Years

Schedule of Non-vested Restricted Stock Activity [Table Text Block]

A summary of the status of the Company’s non-vested restricted stock unit activity as of February 1, 2020 and changes during the twelve-month period then ended is as follows:



	Restricted Stock Units
	Market-Based Units				Time-Based Units				Total
	Shares		Weighted Average Grant Date Fair Value		Shares		Weighted Average Grant Date Fair Value		Shares		Weighted Average Grant Date Fair Value
Non-vested outstanding, February 2, 2019	163,000		$	13.47	181,000		$	10.35	344,000		$	11.83
Granted	139,000		$	4.44	640,000		$	5.71	779,000		$	5.48
Vested	—		$	—	(233,000	)	$	7.90	(233,000	)	$	7.90
Forfeited	(173,000	)	$	11.41	(153,000	)	$	7.12	(326,000	)	$	9.40
Non-vested outstanding, February 1, 2020	129,000		$	6.49	435,000		$	5.96	564,000		$	6.08

Business Segments and Sales by Product Group (Tables)

12 Months Ended

Feb. 01, 2020

Segment Reporting [Abstract]

Net sales by segment and significant product groups [Table Text Block]

Net Sales by Segment and Significant Product Groups



	For the Years Ended
	February 1, 2020		February 2, 2019		February 3, 2018
	(in thousands)
ShopHQ
Net merchandise sales by category:
Jewelry & Watches	$	200,893	$	206,021	$	222,999
Home & Consumer Electronics	106,025		135,184		147,769
Beauty & Wellness	80,945		102,099		100,829
Fashion & Accessories	65,616		94,295		108,409
All other (primarily shipping & handling revenue)	42,628		52,630		60,830
Total ShopHQ	496,107		590,229		640,836
Emerging	5,715		6,408		7,384
Consolidated net sales	$	501,822	$	596,637	$	648,220

Performance measures by segment [Table Text Block]

Performance Measures by Segment



	For the Years Ended
	February 1, 2020			February 2, 2019			February 3, 2018
	(in thousands)
Gross profit
ShopHQ	$	162,809		$	205,036		$	232,905
Emerging	$	828		$	1,811		$	2,207
Consolidated gross profit	$	163,637		$	206,847		$	235,112

Operating income (loss)
ShopHQ	$	(46,956	)	$	(17,173	)	$	3,960
Emerging	(5,569		)	(1,451		)	(738		)
Consolidated operating income (loss)	$	(52,525	)	$	(18,624	)	$	3,222

Depreciation and amortization
ShopHQ	$	11,395		$	10,065		$	10,207
Emerging	619			99			100
Consolidated depreciation and amortization	$	12,014		$	10,164		$	10,307

Leases (Tables)

12 Months Ended

Feb. 01, 2020

Leases [Abstract]

Components of lease expense [Table Text Block]

The components of lease expense were as follows:



	For the Year Ended
	February 1, 2020
Operating lease cost	$	1,007,000
Short-term lease cost	153,000
Variable lease cost (a)	96,000

(a) Includes variable costs of finance leases.

Supplemental cash flow information related to leases [Table Text Block]

Supplemental cash flow information related to leases were as follows:



	For the Fiscal Year Ended
	February 1, 2020
Cash paid for amounts included in the measurement of lease liabilities:
Operating cash flows used for operating leases	$	950,000
Operating cash flows used for finance leases	8,000
Financing cash flows used for finance leases	71,000

Weighted average remaining lease term and weighted average discount rates related to leases [Table Text Block]

The weighted average remaining lease term and weighted average discount rates related to leases were as follows:



		February 1, 2020
Weighted average remaining lease term:
Operating leases		1.4 years
Finance leases		1.9 years
Weighted average discount rate:
Operating leases		5.6%
Finance leases		5.3%

Supplemental balance sheet information related to leases [Table Text Block]

Supplemental balance sheet information related to leases is as follows:



Leases	Classification	February 1, 2020
Assets
Operating lease right-of-use assets	Other assets	$	832,000
Finance lease right-of-use assets	Property and equipment, net	143,000
Total lease right-of-use assets		$	975,000
Operating lease liabilities
Current portion of operating lease liabilities	Current portion of operating lease liabilities	$	704,000
Operating lease liabilities, excluding current portion	Other long term liabilities	129,000
Total operating lease liabilities		833,000
Finance lease liabilities
Current portion of finance lease liabilities	Current liabilities: Accrued liabilities	80,000
Finance lease liabilities, excluding current portion	Other long term liabilities	66,000
Total finance lease liabilities		146,000
Total lease liabilities		$	979,000

Schedule of maturities of finance lease liabilities [Table Text Block]

Future maturities of lease liabilities as of February 1, 2020 are as follows:



Fiscal year	Operating Leases			Finance Leases			Total
2020	$	725,000		$	85,000		$	810,000
2021	46,000			60,000			106,000
2022	47,000			8,000			55,000
2023	40,000			—			40,000
2024	10,000			—			10,000
Thereafter	—			—			—
Total lease payments	868,000			153,000			1,021,000
Less imputed interest	(35,000		)	(7,000		)	(42,000		)
Total lease liabilities	$	833,000		$	146,000		$	979,000

Schedule of maturities of operating lease liabilities [Table Text Block]

Future maturities of lease liabilities as of February 1, 2020 are as follows:



Fiscal year	Operating Leases			Finance Leases			Total
2020	$	725,000		$	85,000		$	810,000
2021	46,000			60,000			106,000
2022	47,000			8,000			55,000
2023	40,000			—			40,000
2024	10,000			—			10,000
Thereafter	—			—			—
Total lease payments	868,000			153,000			1,021,000
Less imputed interest	(35,000		)	(7,000		)	(42,000		)
Total lease liabilities	$	833,000		$	146,000		$	979,000

Schedule of future minimum lease payments for capital leases at February 2, 2019 [Table Text Block]

Future minimum lease payments for assets under capital and operating leases at February 2, 2019 are as follows:



Future Minimum Lease Payments:	Capital Leases			Operating Leases

2019	$	13,000		$	1,005,000
2020	8,000			604,000
2021	8,000			—
2022	2,000			—
2023 and thereafter	—			—
Total minimum lease payments	31,000			$	1,609,000
Less: Amounts representing interest	(2,000		)
	29,000
Less: Current portion	(12,000		)
Long-term capital lease obligation	$	17,000

Schedule of future minimum lease payments for operating leases at February 2, 2019 [Table Text Block]

Future minimum lease payments for assets under capital and operating leases at February 2, 2019 are as follows:



Future Minimum Lease Payments:	Capital Leases			Operating Leases

2019	$	13,000		$	1,005,000
2020	8,000			604,000
2021	8,000			—
2022	2,000			—
2023 and thereafter	—			—
Total minimum lease payments	31,000			$	1,609,000
Less: Amounts representing interest	(2,000		)
	29,000
Less: Current portion	(12,000		)
Long-term capital lease obligation	$	17,000

Business Acquisitions (Tables)

12 Months Ended

Feb. 01, 2020

Float Left [Member]

Business Acquisition [Line Items]

Summary of the allocation of purchase consideration [Table Text Block]

The following table summarizes our allocation of the Float Left purchase consideration:



	Fair Value
Current assets	$	139,000
Identifiable intangible assets acquired:
Developed technology	772,000
Customer relationships	253,000
Trade names	88,000
Other assets	18,000
Accounts payable and accrued liabilities	(168,000		)
	$	1,102,000

J.W. Hulme [Member]

Business Acquisition [Line Items]

Summary of the allocation of purchase consideration [Table Text Block]

The following table summarizes our allocation of the J.W. Hulme purchase consideration:



	Fair Value
Current assets	$	904,000
Identifiable intangible assets acquired:
Trade names	1,480,000
Existing customer list	86,000
Other assets	184,000
Accounts payable and accrued liabilities	(580,000		)
Other long term liabilities	(168,000		)
	$	1,906,000

Income Taxes (Tables)

12 Months Ended

Feb. 01, 2020

Income Tax Disclosure [Abstract]

Schedule of Deferred Tax Assets and Liabilities

The Company records deferred taxes for differences between the financial reporting and income tax bases of assets and liabilities, computed in accordance with tax laws in effect at that time. The deferred taxes related to such differences as of February 1, 2020 and February 2, 2019 were as follows (in thousands):



	February 1, 2020			February 2, 2019
Accruals and reserves not currently deductible for tax purposes	$	4,039		$	5,281
Inventory capitalization	1,181			1,339
Differences in depreciation lives and methods	(1,076		)	(1,382		)
Differences in basis of intangible assets	153			43
Differences in investments and other items	2,140			1,432
Net operating loss carryforwards	96,894			85,138
Valuation allowance	(103,331		)	(91,851		)
Net deferred tax liability	$	—		$	—

Schedule of Components of Income Tax Provision (Benefit)

The income tax benefit (provision) consisted of the following (in thousands):



	For the Years Ended
	February 1, 2020			February 2, 2019			February 3, 2018
Current	$	(11	)	$	(65	)	$	(60	)
Deferred	—			—			3,505
	$	(11	)	$	(65	)	$	3,445

Schedule of Effective Income Tax Rate Reconciliation

A reconciliation of the statutory tax rates to the Company’s effective tax rate is as follows:



	For the Years Ended
	February 1, 2020		February 2, 2019		February 3, 2018
Taxes at federal statutory rates	21.0	%	21.0	%	33.8	%
State income taxes, net of federal tax benefit	4.1		5.9		40.4
Provision to return true-up	(4.0	)	(2.5	)	(41.6	)
Non-cash stock option vesting expense	(0.6	)	(1.2	)	(12.2	)
FCC license deferred tax liability impact on valuation allowance	—		—		100.4
Impact of Tax Act on deferred tax valuation	—		—		(1,382.3	)
Valuation allowance and NOL carryforward benefits	(20.4	)	(23.6	)	1,365.3
Other	(0.1	)	0.1		0.5
Effective tax rate	—	%	(0.3	)%	104.3	%

Supplemental Cash Flow Information (Tables)

12 Months Ended

Feb. 01, 2020

Supplemental Cash Flow Elements [Abstract]

Supplemental cash flow information and noncash investing and financing activities [Table Text Block]

Supplemental cash flow information and noncash investing and financing activities were as follows:



	For the Years Ended
	February 1, 2020		February 2, 2019		February 3, 2018
Supplemental Cash Flow Information:
Interest paid	$	3,151,000	$	3,098,000	$	4,818,000
Income taxes paid	$	31,000	$	16,000	$	36,000
Supplemental non-cash investing and financing activities:
Fair value of common stock issued as consideration for business acquisitions	$	1,855,000	$	—	$	—
Property and equipment purchases included in accounts payable	$	209,000	$	473,000	$	213,000
Issuance of warrants	$	193,000	$	—	$	—
Equipment acquired through finance lease obligations	$	188,000	$	41,000	$	—

Commitments and Contingencies (Tables)

12 Months Ended

Feb. 01, 2020

Commitments and Contingencies Disclosure [Abstract]

Schedule of future cable and satellite affiliation cash commitments [Table Text Block]

Future cable and satellite distribution cash commitments at February 1, 2020 are as follows:




Fiscal Year	Amount

2020	$	54,451,000
2021	1,907,000
2022	286,000
2023	—
2024 and thereafter	—

Restructuring Costs (Tables)

12 Months Ended

Feb. 01, 2020

Restructuring Costs [Abstract]

Summary of significant components and activity under the restructuring program [Table Text Block]

The following table summarizes the significant components and activity under the restructuring program for the year ended February 1, 2020:



	Balance at February 2, 2019		Charges		Cash Payments			Balance at February 1, 2020
Severance	$	—	$	8,006,000	$	(4,873,000	)	$	3,133,000
Other incremental costs	—		1,160,000		(1,033,000		)	127,000
	$	—	$	9,166,000	$	(5,906,000	)	$	3,260,000

The Company (Details)	Dec. 11, 2019	Feb. 01, 2020 shares	Dec. 03, 2019 shares
General [Abstract]
Capital Stock, Shares Authorized			10,000,000
Common Stock, Additional Shares Authorized		5,000,000	5,000,000
Excess voting power restrictions deleted from the Company's Articles of Incorporation, Percent			20.00%
Excess ownership restrictions deleted from the Company's Articles of Incorporation, Percent			20.00%
Reverse stock split ratio	0.10
Reverse stock split description	Upon the effectiveness of the reverse stock split, every ten shares of issued and outstanding common stock were combined into one issued and outstanding share of common stock, with no change in par value per share

Summary of Significant Accounting Policies - Additional Information (Details) - USD ($) $ in Thousands	12 Months Ended
	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Organization, Consolidation and Presentation of Financial Statements [Abstract]
Number of weeks in fiscal year	364 days	364 days	371 days
Number of weeks in fiscal year	P52W	P52W	P53W
Purchasing and receiving costs	$ 8,730	$ 10,299	$ 10,660
Marketing and advertising costs	4,673	4,561	4,530
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction [Line Items]
Revenue	501,822	596,637	648,220
Net receivables due from customers under valuePay	63,594	81,763
Reserves for estimated uncollectible amounts	6,579	8,533
Merchandise returns
Merchandise return liability	5,820	8,097
Right of return asset	3,171	4,410
Inventories
Inventory provision write down	8,798	5,149	3,757
Transferred over Time [Member]
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction [Line Items]
Revenue	$ 35	$ 35	$ 60
Supplier Concentration Risk [Member] \| Revenue Benchmark [Member]
Inventories
Percentage of net sales purchased from one vendor	19.00%	14.00%	15.00%
ValuePay [Member]
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction [Line Items]
Net receivables due from customers under valuePay	$ 56,928	$ 74,787

Summary of Significant Accounting Policies - Reconciliation of Cash and Restricted Cash Equivalents (Details) - USD ($) $ in Thousands	12 Months Ended
	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018	Jan. 28, 2017
Restricted Cash and Cash Equivalents Items [Line Items]
Cash	$ 10,287	$ 20,485
Restricted cash equivalents	0	450
Total cash and restricted cash equivalents	$ 10,287	$ 20,935	$ 24,390	$ 33,097
Minimum [Member]
Restricted Cash and Cash Equivalents Items [Line Items]
Restricted cash equivalents period of restriction	30 days
Maximum [Member]
Restricted Cash and Cash Equivalents Items [Line Items]
Restricted cash equivalents period of restriction	60 days

Summary of Significant Accounting Policies - Net Income (Loss) Per Common Share (Details) - USD ($) $ / shares in Units, $ in Thousands	12 Months Ended
	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Numerator:
Net (loss) income	$ (56,296)	$ (22,157)	$ 143
Earnings allocated to participating share awards (a)	0	0	0
Net income (loss) attributable to common shares - Basic and diluted	$ (56,296)	$ (22,157)	$ 143
Denominator:
Weighted average number of common shares outstanding — Basic		6,607,321	6,387,005
Dilutive effect of stock options, non-vested shares and warrants (b)	0	0	9,825
Weighted average number of common shares outstanding — Diluted			6,396,830
Net income (loss) per common share	$ (7.54)		$ 0.02
Net income (loss) per common share — assuming dilution			$ 0.02
Antidilutive Securities Excluded from Computation of Earnings Per Share, Amount	46,000	34,000

Summary of Significant Accounting Policies - Remaining Performance Obligation (Details) - Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction, Start Date [Axis]: 2020-04-01 $ in Thousands	Feb. 01, 2020 USD ($)
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction [Line Items]
Revenue, Remaining Performance Obligation, Amount	$ 32
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction, Period	12 months

Property and Equipment (Details) - USD ($) $ in Thousands	12 Months Ended
Property and Equipment (Details) - USD ($) $ in Thousands	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Property, Plant and Equipment [Line Items]
Property and equipment, Gross	$ 160,095	$ 161,275
Less — Accumulated depreciation	(112,479)	(110,157)
Property and equipment, net	47,616	51,118
Depreciation expense	10,661	9,999	$ 10,141
Land and improvements [Member]
Property, Plant and Equipment [Line Items]
Property and equipment, Gross	3,236	3,236
Building and leasehold improvements [Member]
Property, Plant and Equipment [Line Items]
Property and equipment, Gross	$ 42,239	42,079
Building and leasehold improvements [Member] \| Minimum [Member]
Property, Plant and Equipment [Line Items]
Estimated Useful Life (In Years)	3 years
Building and leasehold improvements [Member] \| Maximum [Member]
Property, Plant and Equipment [Line Items]
Estimated Useful Life (In Years)	40 years
Transmission and production equipment [Member]
Property, Plant and Equipment [Line Items]
Property and equipment, Gross	$ 7,919	7,312
Transmission and production equipment [Member] \| Minimum [Member]
Property, Plant and Equipment [Line Items]
Estimated Useful Life (In Years)	5 years
Transmission and production equipment [Member] \| Maximum [Member]
Property, Plant and Equipment [Line Items]
Estimated Useful Life (In Years)	10 years
Office and warehouse equipment [Member]
Property, Plant and Equipment [Line Items]
Property and equipment, Gross	$ 19,353	19,227
Office and warehouse equipment [Member] \| Minimum [Member]
Property, Plant and Equipment [Line Items]
Estimated Useful Life (In Years)	3 years
Office and warehouse equipment [Member] \| Maximum [Member]
Property, Plant and Equipment [Line Items]
Estimated Useful Life (In Years)	15 years
Computer hardware, software and telephone equipment [Member]
Property, Plant and Equipment [Line Items]
Property and equipment, Gross	$ 87,348	$ 89,421
Computer hardware, software and telephone equipment [Member] \| Minimum [Member]
Property, Plant and Equipment [Line Items]
Estimated Useful Life (In Years)	3 years
Computer hardware, software and telephone equipment [Member] \| Maximum [Member]
Property, Plant and Equipment [Line Items]
Estimated Useful Life (In Years)	10 years

Intangible Assets (Details) - USD ($) $ in Thousands			3 Months Ended	12 Months Ended
Intangible Assets (Details) - USD ($) $ in Thousands	Nov. 26, 2019	May 02, 2019	Feb. 03, 2018	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets, Estimated Useful Life		5 years
Finite-lived intangible assets, Gross				$ 2,871	$ 1,786
Finite-lived intangible assets, Accumulated Amortization				(97)	(502)
Amortization expense of intangible assets				1,353	165	$ 165
Estimated amortization expense by fiscal year maturity [Abstract]
Estimated amortization expense, fiscal 2020				415
Estimated amortization expense, fiscal 2021				415
Estimated amortization expense, fiscal 2022				410
Estimated amortization expense, fiscal 2023				352
Estimated amortization expense, fiscal 2024				$ 156
Vendor exclusivity agreement, Duration of contract		5 years
Warrant exercise period		5 years		5 years
Warrants issued in connection with and as consideration for primarily entering into a vendor exclusivity agreement		350,000
Market value of warrants on the grant date		$ 193
Aggregate consideration under two agreements to sell Boston television station, WWDP, including the Company's FCC broadcast license			$ 13,500
Pre-tax operating gain on the television station sale			$ 551	$ 0	665	$ 551
Trade Names [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets, Gross				1,568	1,439
Finite-lived intangible assets, Accumulated Amortization				$ (19)	(354)
Trade Names [Member] \| Minimum [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets, Estimated Useful Life				3 years
Trade Names [Member] \| Maximum [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets, Estimated Useful Life				15 years
Customer Lists [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets, Gross				$ 339	347
Finite-lived intangible assets, Accumulated Amortization				$ (14)	(148)
Customer Lists [Member] \| Minimum [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets, Estimated Useful Life				3 years
Customer Lists [Member] \| Maximum [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets, Estimated Useful Life				5 years
Technology [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets, Estimated Useful Life				4 years
Finite-lived intangible assets, Gross				$ 772	0
Finite-lived intangible assets, Accumulated Amortization				$ (35)	0
Vendor Exclusivity [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets, Estimated Useful Life				5 years
Finite-lived intangible assets, Gross				$ 192	0
Finite-lived intangible assets, Accumulated Amortization				$ (29)	$ 0
J.W. Hulme [Member] \| Trade Names [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets, Estimated Useful Life	15 years
Estimated amortization expense by fiscal year maturity [Abstract]
Finite-lived intangible assets acquired	$ 1,480
J.W. Hulme [Member] \| Customer Lists [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets, Estimated Useful Life	3 years
Estimated amortization expense by fiscal year maturity [Abstract]
Finite-lived intangible assets acquired	$ 86
Float Left [Member] \| Trade Names [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets, Estimated Useful Life	15 years
Estimated amortization expense by fiscal year maturity [Abstract]
Finite-lived intangible assets acquired	$ 88
Float Left [Member] \| Customer Lists [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets, Estimated Useful Life	5 years
Estimated amortization expense by fiscal year maturity [Abstract]
Finite-lived intangible assets acquired	$ 253
Float Left [Member] \| Technology [Member]
Finite-Lived Intangible Assets [Line Items]
Finite-lived intangible assets, Estimated Useful Life	4 years
Estimated amortization expense by fiscal year maturity [Abstract]
Finite-lived intangible assets acquired	$ 772

Accrued Liabilities (Details) - USD ($) $ in Thousands	Feb. 01, 2020	Feb. 02, 2019
Accrued Liabilities, Current [Abstract]
Accrued cable access fees	$ 18,243	$ 18,241
Accrued salaries and related	5,937	2,493
Allowance for sales returns	5,820	8,097
Other	10,250	8,543
Accrued liabilities	$ 40,250	$ 37,374

Fair Value Measurements (Details) - USD ($) $ in Thousands	Feb. 01, 2020	Feb. 02, 2019
Fair Value, Option, Quantitative Disclosures [Line Items]
Long-term variable rate PNC credit facility	$ 68,960	$ 71,420
Current portion of long-term credit facility	2,714	2,488
Level 2 [Member]
Fair Value, Option, Quantitative Disclosures [Line Items]
Bank certificates of deposit	0	450
Long-term variable rate PNC credit facility	68,960	71,420
Level 3 [Member]
Fair Value, Option, Quantitative Disclosures [Line Items]
Level 3 investments	$ 0	$ 0

Credit Agreements (Details) - USD ($) $ in Thousands					12 Months Ended
Credit Agreements (Details) - USD ($) $ in Thousands	Nov. 25, 2019	Dec. 06, 2017	Oct. 18, 2017	Mar. 21, 2017	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Debt Instrument [Line Items]
Long-term debt, gross of unamortized issuance costs					$ 69,055
Long-term debt					68,960	$ 71,420
Long-term debt, current maturities					(2,714)	(2,488)
Long-term credit facility, excluding current portion					66,246	68,932
Loss on debt extinguishment					0	0	$ 1,457
Early Termination and lender fees included in loss on extinguishment of debt					0	0	334
Unamortized debt issuance costs included in loss on extinguishment of debt					201	215	366
PNC Bank, N.A. [Member]
Debt Instrument [Line Items]
Revolving line of credit facility, maximum borrowing capacity					90,000
Revolving line of credit, accordion feature					$ 25,000
Debt Instrument, Maturity Date					Jul. 27, 2023
Revolving line of credit facility, capacity available for the issuance of letters of credit					$ 6,000
Interest expense					3,758	3,499	4,128
Debt instrument covenant compliance, minimum unrestricted cash plus facility requirement					$ 10,000
Financial covenant, minimum fixed charge coverage ratio					1.1 to 1.0
Minimum unrestricted cash plus facility available threshold for additional covenants					$ 10,800
Unrestricted cash plus credit facility available					15,900
PNC Bank, N.A. [Member] \| Line of Credit [Member]
Debt Instrument [Line Items]
Revolving loan					53,900	53,900
Remaining borrowing capacity					$ 5,600
Amortization period					5 years
PNC Bank, N.A. [Member] \| Term Loan [Member]
Debt Instrument [Line Items]
Long-term debt, gross of unamortized issuance costs					$ 15,155	17,643
Less unamortized debt issuance costs					(95)	(123)
Long-term debt					15,060	17,520
Long-term debt, current maturities					$ (2,714)
Interest rate increase resulting from Eleventh Amendment	2.00%
Amortization period					84 months
Mandatory prepayment percentage of excess cash flow					50.00%
Mandatory prepayment maximum amount					$ 2,000
Imputed effective interest rate					8.00%
PNC Bank, N.A. [Member] \| Year Two - On or before July 27, 2020 [Member]
Debt Instrument [Line Items]
Debt early termination fee, percentage					1.00%
PNC Bank, N.A. [Member] \| Year Three - On or before July 27, 2021 [Member]
Debt Instrument [Line Items]
Debt early termination fee, percentage					0.50%
PNC Bank, N.A. [Member] \| After Year Three - July 27, 2021 [Member]
Debt Instrument [Line Items]
Debt early termination fee, percentage					0.00%
GACP [Member]
Debt Instrument [Line Items]
Interest expense							940
GACP [Member] \| Term Loan [Member]
Debt Instrument [Line Items]
Principal prepayment of GACP Term Loan		$ 3,500	$ 2,500	$ 9,500
Early Termination and lender fees included in loss on extinguishment of debt							334
Unamortized debt issuance costs included in loss on extinguishment of debt							$ 1,100
Minimum [Member] \| PNC Bank, N.A. [Member] \| Line of Credit [Member]
Debt Instrument [Line Items]
Interest rate increase resulting from Eleventh Amendment	1.00%
Minimum [Member] \| PNC Bank, N.A. [Member] \| LIBOR [Member] \| Line of Credit [Member]
Debt Instrument [Line Items]
Debt instrument, basis spread on variable rate					3.00%
Minimum [Member] \| PNC Bank, N.A. [Member] \| LIBOR [Member] \| Term Loan [Member]
Debt Instrument [Line Items]
Debt instrument, basis spread on variable rate					5.00%
Minimum [Member] \| PNC Bank, N.A. [Member] \| Base Rate Option [Member] \| Line of Credit [Member]
Debt Instrument [Line Items]
Debt instrument, basis spread on variable rate					2.00%
Minimum [Member] \| PNC Bank, N.A. [Member] \| Base Rate Option [Member] \| Term Loan [Member]
Debt Instrument [Line Items]
Debt instrument, basis spread on variable rate					4.00%
Maximum [Member] \| PNC Bank, N.A. [Member] \| Line of Credit [Member]
Debt Instrument [Line Items]
Interest rate increase resulting from Eleventh Amendment	1.50%
Maximum [Member] \| PNC Bank, N.A. [Member] \| LIBOR [Member] \| Line of Credit [Member]
Debt Instrument [Line Items]
Debt instrument, basis spread on variable rate					4.50%
Maximum [Member] \| PNC Bank, N.A. [Member] \| LIBOR [Member] \| Term Loan [Member]
Debt Instrument [Line Items]
Debt instrument, basis spread on variable rate					6.00%
Maximum [Member] \| PNC Bank, N.A. [Member] \| Base Rate Option [Member] \| Line of Credit [Member]
Debt Instrument [Line Items]
Debt instrument, basis spread on variable rate					3.50%
Maximum [Member] \| PNC Bank, N.A. [Member] \| Base Rate Option [Member] \| Term Loan [Member]
Debt Instrument [Line Items]
Debt instrument, basis spread on variable rate					5.00%
Other Assets [Member] \| PNC Bank, N.A. [Member]
Debt Instrument [Line Items]
Deferred financing costs, Revolving line of credit, Net					$ 406	$ 561

Credit Agreements - Maturities of Long-Term Credit Facilities (Details) - USD ($) $ in Thousands	Feb. 01, 2020	Feb. 02, 2019
Maturities of Long-term Debt [Abstract]
Long-term credit facilities, Maturities, Fiscal Year 2020	$ 2,714
Long-term credit facilities, Maturities, Fiscal Year 2021	2,714
Long-term credit facilities, Maturities, Fiscal Year 2022	2,714
Long-term credit facilities, Maturities, Fiscal Year 2023	60,913
Total	69,055
Term Loan [Member] \| PNC Bank, N.A. [Member]
Maturities of Long-term Debt [Abstract]
Long-term credit facilities, Maturities, Fiscal Year 2020	2,714
Long-term credit facilities, Maturities, Fiscal Year 2021	2,714
Long-term credit facilities, Maturities, Fiscal Year 2022	2,714
Long-term credit facilities, Maturities, Fiscal Year 2023	7,013
Total	15,155	$ 17,643
Revolving Loan [Member] \| PNC Bank, N.A. [Member]
Maturities of Long-term Debt [Abstract]
Long-term credit facilities, Maturities, Fiscal Year 2020	0
Long-term credit facilities, Maturities, Fiscal Year 2021	0
Long-term credit facilities, Maturities, Fiscal Year 2022	0
Long-term credit facilities, Maturities, Fiscal Year 2023	53,900
Total	$ 53,900	$ 53,900

Credit Agreements - Cash Requirements (Details) - USD ($)							3 Months Ended	6 Months Ended	12 Months Ended
	Jul. 11, 2020	Jun. 13, 2020	Jun. 01, 2020	May 23, 2020	Apr. 16, 2020	May 02, 2019	May 02, 2020	Aug. 01, 2020	Jan. 30, 2021	Feb. 01, 2020
Debt Instrument [Line Items]
Proceeds from Issuance of Private Placement						$ 6,000,000
PNC Bank, N.A. [Member]
Debt Instrument [Line Items]
Debt instrument covenant compliance, minimum unrestricted cash plus facility requirement										$ 10,000,000
Subsequent Event [Member]
Debt Instrument [Line Items]
Proceeds from Issuance of Private Placement					$ 1,500,000		$ 4,000,000	$ 4,000,000
Subsequent Event [Member] \| Forecast [Member]
Debt Instrument [Line Items]
Proceeds from Issuance of Private Placement	$ 1,000,000	$ 500,000	$ 500,000	$ 500,000
Fiscal 2019 Restructuring Plans [Member] \| Forecast [Member]
Debt Instrument [Line Items]
Restructuring and Related Cost, Expected Annualized Savings									$ 22,000,000
Q1 Fiscal 2020 Restructuring Plans [Member] \| Subsequent Event [Member] \| Forecast [Member]
Debt Instrument [Line Items]
Restructuring and Related Cost, Expected Annualized Savings									$ 16,000,000

Shareholders' Equity - Narrative (Details)	Dec. 11, 2019	Feb. 01, 2020 $ / shares shares	Dec. 03, 2019 shares	Feb. 02, 2019 $ / shares shares
Equity [Abstract]
Capital stock, Authorized			10,000,000
Common stock, Additional shares authorized		5,000,000	5,000,000
Capital stock, Undesignated shares authorized		9,600,000
Common stock, shares issued		8,208,227		6,791,934
Common stock, shares outstanding		8,208,227		6,791,934
Preferred stock, shares authorized		400,000		400,000
Preferred stock, par value \| $ / shares		$ 0.01		$ 0.01
Preferred stock, shares issued		0		0
Preferred stock, shares outstanding		0		0
Reverse stock split ratio	0.10

Shareholders' Equity - Private Placement Securities Purchase Agreement and Registered Direct Offering (Details) - USD ($) $ / shares in Units, $ in Thousands			12 Months Ended
	May 02, 2019	May 30, 2017	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Private Placement Securities Purchase Agreements and Registered Direct Offering [Line Items]
Shares sold	800,000	400,827
Price per share of common stock	$ 7.50	$ 11.20
Warrant exercise period	5 years		5 years
Standstill Provision, Duration of Agreement	2 years
Vendor exclusivity agreement, Duration of contract	5 years
Proceeds from securities issuance	$ 6,000
Securities issuance costs	175	$ 323
Proceeds from issuance of common stock		$ 4,500	$ 6,000	$ 0	$ 4,628
Market value of warrants on the grant date	$ 193
Warrants Granted May 2019 [Member]
Private Placement Securities Purchase Agreements and Registered Direct Offering [Line Items]
Warrant exercise price per share			$ 15.00
Warrant expiration date			May 02, 2024
Warrant [Member]
Private Placement Securities Purchase Agreements and Registered Direct Offering [Line Items]
Number of common shares purchasable by warrant	350,000
Warrant exercise price per share	$ 15.00
Directors and Executive Officers [Member]
Private Placement Securities Purchase Agreements and Registered Direct Offering [Line Items]
Price per share of common stock		$ 11.50

Shareholders' Equity - Warrants (Details) - USD ($) $ / shares in Units, $ in Thousands			3 Months Ended	12 Months Ended
	May 02, 2019	Nov. 27, 2018	Aug. 03, 2019	Feb. 01, 2020
Class of Warrant or Right [Line Items]
Warrants outstanding				734,930
Warrants exercisable				734,930
Warrant exercise period	5 years			5 years
Warrants Granted September 2016 [Member]
Class of Warrant or Right [Line Items]
Warrants outstanding				297,616
Warrants exercisable				297,616
Exercise Price (Per Share)				$ 29.00
Expiration Date				Sep. 19, 2021
Warrants Granted November 2016 [Member]
Class of Warrant or Right [Line Items]
Warrants outstanding				33,386
Warrants exercisable				33,386
Exercise Price (Per Share)				$ 30.00
Expiration Date				Nov. 10, 2021
Warrants Granted January 2017 [Member]
Class of Warrant or Right [Line Items]
Warrants outstanding				48,930
Warrants exercisable				48,930
Exercise Price (Per Share)				$ 17.60
Expiration Date				Jan. 23, 2022
Warrants Granted March 2017 [Member]
Class of Warrant or Right [Line Items]
Warrants outstanding				5,000
Warrants exercisable				5,000
Exercise Price (Per Share)				$ 19.20
Expiration Date				Mar. 16, 2022
Warrants Granted May 2019 [Member]
Class of Warrant or Right [Line Items]
Warrants outstanding				349,998
Warrants exercisable				349,998
Exercise Price (Per Share)				$ 15.00
Expiration Date				May 02, 2024
Warrants Granted November 2018 [Member]
Class of Warrant or Right [Line Items]
Warrants issued		150,000
Total grant date fair value		$ 441
Award Vesting Period		3 years
Warrant shares forfeited			150,000

Shareholders' Equity - Restricted Stock Award (Details) - Restricted Stock Award [Member] - USD ($) $ / shares in Units, $ in Thousands		12 Months Ended
	Nov. 23, 2018	Feb. 01, 2020	Feb. 02, 2019
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Restricted shares granted	150,000
Aggregate market value of restricted stock award on the date of grant	$ 1,408
Period for recognition of unrecognized compensation cost	3 years	1 year 9 months 23 days
Compensation expense		$ 469	$ 89
Unrecognized compensation expense outstanding for nonemployee share-based payment awards		850
Restricted stock vested in period, total fair value		$ 188
Summary of changes in Company's non-vested restricted stock during period [Roll Forward]
Non-vested restricted stock shares outstanding at beginning of period		100,000
Granted, shares		0
Vested, shares		(50,000)
Non-vested restricted stock shares outstanding at end of period		50,000	100,000
Summary of changes in Company's non-vested restricted stock during period, weighted average grant date fair value [Roll Forward]
Non-vested restricted stock shares outstanding at beginning of period, weighted average grant date fair value per share		$ 9.39
Granted, weighted average grant date fair value per share		0.00
Vested, weighted average grant date fair value per share		9.39
Non-vested restricted stock shares outstanding at end of period, weighted average grant date fair value per share		$ 9.39	$ 9.39
Vested on January 4, 2019 [Member]
Summary of changes in Company's non-vested restricted stock during period [Roll Forward]
Vested, shares	(50,000)
Vested on January 4, 2020 [Member]
Summary of changes in Company's non-vested restricted stock during period [Roll Forward]
Vested, shares	(50,000)
Vesting on January 4, 2021 [Member]
Summary of changes in Company's non-vested restricted stock during period [Roll Forward]
Vested, shares	(50,000)

Shareholders' Equity - Stock Option Awards - Narrative (Details) $ / shares in Units, $ in Thousands	12 Months Ended
	Feb. 01, 2020 USD ($) $ / shares shares	Feb. 02, 2019 USD ($) $ / shares	Feb. 03, 2018 USD ($) $ / shares
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Number of omnibus stock plans for which stock awards can be currently granted	1
Granted, weighted average grant date fair value \| $ / shares	$ 3.12	$ 7.35	$ 9.14
Intrinsic value of options exercised	$ 0	$ 26	$ 15
Stock Option Tax Benefit [Abstract]
Share-based Payment Arrangement, Exercise of Option, Tax Benefit	$ 0	7	6
2011 Omnibus Incentive Plan [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Number of shares authorized \| shares	1,300,000
Stock Options [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Stock option awards compensation expense	$ 681	$ 1,157	$ 915
Unrecognized compensation cost related to non-vested awards	$ 270
Period for recognition of unrecognized compensation cost	1 year 3 months 3 days
Stock Options [Member] \| Minimum [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Purchase price of common stock, percent	100.00%
Award Vesting Period	3 years
Stock Options [Member] \| Maximum [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Grant term limit after the effective date of the respective plan's inception	10 years
Exercise term limit from date of grant	10 years

Shareholders' Equity - Stock Option Awards - Grant Volatility (Details) - Stock Options [Member]	12 Months Ended
	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Expected volatility rate, Minimum	75.00%	72.00%
Expected volatility rate, Maximum	82.00%	78.00%
Expected volatility rate			81.00%
Expected Term (in years)	6 years	6 years	6 years
Risk Free Interest Rate, Minimum	1.40%	2.80%	2.00%
Risk Free Interest Rate, Maximum	2.60%	3.00%	2.20%

Shareholders' Equity - Stock Option Awards - Activity (Details) shares in Thousands	12 Months Ended
	Feb. 01, 2020 $ / shares shares
2011 Omnibus Incentive Plan [Member]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Outstanding [Roll Forward]
Balance outstanding at beginning of period \| shares	476
Granted \| shares	34
Exercised \| shares	0
Forfeited or canceled \| shares	(263)
Balance outstanding at end of period \| shares	247
Options exercisable \| shares	140
Share-based Compensation Arrangement by Share-based Payment Award, Options, Outstanding, Weighted Average Exercise Price [Roll Forward]
Balance outstanding at beginning of period, weighted average exercise price \| $ / shares	$ 13.60
Granted, weighted average exercise price \| $ / shares	4.62
Exercised, weighted average exercise price \| $ / shares	0.00
Forfeited or canceled, weighted average exercise price \| $ / shares	13.54
Balance outstanding at end of period, weighted average exercise price \| $ / shares	12.44
Options exercisable, weighted average exercise price \| $ / shares	$ 14.64
2004 Omnibus Incentive Stock Plan [Member]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Outstanding [Roll Forward]
Balance outstanding at beginning of period \| shares	11
Granted \| shares	0
Exercised \| shares	0
Forfeited or canceled \| shares	(5)
Balance outstanding at end of period \| shares	6
Options exercisable \| shares	6
Share-based Compensation Arrangement by Share-based Payment Award, Options, Outstanding, Weighted Average Exercise Price [Roll Forward]
Balance outstanding at beginning of period, weighted average exercise price \| $ / shares	$ 48.71
Granted, weighted average exercise price \| $ / shares	0.00
Exercised, weighted average exercise price \| $ / shares	0.00
Forfeited or canceled, weighted average exercise price \| $ / shares	44.87
Balance outstanding at end of period, weighted average exercise price \| $ / shares	51.52
Options exercisable, weighted average exercise price \| $ / shares	$ 51.52

Shareholders' Equity - Stock Option Awards - Outstanding Stock Options (Details) - USD ($) $ / shares in Units, shares in Thousands, $ in Thousands	12 Months Ended
	Feb. 01, 2020	Feb. 02, 2019
2011 Omnibus Incentive Plan [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Options outstanding	247	476
Options outstanding, weighted average exercise price	$ 12.44	$ 13.60
Options outstanding, weighted average remaining contractual life	7 years 4 months 29 days
Options outstanding, aggregate intrinsic value	$ 0
Vested or expected to vest, outstanding	230
Vested or expected to vest, outstanding, weighted average exercise price	$ 12.62
Vested or expected to vest, outstanding, weighted average remaining contractual life	7 years 4 months 7 days
Vested or expected to vest, outstanding, aggregate intrinsic value	$ 0
2004 Omnibus Incentive Stock Plan [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Options outstanding	6	11
Options outstanding, weighted average exercise price	$ 51.52	$ 48.71
Options outstanding, weighted average remaining contractual life	4 years 2 months 29 days
Options outstanding, aggregate intrinsic value	$ 0
Vested or expected to vest, outstanding	6
Vested or expected to vest, outstanding, weighted average exercise price	$ 51.52
Vested or expected to vest, outstanding, weighted average remaining contractual life	4 years 2 months 29 days
Vested or expected to vest, outstanding, aggregate intrinsic value	$ 0

Shareholders' Equity - Restricted Stock Units (Details) - USD ($) $ in Thousands		12 Months Ended
	Nov. 18, 2019	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Share-based compensation expense		$ 2,204	$ 3,064	$ 2,888
Restricted Stock Units [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Granted, shares		779,000
Share-based compensation expense		$ 1,031	1,792	1,973
Unrecognized compensation cost related to non-vested awards		$ 759
Weighted average expected life		1 year 7 months 25 days
Restricted stock vested in period, total fair value		$ 434	$ 1,216	$ 409
Restricted Stock Units - Time Based [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Granted, shares		640,000
Award Vesting Period		3 years
Board Member [Member] \| Restricted Stock Units - Time Based [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Award Vesting Period		12 months
Commercial Agreement with Shaquille O'Neal [Member] \| Restricted Stock Units - Time Based [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Granted, shares	400,000
Share-based Payment Arrangement, Shaq RSU Grant Tranche One [Member] \| Commercial Agreement with Shaquille O'Neal [Member] \| Restricted Stock Units - Time Based [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Granted, shares	133,333
Share-based Payment Arrangement, Shaq RSU Grant Tranche Two [Member] \| Commercial Agreement with Shaquille O'Neal [Member] \| Restricted Stock Units - Time Based [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Granted, shares	133,333
Share-based Payment Arrangement, Shaq RSU Grant Tranche Three [Member] \| Commercial Agreement with Shaquille O'Neal [Member] \| Restricted Stock Units - Time Based [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Granted, shares	133,334
Weighted average expected life	3 years
Total grant date fair value	$ 2,595

Shareholders' Equity - Market Based Restricted Stock Units (Details) - USD ($)			12 Months Ended
	May 02, 2019	Aug. 18, 2016	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Restricted Stock - Total Shareholder Return [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Granted, shares			94,000	75,000	56,000
Award Vesting Period			3 years	3 years	3 years
Fair Value Assumptions and Methodology [Abstract]
Total grant date fair value			$ 482,000	$ 859,000	$ 860,000
Total grant date fair value per share			$ 5.14		$ 15.30
Expected volatility rate					75.00%
Weighted average expected life (in years)			3 years	3 years	3 years
Risk-free interest rate					1.50%
Less than 33% [Member] \| Restricted Stock - Total Shareholder Return [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Percentage of Units Vested			0.00%	0.00%	0.00%
Greater than 33% [Member] \| Restricted Stock - Total Shareholder Return [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Percentage of Units Vested			50.00%	50.00%	50.00%
Greater than 50% [Member] \| Restricted Stock - Total Shareholder Return [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Percentage of Units Vested			100.00%	100.00%	100.00%
Greater than 100% [Member] \| Restricted Stock - Total Shareholder Return [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Percentage of Units Vested			150.00%	150.00%	150.00%
Market Based Stock Restricted Stock Awards [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Granted, shares	68,000
Fair Value Assumptions and Methodology [Abstract]
Total grant date fair value	$ 220,000
Expected volatility rate	80.00%
Weighted average expected life (in years)	2 years 11 months 1 day
Risk-free interest rate	2.50%
Tranche 1 (one year) [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Percentage of Units Vested		33.30%
Award Vesting Period	1 year
Fair Value Assumptions and Methodology [Abstract]
Total grant date fair value per share	$ 3.66
Weighted average expected life (in years)	1 year
Tranche 2 ($20.00/share) [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Number of consecutive trading days	20 days
Average closing price for 20 consecutive trading days, Lower range limit for vesting	$ 20.00
Continuous employment requisite period	1 year
Percentage of Units Vested		33.30%
Fair Value Assumptions and Methodology [Abstract]
Total grant date fair value per share	$ 3.19
Weighted average expected life (in years)	3 years 3 months 8 days
Tranche 3 ($40.00/share) [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Number of consecutive trading days	20 days
Average closing price for 20 consecutive trading days, Lower range limit for vesting	$ 40.00
Continuous employment requisite period	2 years
Vesting expiration period from date of grant		10 years
Percentage of Units Vested		33.30%
Fair Value Assumptions and Methodology [Abstract]
Total grant date fair value per share	$ 2.85
Weighted average expected life (in years)	4 years 6 months 10 days
Minimum [Member] \| Restricted Stock - Total Shareholder Return [Member]
Fair Value Assumptions and Methodology [Abstract]
Total grant date fair value per share				$ 10.70
Expected volatility rate			74.00%	73.00%
Risk-free interest rate			1.70%	2.40%
Maximum [Member] \| Restricted Stock - Total Shareholder Return [Member]
Fair Value Assumptions and Methodology [Abstract]
Total grant date fair value per share				$ 13.00
Expected volatility rate			82.00%	76.00%
Risk-free interest rate			2.30%	2.70%

Shareholders' Equity - Non-Vested Restricted Stock Units Activity (Details) shares in Thousands	12 Months Ended
	Feb. 01, 2020 $ / shares shares
Market-Based Units [Member]
Summary of changes in Company's non-vested restricted stock during period [Roll Forward]
Non-vested restricted stock shares outstanding at beginning of period \| shares	163
Granted, shares \| shares	139
Vested, shares \| shares	0
Forfeited, shares \| shares	(173)
Non-vested restricted stock shares outstanding at end of period \| shares	129
Summary of changes in Company's non-vested restricted stock during period, weighted average grant date fair value [Roll Forward]
Non-vested restricted stock shares outstanding at beginning of period, weighted average grant date fair value per share \| $ / shares	$ 13.47
Granted, weighted average grant date fair value per share \| $ / shares	4.44
Vested, weighted average grant date fair value per share \| $ / shares	0.00
Forfeited, weighted average grant date fair value per share \| $ / shares	11.41
Non-vested restricted stock shares outstanding at end of period, weighted average grant date fair value per share \| $ / shares	$ 6.49
Time-Based Units [Member]
Summary of changes in Company's non-vested restricted stock during period [Roll Forward]
Non-vested restricted stock shares outstanding at beginning of period \| shares	181
Granted, shares \| shares	640
Vested, shares \| shares	(233)
Forfeited, shares \| shares	(153)
Non-vested restricted stock shares outstanding at end of period \| shares	435
Summary of changes in Company's non-vested restricted stock during period, weighted average grant date fair value [Roll Forward]
Non-vested restricted stock shares outstanding at beginning of period, weighted average grant date fair value per share \| $ / shares	$ 10.35
Granted, weighted average grant date fair value per share \| $ / shares	5.71
Vested, weighted average grant date fair value per share \| $ / shares	7.90
Forfeited, weighted average grant date fair value per share \| $ / shares	7.12
Non-vested restricted stock shares outstanding at end of period, weighted average grant date fair value per share \| $ / shares	$ 5.96
Total Restricted Stock Units [Member]
Summary of changes in Company's non-vested restricted stock during period [Roll Forward]
Non-vested restricted stock shares outstanding at beginning of period \| shares	344
Granted, shares \| shares	779
Vested, shares \| shares	(233)
Forfeited, shares \| shares	(326)
Non-vested restricted stock shares outstanding at end of period \| shares	564
Summary of changes in Company's non-vested restricted stock during period, weighted average grant date fair value [Roll Forward]
Non-vested restricted stock shares outstanding at beginning of period, weighted average grant date fair value per share \| $ / shares	$ 11.83
Granted, weighted average grant date fair value per share \| $ / shares	5.48
Vested, weighted average grant date fair value per share \| $ / shares	7.90
Forfeited, weighted average grant date fair value per share \| $ / shares	9.40
Non-vested restricted stock shares outstanding at end of period, weighted average grant date fair value per share \| $ / shares	$ 6.08

Business Segments and Sales by Product Group - Net Sales by Segment and Significant Product Groups (Details) $ in Thousands	12 Months Ended
	Feb. 01, 2020 USD ($) Segment	Feb. 02, 2019 USD ($)	Feb. 03, 2018 USD ($)
Segment Reporting, Revenue Reconciling Item [Line Items]
Net sales	$ 501,822	$ 596,637	$ 648,220
Segment Reporting, Disclosure of Entity's Reportable Segments [Abstract]
Number of Reportable Segments \| Segment	2
Emerging [Member]
Segment Reporting, Revenue Reconciling Item [Line Items]
Net sales	$ 5,715	6,408	7,384
ShopHQ [Member]
Segment Reporting, Revenue Reconciling Item [Line Items]
Net sales	496,107	590,229	640,836
ShopHQ [Member] \| Jewelry & Watches [Member]
Segment Reporting, Revenue Reconciling Item [Line Items]
Net sales	200,893	206,021	222,999
ShopHQ [Member] \| Home & Consumer Electronics [Member]
Segment Reporting, Revenue Reconciling Item [Line Items]
Net sales	106,025	135,184	147,769
ShopHQ [Member] \| Beauty & Wellness [Member]
Segment Reporting, Revenue Reconciling Item [Line Items]
Net sales	80,945	102,099	100,829
ShopHQ [Member] \| Fashion & Accessories [Member]
Segment Reporting, Revenue Reconciling Item [Line Items]
Net sales	65,616	94,295	108,409
ShopHQ [Member] \| All Other (primarily shipping & handling revenue) [Member]
Segment Reporting, Revenue Reconciling Item [Line Items]
Net sales	$ 42,628	$ 52,630	$ 60,830

Business Segments and Sales by Product Group - Performance Measures by Segment (Details) - USD ($) $ in Thousands	12 Months Ended
	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Segment Reporting Information [Line Items]
Gross Profit	$ 163,637	$ 206,847	$ 235,112
Operating income (loss)			3,222
Depreciation and amortization	12,014	10,164	10,307
ShopHQ [Member]
Segment Reporting Information [Line Items]
Gross Profit	162,809	205,036	232,905
Operating income (loss)	(46,956)	(17,173)	3,960
Depreciation and amortization	11,395	10,065	10,207
Emerging [Member]
Segment Reporting Information [Line Items]
Gross Profit	828	1,811	2,207
Operating income (loss)	(5,569)	(1,451)	(738)
Depreciation and amortization	$ 619	$ 99	$ 100

Leases - Schedule of Changes in Accounting Policy (Details) - USD ($) $ in Thousands	Feb. 01, 2020	Feb. 03, 2019	Feb. 02, 2019
New Accounting Pronouncements or Change in Accounting Principle [Line Items]
Retained earnings	$ (434,221)		$ (377,925)
Operating lease right-of-use assets	832
Operating lease liability	833
Prepaid expenses and other	(8,196)		$ (9,053)
Lease extension options [Abstract]
Lessee extension options included in the lease liability and right-of-use assets	0
Leases not yet commenced [Abstract]
Operating and finance leases not yet commenced	$ 0
Accounting Standards Update 2016-02 [Member]
New Accounting Pronouncements or Change in Accounting Principle [Line Items]
Retained earnings		$ 0
Operating lease right-of-use assets		1,474
Operating lease liability		1,407
Prepaid expenses and other		$ 67

Leases - Components of Lease Expense (Details) $ in Thousands	12 Months Ended
	Feb. 01, 2020 USD ($)
Lease, Cost [Abstract]
Operating lease cost	$ 1,007
Short-term lease cost	153
Variable lease cost (a)	96
Finance lease amortization of right-of-use assets	73
Interest expense on finance lease liabilities	$ 8

Leases - Supplemental Cash Flow Information (Details) - USD ($) $ in Thousands	12 Months Ended
	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Right-of-use assets obtained in exchange for lease liabilities:
Right-of-Use Asset Obtained in Exchange for Finance Lease Liability	$ 188	$ 41	$ 0
Right-of-Use Asset Obtained in Exchange for Operating Lease Liability	318
Cash paid for amounts included in the measurement of lease liabilities:
Operating cash flows used for operating leases	950
Operating cash flows used for finance leases	8
Financing cash flows used for finance leases	$ 71	$ 12	$ 0

Leases - Weighted Average Remaining Lease Term and Weighted Average Discount Rate (Details)	Feb. 01, 2020
Weighted average remaining lease term:
Operating leases	1 year 4 months 21 days
Finance leases	1 year 10 months 8 days
Weighted average discount rate:
Operating leases	5.60%
Finance leases	5.30%

Leases - Supplemental Balance Sheet Information (Details) - USD ($) $ in Thousands	Feb. 01, 2020	Feb. 02, 2019
Operating lease right-of-use assets	$ 832
Finance lease right-of-use assets	143
Total lease right-of-use assets	975
Current portion of operating lease liabilities	704	$ 0
Total operating lease liabilities	833
Current portion of finance lease liabilities	80
Finance lease liabilities, excluding current portion	66
Total finance lease liabilities	146
Total lease liabilities	979
Other long term liabilities [Member]
Operating lease liabilities, excluding current portion	$ 129

Leases - Future Maturities of Lease Liabilities (Details) $ in Thousands	Feb. 01, 2020 USD ($)
Lessee, Operating Lease, Liability, Payment, Due [Abstract]
2020	$ 725
2021	46
2022	47
2023	40
2024	10
Thereafter	0
Total lease payments	868
Less imputed interest	(35)
Total lease liabilities	833
Finance Lease, Liability, Payment, Due [Abstract]
2020	85
2021	60
2022	8
2023	0
2024	0
Thereafter	0
Total lease payments	153
Less imputed interest	(7)
Total lease liabilities	146
Operating and Finance Lease Liabilities, Payments, Due [Abstract]
2020	810
2021	106
2022	55
2023	40
2024	10
Thereafter	0
Total lease payments	1,021
Less imputed interest	42
Total lease liabilities	$ 979

Leases - Disclosures Related to Periods Prior to Adoption of Leases, Topic 842 (Details) $ in Thousands	Feb. 02, 2019 USD ($)
Capital Leases, Future Minimum Payments Due, Fiscal Year Maturity [Abstract]
2019	$ 13
2020	8
2021	8
2022	2
2023 and thereafter	0
Total minimum lease payments	31
Less: Amounts representing interest	(2)
Capital Leases, Future Minimum Payments, Present Value of Net Minimum Payments	29
Less: Current portion	(12)
Capital Lease Obligations, Noncurrent	17
Operating Leases, Future Minimum Payments Due, Fiscal Year Maturity [Abstract]
2019	1,005
2020	604
2021	0
2022	0
2023 and thereafter	0
Total minimum lease payments	$ 1,609

Business Acquisitions (Details) - USD ($) $ in Thousands		12 Months Ended
Business Acquisitions (Details) - USD ($) $ in Thousands	Nov. 26, 2019	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Fair Value of Consideration Transferred [Abstract]
Cash consideration		$ 638	$ 0	$ 0
Common stock issuances pursuant to business acquisitions, Value		1,856
Float Left [Member]
Fair Value of Consideration Transferred [Abstract]
Cash consideration	$ 353
Common stock issuances pursuant to business acquisitions, Value	459
Contingent consideration, Value	290
Total fair value of consideration transferred	$ 1,102
Common shares issued as purchase consideration, Shares	100,000
Business Combination, Contingent Consideration Arrangements [Abstract]
Contingent consideration, maximum amount of common shares issuable	50,000
Allocation of the Purchase Consideration [Abstract]
Current assets	$ 139
Other assets	18
Accounts payable and accrued liabilities	(168)
Total assets acquired, net of liabilities	1,102
Business Combination, Separately recognized Transactions, Additional Disclosures [Abstract]
Acquisition-related costs expensed		78
J.W. Hulme [Member]
Fair Value of Consideration Transferred [Abstract]
Cash consideration	285
Common stock issuances pursuant to business acquisitions, Value	1,396
Working capital holdback	225
Total fair value of consideration transferred	$ 1,906
Common shares issued as purchase consideration, Shares	291,000
Allocation of the Purchase Consideration [Abstract]
Current assets	$ 904
Other assets	184
Accounts payable and accrued liabilities	(580)
Other long term liabilities	(168)
Total assets acquired, net of liabilities	1,906
Business Combination, Separately recognized Transactions, Additional Disclosures [Abstract]
Acquisition-related costs expensed		$ 80
Developed technology [Member] \| Float Left [Member]
Allocation of the Purchase Consideration [Abstract]
Identifiable intangible assets	772
Customer Lists [Member] \| Float Left [Member]
Allocation of the Purchase Consideration [Abstract]
Identifiable intangible assets	253
Customer Lists [Member] \| J.W. Hulme [Member]
Allocation of the Purchase Consideration [Abstract]
Identifiable intangible assets	86
Trade names [Member] \| Float Left [Member]
Allocation of the Purchase Consideration [Abstract]
Identifiable intangible assets	88
Trade names [Member] \| J.W. Hulme [Member]
Allocation of the Purchase Consideration [Abstract]
Identifiable intangible assets	$ 1,480

Income Taxes - Deferred Tax Benefit (Details) - USD ($) $ in Thousands	Feb. 01, 2020	Feb. 02, 2019
Components of Deferred Tax Assets and Liabilities [Abstract]
Accruals and reserves not currently deductible for tax purposes	$ 4,039	$ 5,281
Inventory capitalization	1,181	1,339
Differences in depreciation lives and methods	(1,076)	(1,382)
Differences in basis of intangible assets	153	43
Differences in investments and other items	2,140	1,432
Net operating loss carryforwards	96,894	85,138
Valuation allowance	(103,331)	(91,851)
Net deferred tax liability	$ 0	$ 0

Income Taxes - Income Tax (Provision) Benefit (Details) - USD ($) $ in Thousands	12 Months Ended
	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Components of Income Tax Provision [Abstract]
Current	$ (11)	$ (65)	$ (60)
Deferred	0	0	3,505
Income tax benefit (provision)	$ (11)	$ (65)	$ 3,445

Income Taxes - Effective Tax Rate Reconciliation (Details)	11 Months Ended	12 Months Ended
	Dec. 31, 2017	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Effective Income Tax Rate Reconciliation, Percent [Abstract]
Taxes at federal statutory rates	35.00%	21.00%	21.00%	33.80%
State income taxes, net of federal tax benefit		4.10%	5.90%	40.40%
Provision to return true-up		(4.00%)	(2.50%)	(41.60%)
Non-cash stock option vesting expense		(0.60%)	(1.20%)	(12.20%)
FCC license deferred tax liability impact on valuation allowance		(0.00%)	(0.00%)	100.40%
Impact of Tax Act on deferred tax valuation		(0.00%)	(0.00%)	(1382.30%)
Valuation allowance and NOL carryforward benefits		(20.40%)	(23.60%)	1365.30%
Other		(0.10%)	0.10%	0.50%
Effective tax rate		0.00%	(0.30%)	104.30%

Income Taxes - Narrative (Details) - USD ($)	11 Months Ended	12 Months Ended
Income Taxes - Narrative (Details) - USD ($)	Dec. 31, 2017	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018	Jul. 10, 2015
Operating Loss Carryforwards [Line Items]
Federal net operating loss carryforwards		$ 393,000,000
Non-cash tax charge relating to changes in the long-term deferred tax liability related to the tax amortization of FCC license asset				$ 643,000
Income tax benefit attributable to reversal of long-term deferred tax liability relating to sale of FCC license asset				$ 4,147,000
Income Tax Uncertainties [Abstract]
Unrecognized tax benefits for uncertain tax positions		0	$ 0
Interest of penalties charged or accrued in relation to unrecognized tax benefits		$ 0
Tax Cuts and Jobs Act [Abstract]
U.S. federal corporate income tax statutory rate	35.00%	21.00%	21.00%	33.80%
NOL deduction limitation on taxable income, Percent		80.00%
Shareholder Rights Plan [Abstract]
Preferred Stock, Par or Stated Value Per Share		$ 0.01	$ 0.01
one one-thousandth of a share of Preferred Stock unit price					$ 90.00
Related party, ownership interest in Company, percentage					4.99%
2023 - Earliest Tax Year [Member]
Operating Loss Carryforwards [Line Items]
Federal NOLs, expiration date		Feb. 03, 2024
2037 - Latest Tax Year [Member]
Operating Loss Carryforwards [Line Items]
Federal NOLs, expiration date		Jan. 30, 2038

Supplemental Cash Flow Information (Details) - USD ($) $ in Thousands	12 Months Ended
	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Supplemental Cash Flow Information:
Interest paid	$ 3,151	$ 3,098	$ 4,818
Income taxes paid	31	16	36
Supplemental non-cash investing and financing activities:
Fair value of common stock issued as consideration for business acquisitions	1,855	0	0
Property and equipment purchases included in accounts payable	209	473	213
Issuance of warrants	193	0	0
Equipment acquired through finance lease obligations	$ 188	$ 41	$ 0

Commitments and Contingencies (Details)		12 Months Ended
Commitments and Contingencies (Details)	May 02, 2019 USD ($) shares	Feb. 01, 2020 USD ($)	Feb. 02, 2019 USD ($)	Feb. 03, 2018 USD ($)
Cable and Satellite Affiliation Agreements [Member]
Commitments and Contingencies [Line Items]
Cable Access Fees		$ 82,330,000	$ 89,066,000	$ 91,270,000
Future cable and satellite affiliation cash commitments, fiscal year maturity [Abstract]
2020		54,451,000
2021		1,907,000
2022		286,000
2023		0
2024 and thereafter		0
Employment Contracts [Member]
Commitments and Contingencies [Line Items]
Commitment for future base compensation related to employment agreements		$ 1,915,000
Minimum [Member] \| Cable and Satellite Affiliation Agreements [Member]
Commitments and Contingencies [Line Items]
Typical term of affiliation agreements		1 year
Maximum [Member] \| Cable and Satellite Affiliation Agreements [Member]
Commitments and Contingencies [Line Items]
Typical term of affiliation agreements		5 years
On-Air Hosts [Member] \| Employment Contracts [Member]
Commitments and Contingencies [Line Items]
Employment Agreement Commitment, Period		12 months
Chief Executive Officer [Member] \| Employment Contracts [Member]
Commitments and Contingencies [Line Items]
Employment Agreement Commitment, Period	2 years	24 months
Initial base salary	$ 650,000
Executive Vice President [Member] \| Employment Contracts [Member]
Commitments and Contingencies [Line Items]
Severance in event of termination resulting from change of control, multiplier of target bonus		1.5
Severance in event of employment termination, Period		15 months
Period for qualification of termination under change of control commencing on change of control date		1 year
Period preceding the change of control date for qualification of termination under change of control		6 months
Severance in event of employment termination within period of change of control, Period		18 months
Senior Vice President [Member] \| Employment Contracts [Member]
Commitments and Contingencies [Line Items]
Severance in event of termination resulting from change of control, multiplier of target bonus		1.25
Severance in event of employment termination, Period		12 months
Period for qualification of termination under change of control commencing on change of control date		1 year
Period preceding the change of control date for qualification of termination under change of control		6 months
Severance in event of employment termination within period of change of control, Period		15 months
Market Based Stock Restricted Stock Awards [Member]
Commitments and Contingencies [Line Items]
Granted, shares \| shares	68,000
Total grant date fair value	$ 220,000

Commitments and Contingencies - Retirement Savings Plan (Details) - Defined Contribution Plan [Member] - USD ($) $ in Thousands	12 Months Ended
	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Defined Contribution Plan Disclosure [Line Items]
Defined Contribution Plan, Employer Matching Contribution, Percent of Match	50.00%
Defined Contribution Plan, Maximum Annual Contributions Per Employee, Percent	6.00%
Plan contributions expense	$ 1,135	$ 1,476	$ 1,268
Plan contribution accrual	$ 0	$ 0	$ 0

Inventory Impairment Write-down (Details) - USD ($) $ in Thousands	3 Months Ended	12 Months Ended
	May 04, 2019	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Inventory Disclosure [Abstract]
Inventory impairment write-down	$ 6,050	$ 6,050	$ 0	$ 0

Related Party Transactions (Details) - USD ($)				12 Months Ended
Related Party Transactions (Details) - USD ($)	Jul. 12, 2019	May 02, 2019	May 30, 2017	Jan. 30, 2021	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Related Party Transaction [Line Items]
Warrants outstanding					734,930
Proceeds from issuance of common stock and warrants			$ 4,500,000		$ 6,000,000	$ 0	$ 4,628,000
Common stock and warrant issuance, Shares		800,000	400,827
Invicta Media Investments, LLC [Member]
Related Party Transaction [Line Items]
Warrants outstanding		252,656
Proceeds from issuance of common stock and warrants		$ 3,000,000
Common stock and warrant issuance, Shares		400,000
Michael and Leah Friedman [Member]
Related Party Transaction [Line Items]
Warrants outstanding		84,218
Proceeds from issuance of common stock and warrants		$ 1,350,000
Common stock and warrant issuance, Shares		180,000
Retailing Enterprises, LLC [Member]
Related Party Transaction [Line Items]
Proceeds from issuance of common stock and warrants		$ 1,200,000
Common stock and warrant issuance, Shares		160,000
Related Party Transaction, Agreement to Liquidate Inventory, Purchase Price					$ 1,400,000
Related Party Transaction, Terms and Manner of Settlement					The terms of the agreement provide for 12 monthly payments
Revenue from Related Parties					$ 154,000
Accounts Receivable, Related Parties, Current					1,200,000	0
Sterling Time [Member]
Related Party Transaction [Line Items]
Accounts Payable, Related Parties, Current					1,600,000	3,200,000
Purchases from related party					58,700,000	54,800,000	54,400,000
Related Party Transaction, Markdowns from Related Party					1,500,000	400,000	1,500,000
Famjams Trading LLC [Member]
Related Party Transaction [Line Items]
Accounts Payable, Related Parties, Current					488,000	0
Purchases from related party					2,200,000
Revenue from Related Parties					42,000
TWI Watches LLC [Member]
Related Party Transaction [Line Items]
Accounts Payable, Related Parties, Current					277,000	182,000
Purchases from related party					782,000	918,000	961,000
Guggenheim Securities, LLC [Member]
Related Party Transaction [Line Items]
Related Party Transaction, Expenses from Transactions with Related Party					1,000,000
Related Party Transaction, Payments Made to Related Party					0
Newgistics, Inc. [Member]
Related Party Transaction [Line Items]
Purchases from related party							4,500,000
On Air Food Supplier [Member]
Related Party Transaction [Line Items]
Purchases from related party					$ 0	$ 0	$ 1,200,000
Forecast [Member] \| Director [Member]
Related Party Transaction [Line Items]
Annual cash retainer for director serving on the board				$ 65,000
Restricted Stock Units - Time Based [Member]
Related Party Transaction [Line Items]
Granted, share based compensation, shares					640,000
Restricted Stock Units - Time Based [Member] \| Director [Member]
Related Party Transaction [Line Items]
Granted, share based compensation, shares	7,558	2,044
Total grant date fair value	$ 32,500	$ 7,500

Restructuring Costs (Details) $ in Thousands	12 Months Ended
Restructuring Costs (Details) $ in Thousands	Feb. 01, 2020 USD ($)	Feb. 02, 2019 USD ($)	Feb. 03, 2018 USD ($)	Aug. 03, 2019 Employees
Restructuring Cost and Reserve [Line Items]
Reduction to non-variable workforce, Percent				20.00%
Restructuring Charges	$ 9,166	$ 0	$ 0
Senior Executive [Member]
Restructuring Cost and Reserve [Line Items]
Number of senior executive positions eliminated \| Employees				11
ShopHQ [Member]
Restructuring Cost and Reserve [Line Items]
Restructuring Charges	8,228
Emerging [Member]
Restructuring Cost and Reserve [Line Items]
Restructuring Charges	$ 938

Restructuring Costs - Schedule of Activity Under the Restructuring Program (Details) - USD ($) $ in Thousands	12 Months Ended
	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Restructuring Reserve [Roll Forward]
Restructuring Reserve, Beginning Balance	$ 0
Restructuring Charges	9,166	$ 0	$ 0
Cash Payments	(5,906)
Restructuring Reserve, Ending Balance	3,260	0
Severance [Member]
Restructuring Reserve [Roll Forward]
Restructuring Reserve, Beginning Balance	0
Restructuring Charges	8,006
Cash Payments	(4,873)
Restructuring Reserve, Ending Balance	3,133	0
Other Incremental Costs [Member]
Restructuring Reserve [Roll Forward]
Restructuring Reserve, Beginning Balance	0
Restructuring Charges	1,160
Cash Payments	(1,033)
Restructuring Reserve, Ending Balance	$ 127	$ 0

Executive and Management Transition Costs (Details) - USD ($) $ in Thousands	3 Months Ended	12 Months Ended
	May 04, 2019	Feb. 01, 2020	Feb. 02, 2019	Feb. 03, 2018
Restructuring Cost and Reserve [Line Items]
Liabilities		$ 194,049	$ 165,036
Executive and management transition costs		2,741	$ 2,093	$ 2,145
Chief Executive Officer [Member]
Restructuring Cost and Reserve [Line Items]
Severance Costs	$ 1,922
Severance [Member] \| Chief Executive Officer [Member]
Restructuring Cost and Reserve [Line Items]
Liabilities		$ 986

Subsequent Events (Details)								3 Months Ended	6 Months Ended
Subsequent Events (Details)	Jul. 11, 2020 USD ($) shares	Jun. 13, 2020 USD ($) shares	Jun. 01, 2020 USD ($) shares	May 23, 2020 USD ($) shares	Apr. 16, 2020 USD ($) $ / shares shares	May 02, 2019 USD ($) $ / shares shares	May 30, 2017 shares	May 02, 2020 USD ($) Employees	Aug. 01, 2020 USD ($) shares	Feb. 01, 2020 shares
Subsequent Event [Line Items]
Shares sold						800,000	400,827
Warrants sold										734,930
Proceeds from Issuance of Private Placement \| $						$ 6,000,000
Subsequent Event [Member]
Subsequent Event [Line Items]
Restructuring and Related Cost, Number of Positions Eliminated \| Employees								300
Shares sold					734,394
Warrants sold					367,197
Proceeds from Issuance of Private Placement \| $					$ 1,500,000			$ 4,000,000	$ 4,000,000
Blocker Provision, Maximum Ownership Percentage of Outstanding Common Stock					19.999%
Minimum Payable Balance Before Payment is Required, Through the Last Day of the Third Quarter Fiscal 2020 \| $					$ 3,000,000
Minimum Payable Balance Before Payment is Required, Through the Last Day of the Fourth Quarter Fiscal 2020 \| $					$ 4,000,000
Forecast [Member] \| Subsequent Event [Member]
Subsequent Event [Line Items]
Shares sold	489,596	244,798	244,798	244,798					1,958,384
Warrants sold	244,798	122,399	122,399	122,399					979,190
Proceeds from Issuance of Private Placement \| $	$ 1,000,000	$ 500,000	$ 500,000	$ 500,000
Warrant [Member]
Subsequent Event [Line Items]
Warrant exercise price per share \| $ / shares						$ 15.00
Warrant [Member] \| Subsequent Event [Member]
Subsequent Event [Line Items]
Warrant exercise price per share \| $ / shares					$ 2.66